Pragmatic Marketing

MAY 4, 2020

A strategic customer may be the one that spends the most money with you, is growing faster than the market or is doing something innovative with your product or technology. Traditionally, this has come with the moderate to high expense of hosting an in-person meeting and transporting a dozen customers to a 5-star hotel for a day and a half.

Analytic Tools 18

Analytic Tools Data Visualization Research Software Webinar 18

UX Planet

DECEMBER 6, 2024

Many seek particular features at price points not readily available in themarket User Motivational Spectrum: Some individuals have crystal-clear transportation requirements. Some users desire precise make and model specifications. Others are uncertain about their exact needs.

Customer Experience 78

Customer Experience Data Visualization Research Software Feedback Software 78

The Product Coalition

JUNE 22, 2021

These companies connect two sides of a market as a middle man, most times providing an organized and safe environment for a transaction between these two parties. We started out in São Carlos, a very small city and just afterwards moved to São Paulo (50x larger)" How would you reach both sides of the market?

Customer Experience 89

Customer Experience Product Research Advertising Reference 89

The Product Coalition

OCTOBER 9, 2023

If somebody had been asked to do research about the year 1800 into how transportation could be improved, what would he have done? The marketing team fought Steve Jobs the hardest /…/ a lot of us rebelled. Henry Ford left us with some open questions. “If He might have looked for some improved diet that would give horses greater stamina.

User Testing 108

User Testing Data Visualization Customer Feedback Customer Experience 108

UX Studio

FEBRUARY 15, 2024

With his help, in this episode, we delve into the creation of Budapest GO, a game-changer application for public transport in Budapest. He’s worked with clients in banking, insurance, mobility, and logistics, with a notable project being the Budapest GO initiative with BKK (Center of Budapest Public Transport).

Research Software 63

Research Software Analytic Tools Transportation Feedback Software 63

ProductPlan

JUNE 14, 2022

Both of these play a critical role in motivating those responsible for bringing the product from concept to market. With this shared understanding, everyone from junior coders to the C-suite to the sales and marketing team all works toward the common goal of advancing the product in service of this vision. Product vision examples.

Vision 59

Vision Product Strategy Strategy Feedback Software 59

Userpilot

MAY 20, 2024

Guide Business Strategy : Customer sentiment data provides actionable insights that can guide customer success , marketing, product development, customer service , and even sales. Monitor Brand Health : Keeping a pulse on customer sentiment helps you understand how your brand is perceived in the market and its reputation. CSAT surveys.

Data Visualization 90

Data Visualization Feedback Software Customer Feedback Customer Experience 90

Lenny Rachitsky

AUGUST 13, 2024

She spent 25 years leading marketing, product, and sales teams and is now an independent consultant. April’s background ▶ April didn’t study marketing but engineering at school and worked at a startup when they were still called “small companies.” ” Or the market conditions have changed (e.g.

Positioning 52

Positioning B2B Differentiation Analytic Tools 52

Andrew Chen

JUNE 25, 2019

I’ve had folks over to 1455 Market St, the headquarters of Uber, and I’ve reciprocated with visits to the Airbnb offices too. Importantly, both companies are tremendous growth stories, and have needed to grow both demand but especially supply in all of their markets globally. It’s fantastic, and I hope you enjoy it. Thanks, Andrew.

User Testing 111

User Testing Customer Experience Research Software Feedback Software 111

Andrew Chen

SEPTEMBER 4, 2018

In the podcast, we cover a broad overview of growth/marketing topics, including: The natural “gravity” that slows down high-growth businesses. Organic, paid marketing, and LTV/CAC. Sonal: How do you determine what’s what when you don’t have product-market fit? Why blended CAC numbers are misleading.

User Testing 75

User Testing Marketing Customer Experience Analytic Tools 75

Userpilot

OCTOBER 24, 2022

those who decide whether to subscribe to your product, like a sales team or marketing team). You might use a product-market fit (PMF) survey to help you understand whether your product strategy is paying dividends and is capturing the market accordingly. How does a persona survey template help?

User Testing 86

User Testing Customer Feedback Research Software Feedback Software 86

Modus Create

SEPTEMBER 30, 2024

They will help you design an organization that drives competitive differentiation through innovation, no matter your industry. The vehicle is evolving from a means of transportation to an experience device. Create an innovation greenhouse Ideally, novel ideas can come from anywhere in your organization. I say, embrace it.

Reporting Tools 52

Reporting Tools Technical Advisors Data Visualization Healthcare 52

DISQO

AUGUST 1, 2019

The latter is especially true when it comes to recruiting, where deep-pocketed incumbents can offer in-office massages, discounted laundry services, and complimentary transportation, in addition to top dollar. The key, whether building solutions for emerging industries or recruiting in cutthroat labor markets, is sustainable differentiation.

Differentiation 40

Differentiation Product Research Transportation Feedback Software 40

DISQO

AUGUST 1, 2019

The latter is especially true when it comes to recruiting, where deep-pocketed incumbents can offer in-office massages, discounted laundry services, and complimentary transportation, in addition to top dollar. The key, whether building solutions for emerging industries or recruiting in cutthroat labor markets, is sustainable differentiation.

Differentiation 40

Differentiation Product Research Transportation Feedback Software 40

DISQO

AUGUST 1, 2019

The latter is especially true when it comes to recruiting, where deep-pocketed incumbents can offer in-office massages, discounted laundry services, and complimentary transportation, in addition to top dollar. The key, whether building solutions for emerging industries or recruiting in cutthroat labor markets, is sustainable differentiation.

Differentiation 40

Differentiation Transportation Travel Education 40

Balsamiq

JULY 13, 2018

I work in the Transportation industry with a focus on the Trucking vertical. In this role, I find market problems worth solving, guide the creation of solutions and take the solutions to market. I have honed the ability to differentiate between user needs and user wants. My role at Optym is Product Manager (for RouteMAX).

User Testing 49

User Testing Customer Feedback Research Software Product Research 49

Department of Product

JULY 29, 2022

Product Positioning for Product Managers Why an understanding of how your product is positioned is critical A key responsibility for Product Managers is to define how their products are positioned in the market. A customer in the market for a Porsche is likely not considering a Volkswagen and visa versa. The market will judge.

Positioning 52

Positioning Feedback Software Product Manager Product Management 52

Balsamiq

JULY 13, 2018

I work in the Transportation industry with a focus on the Trucking vertical. In this role, I find market problems worth solving, guide the creation of solutions and take the solutions to market. I have honed the ability to differentiate between user needs and user wants. My role at Optym is Product Manager (for RouteMAX).

User Testing 40

User Testing Customer Feedback Research Software Product Research 40

Andrew Chen

JUNE 25, 2019

I’ve had folks over to 1455 Market St, the headquarters of Uber, and I’ve reciprocated with visits to the Airbnb offices too. Importantly, both companies are tremendous growth stories, and have needed to grow both demand but especially supply in all of their markets globally. It’s fantastic, and I hope you enjoy it. Thanks, Andrew.

User Testing 48

User Testing Customer Experience Research Software Feedback Software 48

Business of Software Conference

NOVEMBER 12, 2019

Her Social Media scheduling SaaS MeetEdgar is proudly bootstrapped in a market that has some very well-funded competitors – Hootsuite alone has taken nearly $300 million in funding. Bootstrappers, be encouraged – there’s room for you in the market, however much money your competition has! Video and Transcript below.

Research Software 45

Research Software Software Review Data Visualization User Testing 45

Business of Software Conference

NOVEMBER 12, 2019

Her Social Media scheduling SaaS MeetEdgar is proudly bootstrapped in a market that has some very well-funded competitors – Hootsuite alone has taken nearly $300 million in funding. Bootstrappers, be encouraged – there’s room for you in the market, however much money your competition has! Video and Transcript below.

Research Software 40

Research Software Software Review Data Visualization User Testing 40

Mind the Product

JANUARY 16, 2020

Transitioning from a functional role such as marketing or engineering to product can seem daunting, especially if your education and experience aren’t specifically tailored to product, but it can be done. We spoke to two product managers to find out how they moved from marketing to product.

Data Visualization 127

Data Visualization Customer Experience Customer Feedback Transportation 127

Userpilot

MARCH 29, 2024

This leads to improved brand awareness and differentiation from other brands. There are different types of brand activation campaigns, including experiential, digital, guerilla, and word-of-mouth marketing , among others. Ahrefs uses video marketing to reach relevant audiences.

Branding 89

Branding Analytic Tools Feedback Software User Testing 89

Bain Public

NOVEMBER 29, 2020

Furthermore, as the population in urban cities increases, public transportation and a number of other mobility options becomes vital. Uber, Lift, electric scooters, bike-sharing, public transport etc.) In today’s world, fewer people have private cars. In fact, since 1986, there has been a 29.7% over owning a car.

Transportation 52

Transportation Feedback Software Customer Experience Leadership 52

UX Planet

FEBRUARY 13, 2024

Whether it’s a town with a waterfall called “falls,” a famous man who founded the area, or just simply differentiating an ‘upscale area’ from a ‘rough area,’ the events that happen at a location define it. The ecosystem, genre, invisible hand, and supply chain Prosperous Market — Demand, Supply, Chaos — An ecosystem.

Research Software 63

Research Software Customer Experience User Testing Systems Review 63

Andrew Chen

NOVEMBER 4, 2019

Startups like Uber, Airbnb, Instacart, and others have been able to find product/market fit and scale their businesses. And quick plug, if you want to read more about the market like this, subscribe to the a16z newsletter here ). Above: Thinkific lets you create, market, and sell online courses. But what’s the next?

Analytic Tools 90

Analytic Tools User Testing Data Visualization Customer Experience 90

Andrew Chen

NOVEMBER 4, 2019

Startups like Uber, Airbnb, Instacart, and others have been able to find product/market fit and scale their businesses. We’re seeing a lot of activity across the entire market and it feels like a meaningful addition to add both opportunities for Gig Economy and the Passion Economy together. But what’s the next?

Analytic Tools 40

Analytic Tools User Testing Data Visualization Customer Experience 40