B2B Related Topics 
Productside
MARCH 24, 2025
The post Refining Product-Market Fit and Scaling B2B SaaS Products appeared first on Productside | Product Management Courses & Training. Rachel Owens offers a rare voice of clarity in this space. Shes a seasoned product executive with a track record of scaling AI and workflow automation platforms.
Product Management University
OCTOBER 22, 2024
Today, Product Management University announced its Product Strategy Framework for B2B product management. Schedule a consultation to discuss the Product Strategy Framework and determine if it can help your organization deliver higher-value solutions to the market with a higher ROI back to your own organization.
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Product Innovation Educators
DECEMBER 16, 2024
He emphasizes that these activities vary based on context (large vs. small organizations, B2B vs. B2C, Agile vs. Waterfall). Waterfall) Product type (AI vs. non-AI products) Market focus (B2B vs. B2C) He emphasized that these contextual factors significantly impact a product manager’s role.
Mind the Product
OCTOBER 13, 2023
Deepak Deolalikar, an experienced B2B product leader, discusses the key disciplines that good product teams must follow to find success in B2B products. Read more » The post The hallmarks of good and poor B2B product teams appeared first on Mind the Product.
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This guide covers how to: Grow your products, both B2B and B2C in regulated and unregulated industries Lead product strategy during early, scaleup, and mature stages of company growth Identify and overcome the biggest product challenges that come with scaling
Product Innovation Educators
MARCH 14, 2022
Today we are talking about product pricing, specifically the best practices for pricing B2B software products. Everything Software Pricing Partners has done is B2B software. Many of the techniques from B2C don’t work in B2B at all. [18:41] Everything Software Pricing Partners has done is B2B software.
Mind the Product
OCTOBER 15, 2024
Discover actionable strategies to overcome stakeholder resistance in B2B product management, align vision, and drive successful product innovation in high-resistance environments. Read more » The post Leading B2B product management in high-resistance environments appeared first on Mind the Product.
Advertiser: ZoomInfo
This guide is designed to help today’s B2B sales leaders ramp up their effectiveness in any economic environment. You’ll get a deep dive on: Proven methods for warming up cold calls Coaching points for responding to price pressure early and often Front-line examples of how to win the battle for customer retention
Advertiser: ZoomInfo
Download ZoomInfo’s eBook to follow four data-driven steps to drive successful B2B demand generation, including how to: Nail down your ideal customer profile (ICP) Leverage intent data Personalize messages to your priority accounts Review, report, and iterate That’s where your data comes in.
Advertiser: ZoomInfo
It's time for you to start selling smarter - and hitting your sales number - with the best B2B database in the market. And if sales teams want to continuously sell better -- and faster -- their sales enablement process must have a game-winning strategy. Get started today.
Advertiser: ZoomInfo
Key tactics for assessing the completeness, coverage, and consistency of B2B data. After reading, you’ll gain insight into the following components: How to develop a framework for analyzing a vendor’s contact and account data. Critical integrations that fit directly into your sales processes and workflows.
Advertiser: ZoomInfo
Given data’s direct impact on marketing campaigns, reporting, and sales follow-up, maintaining an accurate and consistent database is a top priority for B2B organizations. However, investing in new technology isn’t always easy, and commonly, it’s difficult to show the ROI of data quality efforts.
Advertiser: ZoomInfo
Data normalization. It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot.
Advertiser: ZoomInfo
In this report, ZoomInfo substantiates the assertion that technographic data is a vital resource for sales teams. In fact, the majority of respondents agree—with 72.3% reporting that technographic data is either somewhat important or very important to their organization.
Advertiser: ZoomInfo
In 2019, DiscoverOrg commissioned Forrester Consulting to evaluate sales and marketing intelligence practices in the B2B space. Those implementing a B2B sales and marketing intelligence solution reported that they have realized 35% more leads in their pipeline and 45% higher-quality leads leading to higher revenue and growth.
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