Alchemer Mobile

APRIL 22, 2021

Brands in the Business Services category faced diverse 2020 challenges. Below are the 10 most popular phrases in both iOS and Android app store reviews throughout 2020. When we layer on sentiment distribution, you can see the difference between negative, neutral, and positive sentiment across app store reviews.

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Alchemer Mobile

MAY 21, 2020

2020 has been volatile for Finance apps. As we look ahead to our “new normal,” Finance app product managers and marketers must plan for usage swings both positive and negative depending on their offerings, and even within different pieces of their mobile experiences. This is our fifth consecutive year conducting this research.

Finance 147

Finance Feedback Software User Testing Research Software 147

Mind the Product

SEPTEMBER 1, 2020

April Dunford’s mtpcon Digital 2020 keynote on positioning was so good that we couldn’t pass up the opportunity to dig deeper into the topic with her. The post Obviously Awesome: Positioning Your Product – April Dunford on The Product Experience appeared first on Mind the Product. Knowing your market.

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Positioning Product Research Customer Experience Feedback Software 129

Alchemer Mobile

APRIL 13, 2021

Digital shopping exploded in 2020, with an increase in both consumers and usage. While some companies took a hit due to widespread lockdowns, those who swiftly adopted the digital shift won market share and, ultimately, new loyal customers during a difficult time for consumers. star rating, and had 7,549 app store reviews.

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Feedback Software Research Software User Testing Systems Review 232

Intercom, Inc.

MAY 7, 2020

Kyum Kim , Co-founder and Head of US Operations for Blind, on what impact we’ll see in the jobs market. “COVID-19 gave us a time machine that brought 2030 to 2020” “COVID-19 gave us a time machine that brought 2030 to 2020,” explains Loren Padelford, General Manager of Shopify Plus. The post H.O.M.E:

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Marketing Customer Experience Magazine Government 210

Alchemer Mobile

APRIL 21, 2021

Education was one of the hardest hit industries in 2020. Education apps saw some of the worst retention rates in 2020, especially in annual retention (4% compared to the macro average of 35%). Shifting our focus to app store reviews, here are the 10 most popular phrases for both iOS and Android throughout 2020. Popular Phrases.

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Product Management University

OCTOBER 20, 2020

The B2B Product Manager October 2020. This month we look at the impact on product management and product marketing. Product Led Growth: How It Changes Product Management & Product Marketing? Which is Better, Solving Market Problems or Addressing Market Needs? Product Demo Workshop November 12, 2020.

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Product Management University

DECEMBER 17, 2020

B2B Product Manager December 2020 Issue. You’ve survived 2020 and demonstrated incredible resilience. We’d welcome the opportunity to be your partner in 2021 to become more customer outcome focused in how you build, market, sell and deploy your solutions. November 2020. October 2020. August 2020.

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Alchemer Mobile

APRIL 6, 2021

The food and drink industry was heavily impacted by restrictions on dining, shopping, and delivery in 2020. Similarly to previous years, iOS apps again enjoyed a higher overall rating; however, Android narrowed the gap between two in 2020, likely due to the new weighting system that Google employed in late 2019. Popular Phrases.

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Alchemer Mobile

APRIL 28, 2021

One size did not fit all for Utilities apps in 2020. Similarly to previous years, iOS apps again enjoyed a higher overall rating; however, Android narrowed the gap between two in 2020, likely due to the new weighting system that Google employed in late 2019. Depending on industry (energy, manufacturing, security, et.

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Alchemer Mobile

MAY 7, 2020

Mobile marketers and product managers can immediately take action on events in Apptentive by simply flipping a switch. Apptentive gives marketers, product managers, and customer experience leaders the keys to their customers’ hearts through historical insights into brand loyalty and shifting emotions to support customer-centric decisions.

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The Product Coalition

MAY 10, 2021

Could there have been a more solid introduction into the market, somewhat better education and eventually adoption by the citizens that would lead to our return into daily operations? There were several incidents where the first 2 tests came out negative and the 3rd attempt came out positive as it was conducted wrongly by individuals at home.

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User Testing Product Research Government Travel 178

Alchemer Mobile

DECEMBER 21, 2022

If you work in mobile marketing or advertising , demographic information is critically important. The more you know about a customer’s current emotional state, the more you can tailor your marketing campaigns to provide an engaging, helpful experience and adjust your product roadmap to meet customer needs faster.

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Alchemer Mobile

MAY 12, 2022

The housing market had a wild year. Mobile teams working on Family apps experimented with talking to more new consumers at different times throughout the year, and saw mostly positive waves of change as a result. Responses were generally positive, and Family apps had a Love Percent of 74%, high above the overall average of 64% overall.

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The Product Coalition

NOVEMBER 19, 2020

TL; DR: The Scrum Guide 2020 The Scrum Guide 2020 is available now: Change is coming to make Scrum more accessible and inclusive beyond software development. Learn more about the changes, download the brand new and free Scrum Guide 2020 Reordered to spot patterns quickly, and join the Scrum community discussion.

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Alchemer Mobile

MAY 19, 2021

Mobile marketers and product managers can immediately take action on events in Apptentive by simply flipping a switch. Our product, marketing, and customer service software helps companies make predictive decisions based on real-time measurement of their customers’ voices. See the full list of Apptentive partners and integrations here.

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Alchemer Mobile

APRIL 20, 2022

Pandemic-driven lockdowns drove hoards of new consumers into mobile Shopping apps in 2020, and in 2021, many stayed in mobile experiences rather than going back to in-person shopping. When brands talk to more people, they get a more realistic picture of sentiment; in this case, consumers’ responses were more positive.

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User Testing Feedback Software Customer Experience Customer Feedback 243

Alchemer Mobile

DECEMBER 16, 2020

Between heavy increases in usage as well as staggering drops in economic activity, 2020 was a roller coaster for banks, insurance companies, budgeting apps, and everything in between. Remove silos between product, marketing, and customer service. This helped deflect all bad reviews and fill the store with positive ones.

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The Product Coalition

FEBRUARY 26, 2021

2020 will go down in history as the year that brought the world to its knees with COVID-19 and the millions that fell to the virus. For small business owners and entrepreneurs, 2020 emerged as a new learning curve. For small business owners and entrepreneurs, 2020 emerged as a new learning curve. heralded as a year of promise?—?will

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User Testing Marketing Research Software Entertainment 108

Product Management University

MARCH 3, 2021

The performance of product management and the ripple effect (positive and negative) on engineering, marketing, sales and customer success is front and center this month. Product Positioning vs. Market Positioning: The Key Difference. November 2020. October 2020. August 2020. Coming Soon!

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Alchemer Mobile

APRIL 7, 2021

Finance brands were generally spared by the marketplace shakeup of 2020. Finance apps typically have fewer ratings and reviews based on their customer bases being smaller than larger markets. In 2020, the results were no different. While Finance apps survived 2020 relatively unscathed, the market is still fiercely competitive.

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Alchemer Mobile

MARCH 26, 2021

To give you a general idea of where the mobile playing field is today, here are a few 2020 stats from our friends at App Annie : App Annie’s State of Mobile report is a fantastic place to start when looking for a general lay of the land and high-level stats. In app marketing, less is more. Sound good? Make personalization a priority.

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User Testing Customer Experience Feedback Software Customer Feedback 257

Alchemer Mobile

NOVEMBER 23, 2020

Welcome to the third installation of our digital transformation interview series, where successful product and marketing leaders share what’s top-of-mind, how to overcome obstacles, where the marketplace is going, and tips for success. If you missed our last interview with Josh Fischer from Spotify , we recommend giving it a read. __.

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The Product Coalition

JANUARY 11, 2023

Photo by Dylan Gillis on Unsplash Market research and user experience research (UXR) are often confused as being the same thing, but they are actually distinct fields with their own goals and methods. This happened when I started to learn about UXR for the very first time back then in 2020.

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The Product Coalition

FEBRUARY 6, 2020

After all, when you know exactly what metrics are growing, what market leaders are betting on, how and what budgets are spent, what marketing solutions are chosen, what practices should be implemented and what to focus on in the near future, life becomes better. Marketers succeed in personalization in real time.

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Alchemer Mobile

AUGUST 6, 2020

The Two Most Impactful 2020 Product Management Trends | With digital transformation and customer experience at the forefront of most enterprise brand strategies in 2020, product-focused roles are changing drastically. The Top Mobile In-app Feedback Tools of 2020 | We’ve compiled a list of the best mobile in-app feedback tools for you.

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Feedback Software User Testing Data Visualization Product Research 179

Userpilot

AUGUST 5, 2024

The right product marketing messaging framework can dramatically change your product’s position in the market and your product management outcomes. TL;DR A product messaging framework is a strategic guide to communicate your product’s value consistently across all marketing channels. You don’t need to code).

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Alchemer Mobile

AUGUST 26, 2021

According to our latest Benchmark Report , there was a 50% increase in the number of surveys sent in 2020 from 2019. Marketers, product managers, customer success managers, and everyone in between can benefit from understanding what customers want, so it’s important to share it with all stakeholders across your organization.

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Feedback Software User Testing Customer Feedback Product Research 246

Indicative

JUNE 1, 2020

year-over-year growth in 2020. If you’re on a marketing team at a gaming company, you need to prepare for this shift with insight into your full customer lifecycle from acquisition to product engagement. There wasn’t room for fluff in marketing before. What does this information mean for marketers? .

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Data Visualization User Testing Marketing Customer Feedback 129

Alchemer Mobile

APRIL 2, 2021

Similarly to previous years, iOS apps again enjoyed a higher overall rating; however, Android narrowed the gap between two in 2020, likely due to the new weighting system that Google employed in late 2019. Unfortunately, Healthcare apps had low retention rates in 2020. Android apps saw many fewer ratings (5,880), received an average 3.83

Healthcare 147

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Alchemer Mobile

FEBRUARY 2, 2021

This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. It’s marketing. Without marketing, even the best apps struggle when it comes to customer acquisition and discovery. App marketing at its most basic. The bad news? The good news?

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Feedback Software Analytic Tools Research Software Product Research 264

Product Management Unpacked

AUGUST 21, 2020

With this in mind, company culture, resources and the specific demands of different roles probably play a big part in your decision to take a product management position at a company. A Product Manager at a startup is especially positioned to explore different areas and wear many hats. Product Management at a Startup .

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Intercom, Inc.

MARCH 28, 2022

Third, the lines between sales, marketing, product, and support are blurring. When a prospect is intrigued by your outbound marketing and reaches out to your support team to ask a question, is that a marketing, sales, or support issue? The answer is yes – it’s both. So how do you stand out?

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Intercom, Inc.

APRIL 29, 2020

As marketers, our job is to understand our customers – their hopes, their wants, their needs – and then communicate the value of our product in the context of their lives. In all my time working in marketing and navigating situations where crises have emerged, the ability to take early and decisive action has been critically important.

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The Product Coalition

OCTOBER 26, 2020

Here is our list of the best and most trusted UX design companies in the world based on our market research. Fireart has many positive reviews on Clutch, and all of its previous clients claim that this team stands out with its excellent project management, effective communication, and beautiful UX design.

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Alchemer Mobile

AUGUST 5, 2020

Mobile-first finance companies are disrupting the market left and right – especially in light of the COVID-19 pandemic. Apptentive published our 2020 Mobile App Engagement Benchmark Report for Finance apps in early March, right as COVID-19 hit North America hard. Remove silos between product, marketing, and customer service.

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User Testing Finance Customer Feedback Feedback Software 246

Alchemer Mobile

MARCH 18, 2021

The report is meant to serve as a yardstick for companies seeking to understand how their customer feedback and engagement metrics stack up against the market, and includes mobile benchmarks across 10 main categories and 20 subcategories. This is going to be a fantastic presentation for both product managers, mobile marketers alike.

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