November, 2024

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The Product Strategy and the Product Life Cycle

Roman Pichler

Listen to the audio version of this article: [link] A Brief Introduction to the Product Lifecycle Model As its name suggests, the product lifecycle model describes how a product develops over time. It assumes that it has a life much like a living being. A product is born or launched; it then develops, grows, and matures. At some point, it declines, and eventually, dies.

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Navigating AI Product Management with Marc Klingen: Key Insights from Langfuse 

280 Group

Productside Stories S2 Ep8: Marc Klingen In this episode of Productside Stories, host Rina Alexin interviews Marc Klingen, co-founder Langfuse, about the complexities and best practices of AI product management. Marc shares strategies for selecting impactful AI use cases, balancing costs with quality, and avoiding common challenges that product managers encounter when working with large.

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Join 4 Upcoming Events on Continuous Discovery with Teresa Torres in December 2024

Product Talk

I’m hosting a lineup of free events this December! I’d love for you to join one. December 4th: Continuous Interviewing: Unlock the Power of Story-Based Customer Interviews This webinar is designed to help you better understand what a good customer interview looks like. We’ll cover: Why most of the advice you read online about customer interviews isn’t adequate The cognitive biases that make it hard to get reliable feedback from everyday customer conversations A simple (but not always easy) techn

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5 ways to invent and simplify as an AI/ML product manager

Mind the Product

Explore 5 strategies for leveraging ‘Invent and Simplify’ principle to drive innovation and efficiency in AI product development. Read more » The post 5 ways to invent and simplify as an AI/ML product manager appeared first on Mind the Product.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Customer satisfaction surveys: Everything you need to know 

Alchemer Mobile

Introduction to customer satisfaction surveys Customer satisfaction surveys are vital tools for understanding what customers think, feel, and experience. Surveys provide a range of insights, from quick feedback after a purchase to in-depth assessments of brand loyalty. This information empowers teams across your company to make informed decisions based on customer experiences and perceptions.

More Trending

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PM Branding: Building Your Personal Brand as a Product Manager

The Product Guy

As product managers, we often focus on the development and success of the products we bring to market. But there’s another product that deserves just as much attention— you. Developing and nurturing a strong personal brand is critical, not only for advancing your career but also for building influence within your company and the broader product community.

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Mastering Product Leadership: Wisdom, Humility, and Grit with Aruna Adhikari

280 Group

Productside Stories S2 Ep8: Marc Klingen Join Rina Alexin as she hosts Aruna Adhikari , Head of Product Clinical Technologies at IQVIA, for a deep dive into the lessons and philosophies that shaped Aruna’s successful career in product management. In this episode, Aruna shares insights from over two decades of experience, including her journey from electrical engineering to becoming a celebrated product leader in life sciences, recently named one of the “100 Most Inspiring People” by Pharma Voice

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Product in Practice: Mapping Business and Product Outcomes to Stand Out in the Job Search

Product Talk

The job search process is often unpredictable. How long will it take to hear back from a company? What questions will they ask you during your interview? Will you even enjoy working there? While it’s not possible to remove all the uncertainty and ambiguity from the job search, Teeba Alkhudairi found a few ways to manage it. A big part of Teeba’s process involved putting her product skills to use throughout the job search, both in terms of identifying product-led companies and in terms of mapping

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Navigating time zones and cultures: tips for effectively managing distributed teams

Mind the Product

Discover strategies for managing effectively global remote teams across diverse time zones and backgrounds. Read more » The post Navigating time zones and cultures: tips for effectively managing distributed teams appeared first on Mind the Product.

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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The power of in-app surveys: 4 ways to improve the mobile app experience 

Alchemer Mobile

It goes without saying that today’s consumers spend an incredible amount of time on their smartphones. We all do, right? The numbers behind smartphone and app use, though, are truly mind-blowing. Consider these statistics : Smartphone users access an average of 30 mobile apps in a month, at an average rate of 10 every day. Mobile apps are expected to generate more than $935 billion in funds by the end of 2024.

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When Good Ideas Go Bad, and Why Everyone Hates Your Product

The Product Coalition

Here’s the story of how we messed up big time, turning a brilliant idea into a user’s nightmare — and the hard lessons we learned… Continue reading on Product Coalition »

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Measuring the ROI of Content Marketing and Inbound Marketing

Spice Catalyst

How can companies find out how much money they make from their ads? This is a common dilemma for company owners and marketers, particularly those involved with content marketing and inbound strategies. The goal of these advertising campaigns is to attract new consumers by providing them with useful and interesting material.

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3 Ways to Leverage Your Strongest Product Management Skills

280 Group

One of the best ways to learn more about a topic is to teach it to someone else. We see this all the time in our product management classes, where one student is able to help another based on their knowledge and expertise. Walking someone through a process not only teaches them the steps, but also reinforces your own learning. In this article, we’ll discuss ways to leverage your strongest product management skills and share your knowledge through mentorship, writing and speaking engagements.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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Pattern Play: 5 Product Takeaways from Reinventing Madras Checks

UX Planet

How a centuries-old pattern inspired a fresh take on interactive user experience design. Madras checks are woven into South India’s cultural fabric—bright, imperfect, and alive with heritage beyond the Subcontinent. As a designer, I saw this iconic pattern as more than a textile; I saw it as a story waiting to be reimagined. In my recent exhibition, Lineage: PastForward, I set out to bridge this rich tradition with modern tools, using Processing-based generative art to invite visitors into the c

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Perplexity lawsuit sends warning to product managers

Mind the Product

Doubtless you’ve seen the headlines that News Corp is suing Jeff Bezos-backed AI startup Perplexity for copyright infringement, accusing Perplexity of scraping content without permission, copying on a “massive scale”, and repurposing New Corp content without authorisation. As the lawsuit says: “This suit is brought by news publishers who seek redress for Perplexity’s brazen scheme Read more » The post Perplexity lawsuit sends warning to product managers appeared first on Mind the Product.

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11 best practices for the perfect customer experience survey 

Alchemer Mobile

Smart thinking: you’ve decided to use a survey to gather feedback on your company’s customer experience (CX). Customer experience surveys are an excellent way to uncover what your customers think, how your customers feel, and how you can improve or sustain exceptional CX. To maximize the value of your survey investment, it’s important to tackle every survey project strategically.

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513: What product leaders need to know about making new product development work – with Jack Hsieh

Product Innovation Educators

Tips for managing global innovation projects Watch on YouTube TLDR In this episode of Product Mastery Now, I speak with Jack Hsieh about successful product development strategies. Jack brings 20 years of experience managing innovation projects at companies like Sony Ericsson and Logitech. He shares practical insights from the Product Development and Management Association (PDMA) framework and explains how product managers can use these principles to improve their product development process.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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When the CEO Doesn’t Get It

The Product Coalition

Product leaders and CEOs think differently, and that’s fine. Instead of resisting, partner with your CEO. Here’s what you need to do. Product leaders and CEOs often see things differently. That’s how it should be. But many product leaders take it personally, and instead of partnering with their CEOs they try to minimize the interference. Here is what you really need to do when you feel they don’t get it.

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Product Requirements That Amplify Your Customer Needs [+Webinar]

280 Group

Identify the Insights In our blog: Voice of the Customer: Guide for Product Managers, we explored using techniques to better understand your customers’ needs, find “moments of truth,” and identify how your product can help them along their customer journey. Now, how do you take the insights that you gathered during this process and convert them. The post Product Requirements That Amplify Your Customer Needs [+Webinar] appeared first on Product Management Courses | Productside.

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Top Blog Articles of 2024

Ronke PM

This year, our blog explored essential themes in product management - curiosity, leadership, and personal growth. These top articles reflect the challenges and decisions product managers face every day, providing insights to empower and inspire. Take a look back at the stories that sparked meaningful discussions and resonated most with our community.

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How to prioritise your work for impact – Nacho Bassino (Product Leadership Coach)

Mind the Product

In this conversation on The Product Experience podcast, Nacho Bassino shares his extensive experience in product management and coaching, discussing the evolution of the field, the importance of understanding business impact, and practical tools like KPI trees. He highlights the need for product managers to connect user behaviour with business outcomes and to facilitate decision-making Read more » The post How to prioritise your work for impact – Nacho Bassino (Product Leadership Coac

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The 25 Types of Innovation Dominating R&D Today

Innovation varies widely across sectors and organizations, creating value in diverse forms. Understanding different types is crucial for R&D teams to foster creativity and uncover missed opportunities. This guide explores 25 key types of innovation in management frameworks.

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Staying customer obsessed amid Digital Transformation

Alchemer Mobile

The following content is from our new e-guide, Customer Feedback in the Digital Era. To access the full guide, click this link ! Digital Transformation is not a new topic or concept. Organizations of all types, from Fortune 500 brands to government agencies and school districts have all been going through Digital Transformation for decades. However, as we all know, gradual transformation processes were greatly accelerated during the COVID-19 pandemic.

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514: What product managers who are consistently beating competitors know – with Jay Nakagawa

Product Innovation Educators

Elevating product strategy through advanced competitive intelligence Watch on YouTube [link] TLDR In this episode of Product Mastery Now, I interview Jay Nakagawa, Director of Competitive Intelligence at Dell Technologies and a 25-year product management veteran. Our discussion reveals proven methods for understanding competitors and developing effective product strategies.

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The CEO of the Product Meets the CEO of the Business

The Product Coalition

I wish I could say I was calm meeting the CEO one-on-one. Not quite — but it was a great talk that reshaped my product mindset.

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Meet Your New Partner: The Sales Team – B2B Marketing Rules

280 Group

In B2B, Sales is your #1 customer. No, no, no… Sales is not our customer! They constantly insist that all the deals we lose are due to features, price, or because our literature sucks. It’s like they’ve never heard the phrase: ‘The selling starts when the customer says NO.’ Do you see how this thinking. The post Meet Your New Partner: The Sales Team – B2B Marketing Rules appeared first on Product Management Courses | Productside.

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Launching LLM-Based Products: From Concept to Cash in 90 Days

Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage

Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.

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Product Market Strategy: Values, Vision, Mission Statement, Customer and Innovation

Spice Catalyst

This is the second episode of Product Success Issues covering the first parts of the Product Market Strategy: Values, Vision, Mission Statement, Understanding the Customer, and Innovation.

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Highlights from October’s ProductTank meetups

Mind the Product

Read the highlights from October ProductTanks, we hosted 60 meetups around the world, and in this article we will highlight a few. Read more » The post Highlights from October’s ProductTank meetups appeared first on Mind the Product.

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Building a “Growth Culture” Starts with Improving Professional Development Conversations

BrainMates

Building a “Growth Culture” Starts with Improving Professional Development Conversations By JANA PAULECH “We need to develop a growth culture in our team…” “We need people to have a growth mindset…” Working in the product capability space I have lost count of how many times I have heard some version of this from product or P&C leaders. But what does it mean to build a growth culture?