Intercom, Inc.

JULY 14, 2020

As customers expect more and more out of support experiences, support leaders can risk burnout on their team to meet the escalating demand. But even for larger teams, an influx of customer questions can overload agents, leaving them frustrated and overworked, and in turn, not able to provide great support.

Customer Experience 224

Customer Experience User Testing Product Research Customer Feedback 224

The Product Coalition

MARCH 1, 2022

We’ve all heard the term “ customer-centric ” in the context of running a successful business, but what does it really mean? From one perspective, it’s about creating value for customers, delivering an effective product at a good price. This is where customer feedback for sales comes into play. No ifs, no buts.

Feedback Software 139

Feedback Software Customer Feedback User Testing Data Visualization 139

Product Talk

MAY 4, 2022

Steve is one of the product managers for Pendo Feedback , a product that enables other software as a service (SaaS) companies to centralize, analyze, and prioritize feedback while keeping visitors in the loop—all within their own app. At Pendo, Steve and some of his peers participate in weekly rolling research.

Research Software 228

Research Software Feedback Software Product Research Data Visualization 228

Intercom, Inc.

FEBRUARY 16, 2021

That’s ok, let’s test this hypothesis. It may seem like an oxymoron, but taking the time to regularly study the building blocks of visual design – like buttons, objects, and the myriad uses of Gestalt principles in layouts – will save you time in the long run. UI refinement used to consume the majority of my time. Not convinced?

User Testing 283

User Testing Feedback Software Research Software Customer Experience 283

Product Talk

NOVEMBER 22, 2023

These are the customer needs, pain points, and desires that, if addressed, will drive your desired outcome. Below the solution space are assumption tests. This is how we’ll evaluate which solutions will help us best create customer value in a way that drives business value. But this isn’t Agile.

Research Software 278

Research Software Feedback Software Product Research User Testing 278

Intercom, Inc.

NOVEMBER 17, 2021

At Intercom, research, analytics, and data science informs everything we do. We build a deep, holistic understanding of our customers, employing user research to unite quantitative and qualitative insights. What are customers’ underlying reasons for spending more time on a specific page? The value of user research.

User Testing 156

User Testing Product Research Research Software Data Visualization 156

The Product Coalition

JANUARY 5, 2021

Salespersons would understand their customers’ needs and preferences and match them with the most suitable products from the inventory. Today, consumers do extensive research before purchase. Doing extensive research enables buyers to gain maximum value from the money spent and make assured purchases.

Data Visualization 187

Data Visualization User Testing Artificial Inteligence Reporting Tools 187

Userpilot

OCTOBER 28, 2024

Ever wonder why some products instantly click with users while others get abandoned faster than New Year’s resolutions? The secret often lies in those crucial first moments – your user onboarding. But here’s the thing: getting users to say “wow” instead of “why?”

User Testing 88

User Testing Customer Feedback Customer Experience Onboarding KPIs 88

The Product Coalition

MARCH 24, 2021

Innovators have to build first reference customers in the mainstream market to prove having a promising business model and a compelling offering. Starting with a niche market ensures focusing on a very specific customer problem and probably little to no competition. As we do not have yet data available from live customers?—?or

User Testing 136

User Testing Research Software User Friction Customer Experience 136

The Product Coalition

SEPTEMBER 4, 2023

In hopes of finding the next big idea, many turn to their most loyal users for feedback and inspiration. And often enough, that feedback leads to useful improvements. In this article, I talk about spotlight vision, when and how to switch focus, and provide six research ideas to consider when ready to broaden the view.

User Testing 127

User Testing Customer Feedback Vision Customer Experience 127

Intercom, Inc.

JANUARY 14, 2021

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products.

Feedback Software 225

Feedback Software Research Software Analytic Tools Product Strategy 225

Product Talk

APRIL 10, 2019

Today, I want to share a case study with you about one of those bright spot teams. The team already valued user research and user experience design. We had built confidence interviewing customers , and were strong on framing the problem—separating the problem space from the solution space.

Product Research 151

Product Research User Testing Data Visualization Reporting Tools 151

Product Talk

FEBRUARY 12, 2020

We then jammed those models into our platform so that customers could access the outputs in many ways.” We’ve onboarded many customers onto our predictive suite and every time we get the same question: ‘How can I test that it works?’ And web notifications also pop up whenever a customer visits your website. Tweet This.

Product Research 199

Product Research Data Visualization User Testing Research Software 199

Userpilot

OCTOBER 2, 2023

Generative vs evaluative research methods are two techniques for conducting user research when managing your product. Both UX research methods are different but provide valuable insights to help your product development process. Userpilot is a great tool for performing generative and evaluative research.

User Testing 99

User Testing Product Research Research Software Feedback Software 99

Product Talk

NOVEMBER 6, 2024

It’s often more common to see project-based user research rather than an ongoing, iterative discovery process.” Applying Continuous Discovery Concepts to the Job Search When it was time for Teeba to look for her next role, she decided that it was important to identify candidate/market fit. “I

Product Research 168

Product Research Research Software Feedback Software User Testing 168

Userpilot

AUGUST 30, 2024

Customer insights enable SaaS teams to understand them better and build products that satisfy their genuine needs. From the article, you’ll learn about different kinds of customer insights (from product analytics and only) and the benefits of gathering them. Let’s dive right in! Book the demo to find out how!

Data Visualization 90

Data Visualization Customer Feedback User Testing Analytic Tools 90

Product Talk

SEPTEMBER 7, 2022

A lot of product teams claim to be focused on their users. They might even have regular steps in their processes that remind them to put their users’ needs first. It’s more about looking for new ways to collect insights from users, uncover underlying assumptions, and explore the opportunity space.

Product Research 230

Product Research User Testing Customer Experience Research Software 230

Intercom, Inc.

AUGUST 24, 2021

But at these pivotal moments, it’s just as important to prioritize your customer support strategy as it is to plan your product roadmap or your next big marketing campaign. With that in mind, here are three questions to ask when you want your customer support to grow with you – and some best practices to ensure it does.

User Testing 129

User Testing User Friction Customer Experience Customer Feedback 129

Intercom, Inc.

APRIL 20, 2021

The challenges facing customer support leaders are more complex than ever. They need to be able to balance efficiency with a great customer experience , meet rising customer expectations , and keep team morale high , all while ensuring that they don’t blow through their budget or burn out their team. The results?

Data Visualization 156

Data Visualization User Friction Customer Experience User Testing 156

Intercom, Inc.

JULY 15, 2021

With a Master’s degree in human-computer interaction and over two decades of experience in user research and user experience in companies like Oracle, he now leads the design team across all product offerings at IBM. User research is a vital part of the design process. Since Thomas Watson Jr.

Research Software 245

Research Software Feedback Software Reporting Tools User Testing 245

Userpilot

MAY 22, 2024

What if you could get into your user’s brain? Unfortunately, that technology isn’t here yet, so UX research tools are the next best thing. This article will highlight 23 of the best UX research tools available in 2024. Qualtrics is known for its robust and versatile capabilities in collecting and analyzing feedback.

Research Software 88

Research Software Data Visualization User Testing Analytic Tools 88

Userpilot

JULY 9, 2024

What is a customer experience management strategy? We also share best practices for product teams seeking to optimize their strategies and enhance customer engagement throughout their journey with the product. Implement tactics to enhance customer experiences at various touchpoints. Why is it important? How to create it?

Customer Experience 92

Customer Experience User Testing Research Software Data Visualization 92

Sachin Rekhi

FEBRUARY 16, 2020

Much of the literature that defines the role as the intersection of business, technology, and user experience isn't particularly helpful for practitioners who are left wondering what skills they need to learn versus the fine people they work closely with in actual business, technology, and user experience roles.

Data Visualization 218

Data Visualization Product Research User Testing Reporting Tools 218

Intercom, Inc.

OCTOBER 21, 2020

The feelings customers take away from an experience with your company are far more important than any “response time” metric. This applies not only to conversations a customer may have with your sales or support teams, but even when they’re not talking to you at all – such as when they’re on your help center , searching for answers.

User Friction 211

User Friction Data Visualization Customer Experience User Testing 211

Usersnap

JUNE 10, 2021

Surely all software companies are familiar with beta testing, but how well do you actually do it? We talked to Colin Ulin, senior software engineer at Pocket Prep, about their low-effort high-outcome beta testing strategy and design-thinking development process. A feedback-driven example of beta testing.

Feedback Software 122

Feedback Software User Testing Reporting Tools Data Visualization 122

Intercom, Inc.

OCTOBER 22, 2020

Today, numerous studies echo this sentiment: a recent report from Forrester found that brands with a superior customer experience bring in 5.7 And a recent study from Deloitte found that two-thirds of customers will switch brands entirely due to a poor customer experience. times more revenue than their competitors.

Data Visualization 218

Data Visualization Reporting Tools Customer Experience Customer Feedback 218

Product Talk

MARCH 1, 2023

I realize that many product people have never worked in a product trio , don’t have access to customers, aren’t given time to test their ideas, and are working in what Marty Cagan calls “features teams” or “delivery teams.” It keeps us focused and ensures that we create value for the business while meeting customer needs.

Product Research 220

Product Research Data Visualization Customer Feedback Weak Development Team 220

Mind the Product

OCTOBER 8, 2018

Find a Problem Statement – Identify the Real User Need. Product managers should first identify the key user persona for the domain they’re operating in, and list out their real problems. It’s recommended to have multiple rounds of brainstorming to get to know the root cause of the your users’ problems.

Product Research 159

Product Research User Testing Marketing Weak Development Team 159

The Product Coalition

MARCH 7, 2023

How to prepare for a user interview, all the way to sharing the results with your team. The skill of running effective user interviews is key to defining your target users, finding product-market fit , growing your product, figuring out what to build next — or just simply understanding how users perceive your product.

User Testing 127

User Testing Customer Feedback Customer Experience Data Visualization 127

Product Innovation Educators

SEPTEMBER 2, 2024

Why market research is product managers’ secret ingredient for successful products Watch on YouTube TLDR Market research is a key part of product development and management. In this episode, Chip Chonym explains why market research matters throughout the innovation process, discussing both qualitative and quantitative methods.

User Testing 103

User Testing Product Research Market Research Research Software 103

UX Planet

JANUARY 18, 2024

UX research emerges as a pivotal factor in crafting user-centered designs and strategies. This process, often undervalued in real-world scenarios, is crucial for understanding user behaviors, needs, and preferences. It’s a beacon that illuminates user pain points and behavioral nuances, gleaned from direct insights.

Data Visualization 85

Data Visualization User Testing Research Software Product Research 85

Intercom, Inc.

JULY 13, 2021

In a recent survey, our team let us know design career paths and advancement were pain points. As we redeveloped our job levels, we consistently sought out feedback from our designers, peer leaders, and cross-functional partners. Intercom regularly surveys employees to understand their experience and what can be improved.

Product Research 271

Product Research Customer Communications Feedback Software Reporting Tools 271

Userpilot

JUNE 29, 2024

Wondering how to create a user journey map for your SaaS product? Read on to learn about: Importance of user journey maps for product teams. Different user journey map types. User journey stages. User journey mapping process. Service-blueprint maps cover both user interactions and internal processes.

User Testing 92

User Testing Data Visualization Customer Feedback Customer Experience 92

Userpilot

SEPTEMBER 3, 2022

Have you ever wondered how customer feedback analysis can help you improve your product and reduce churn? The amount of feedback you get from customers is meaningless if you do not analyze the data. So let’s see how you can analyze user sentiment and drive repeated value for your customers.

Feedback Software 88

Feedback Software Customer Feedback User Testing Data Visualization 88

Userpilot

SEPTEMBER 9, 2024

Looking for real-life customer-led marketing examples that worked to get inspiration for your own campaigns? TL;DR Customer-led marketing is a strategy that puts the customer at the center of all marketing efforts, making their pain points , behaviors, and feedback the driving force behind decisions.

Customer Feedback 96

Customer Feedback Data Visualization Customer Experience Analytic Tools 96

UX Planet

JANUARY 11, 2024

A case study for mobile-web app development. Sharing my insights from a case study that delved into user research to revolutionize my approach to product development. My focus was on understanding users deeply, utilizing personas, user journey maps, and the SCAMPER method to drive innovation and user-centric design.

Customer Experience 90

Customer Experience User Testing Customer Feedback User Friction 90

The Product Coalition

JANUARY 26, 2024

Twenty five mini-research ideas for finding something meaningful to work on. In the perfect world, product managers have all the time, resources, and skills to do impeccable, in-depth market and user research. So let’s talk about mini-research. Think of research as digging for gold.

User Testing 107

User Testing Product Research Research Software Data Visualization 107