Intercom, Inc.

JULY 26, 2022

C ustomer experience (CX), or consumer experience, is the result of every interaction or touchpoint a customer has with your brand – both with your people and your products. . Think of CX as each moment of engagement along the customer journey. What is a customer service experience?

Customer Experience 138

Customer Experience User Friction Data Visualization Customer Satisfaction 138

UX Studio: Product Management

FEBRUARY 20, 2018

It was such a great experience that I wanted to create a web-store myself. In this case study, I share with you the story of designing a high-end fashion store. In early 2017, Société hired us to design their new e-commerce store where users could browse and buy collections of selected contemporary designer brands. The client.

User Testing 109

User Testing UX Product Research Research Software 109

Intercom, Inc.

FEBRUARY 16, 2021

But I’d like to explore a few tips and tricks for mining creative inspiration across the visual, functional, and conceptual aspects of design based on my own experiences as a Product Designer at Intercom. Uber customers’ most significant pain point is the wait, and this is where the rationale behind their design comes into play.

User Testing 283

User Testing Feedback Software Research Software Customer Experience 283

UX Planet

JANUARY 29, 2024

TimeTrek: Crafting a Time-Travel Experience — UX Case Study Imagine if you could travel to any time and place on earth. This was an assignment provided to me so I thought why not make a case study out of it. Brief To build an experience for the users to discover a time & place and book a time travel trip on the mobile app.

Customer Experience 81

Customer Experience Travel UX Feedback Software 81

Userpilot

SEPTEMBER 9, 2024

Looking for real-life customer-led marketing examples that worked to get inspiration for your own campaigns? TL;DR Customer-led marketing is a strategy that puts the customer at the center of all marketing efforts, making their pain points , behaviors, and feedback the driving force behind decisions.

Customer Feedback 96

Customer Feedback Data Visualization Customer Experience Analytic Tools 96

The Product Coalition

SEPTEMBER 4, 2023

This spotlight represents your active customers who are reaching out with their feedback and requests. And customer requests are easy to pay attention to; for any mature company, there will be plenty of them. The problem with spotlight vision is that it can lead to a skewed understanding of the customer base as a whole.

User Testing 127

User Testing Customer Feedback Vision Customer Experience 127

Userpilot

NOVEMBER 18, 2023

You can discover what paths your users take the most, and why, along with which paths they avoid or drop off from. These insights highlight potential opportunities for growth and pain points that need solving. So let’s look at how you can use user path analysis to your advantage. The customer!

Data Visualization 90

Data Visualization User Testing Customer Feedback Analytic Tools 90

Userpilot

AUGUST 30, 2024

Customer insights enable SaaS teams to understand them better and build products that satisfy their genuine needs. From the article, you’ll learn about different kinds of customer insights (from product analytics and only) and the benefits of gathering them. Let’s dive right in! Book the demo to find out how!

Data Visualization 90

Data Visualization Customer Feedback User Testing Analytic Tools 90

UX Planet

JANUARY 11, 2024

A case study for mobile-web app development. Sharing my insights from a case study that delved into user research to revolutionize my approach to product development. My focus was on understanding users deeply, utilizing personas, user journey maps, and the SCAMPER method to drive innovation and user-centric design.

Customer Experience 90

Customer Experience User Testing Customer Feedback User Friction 90

Userpilot

OCTOBER 28, 2024

Start by creating onboarding flows that are as unique as your users. Focus your attention on their pain points , needs, and desires. Use welcome surveys to identify users’ jobs to be done and use cases. Finally, recreate the relevant path for new users. The best way to do this is via segmentation.

User Testing 88

User Testing Customer Feedback Customer Experience Onboarding KPIs 88

UX Studio

SEPTEMBER 20, 2018

In this case study, we show how we enhanced the user experience and gave solutions to reduce the churn rate for Xeropan. They realized a lot of users stopped using their product after downloading it and going through the user onboarding process. I led half of the ten user tests with Bence as an observer.

Research Software 96

Research Software Analytic Tools Feedback Software UX 96

Intercom, Inc.

JULY 15, 2021

With a Master’s degree in human-computer interaction and over two decades of experience in user research and user experience in companies like Oracle, he now leads the design team across all product offerings at IBM. User research is a vital part of the design process. Since Thomas Watson Jr.

Research Software 245

Research Software Feedback Software Reporting Tools User Testing 245

UX Studio: Product Management

JANUARY 29, 2020

We conducted user research for the site and we will share what we’ve learned from it in the following case study. With this revamp, senior management hoped to achieve a radical improvement in their user experience, as opposed to the incremental refinements they had been working on in recent times.

User Testing 75

User Testing Product Research Research Software Customer Experience 75

Userpilot

MAY 20, 2024

Wondering how to improve customer retention? The article shares 20 actionable customer retention strategies for your SaaS! TL;DR Customer retention is your ability to keep users using the product. Offer personalized onboarding experiences to help users quickly realize product value.

Data Visualization 93

Data Visualization Embedded Analytics Analytic Tools Customer Feedback 93

freshtrax

JUNE 4, 2019

This article will recap Kisa’s presentation on the importance of understanding and validating your business’ value proposition along with sharing a few case studies on less than successful expansions. To shorten this, Kisa defines a value proposition as, “the reason why customers buy your product.”. What is a value proposition?

User Testing 85

User Testing User Friction Customer Experience Research Software 85

Userpilot

JUNE 4, 2024

Looking for a customer behavior analysis example to see how you can extract valuable insights? In this article, you will also learn how to conduct customer behavior analysis step-by-step and how Userpilot analytics can help. To gain meaningful insights, the analysis should focus on specific user segments.

Data Visualization 86

Data Visualization Customer Feedback User Testing Analytic Tools 86

Userpilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.

Analytic Tools 95

Analytic Tools Research Software Feedback Software Customer Experience 95

Userpilot

OCTOBER 2, 2023

Some of the benefits of generative research are understanding how users experience your product, how much they know about it, and generating new ideas. It’s easy to conduct generative research using concept testing , in-app surveys , user journey mapping, focus groups, and diary studies.

User Testing 99

User Testing Product Research Research Software Feedback Software 99

DISQO

MAY 10, 2018

Insurance startup, MRLN, validated a unique value proposition, customer obstacles, and a high-impact feature set by leveraging Alpha and not investing in development prematurely. In a market with quickly evolving customer expectations, that’s not easy. Background. MRLN, a startup incubated by D. Shaw & Co.,

Product Research 75

Product Research Startups User Testing Reporting Tools 75

Userpilot

AUGUST 29, 2022

With marketing insights, product marketing teams can locate marketing channels that bring the most valuable customers. Product managers can use marketing data to improve customer experience. In a nutshell, insights help SaaS companies understand the customer journey better and find growth opportunities.

Data Visualization 88

Data Visualization Customer Feedback Customer Experience User Testing 88

Userpilot

JULY 9, 2024

What is a customer experience management strategy? We also share best practices for product teams seeking to optimize their strategies and enhance customer engagement throughout their journey with the product. Implement tactics to enhance customer experiences at various touchpoints. Why is it important?

Customer Experience 92

Customer Experience User Testing Research Software Data Visualization 92

Userpilot

JANUARY 17, 2023

A frictionless customer experience ensures your customers stay with you for a long time. But it requires dedication and consistency to achieve a frictionless experience for your users. Interaction friction : Occurs when the product’s interface is confusing or not easily navigable for users.

Customer Experience 86

Customer Experience Analytic Tools Feedback Software Data Visualization 86

Product Innovation Educators

OCTOBER 16, 2023

It’s an organizational issue—moving quickly to beat competitors and keep up with changing customer preferences. When companies take the time to design products that match what the customer needs, profits soar, customer satisfaction (and retention) soars, and employee satisfaction gets a nice uptick too.

User Testing 104

User Testing Product Research Customer Experience User Friction 104

Userpilot

JANUARY 9, 2024

In the world of SaaS, having a seamless user experience can make or break your company's success. This is why conducting a UX audit is so important – to understand where the user experience is lacking and why. Study behavior trends to highlight any UX designs users avoid.

Analytic Tools 86

Analytic Tools Feedback Software Research Software Data Visualization 86

Userpilot

MARCH 10, 2024

TL;DR User behavior patterns refer to the common behaviors people demonstrate while using an app. Behavioral analysis aims to identify these trends to improve the user experience. Monitoring patterns in user behavior offers several benefits, including improved product adoption and reduced churn.

Data Visualization 83

Data Visualization User Testing Customer Feedback Customer Experience 83

Userpilot

NOVEMBER 30, 2023

TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. Your colleagues, especially customer-facing ones, can offer valuable insights into unmet user needs and shifts in the markets.

User Testing 85

User Testing Data Visualization Feedback Software Research Software 85

Sachin Rekhi

FEBRUARY 16, 2020

Much of the literature that defines the role as the intersection of business, technology, and user experience isn't particularly helpful for practitioners who are left wondering what skills they need to learn versus the fine people they work closely with in actual business, technology, and user experience roles.

Data Visualization 218

Data Visualization Product Research User Testing Reporting Tools 218

The Product Guy

AUGUST 10, 2017

As Marc Wendell described in a Product Mentor video, the foundation of success in both product management and user experience (UX) is solving a problem for a specific user. Products fall short when they include and/or over-prioritize extraneous features that don’t solve that user’s problem. 5 pitfalls and how to fix them.

User Testing 118

User Testing Customer Experience Research Software Customer Feedback 118

Userpilot

JUNE 29, 2024

A user journey map helps you communicate with stakeholders from across the organization to better align efforts. Thanks to that, they can better satisfy user needs , strengthen customer loyalty, and improve conversion rates. Future-state maps visualize an improved user journey and guide strategic planning and innovation.

User Testing 92

User Testing Data Visualization Customer Feedback Customer Experience 92

Userpilot

MAY 29, 2024

Cuvama, a value selling platform, helps sales and customer success teams identify pain points, sell outcomes, and reinforce success. For this to actualize, Cuvama first needed to guide its users towards adopting its product and using it effectively to achieve success. Things looked brighter just from the demo call.

Data Visualization 83

Data Visualization Analytic Tools Feedback Software Customer Experience 83

Userpilot

MAY 21, 2024

Following customer lifecycle management best practices can lead your company to retain more users and increase customer lifetime value. Let’s explore customer lifecycle management (CLM), its phases, and the best practices you can apply in SaaS without coding! to iterate retention strategies and reduce churn.

Data Visualization 89

Data Visualization Customer Experience User Testing Customer Feedback 89

UX Planet

JANUARY 18, 2024

User research aims to centralize the user in the design and development process, whether through interviews, usability studies, or other methods. It’s a beacon that illuminates user pain points and behavioral nuances, gleaned from direct insights. Why Is UX Research Important?

Data Visualization 85

Data Visualization User Testing Research Software Product Research 85

Userpilot

NOVEMBER 29, 2022

Curious how customer churn data can improve customer retention? Customer attrition is one of the most vital metrics for SaaS companies to keep an eye on. Formulas to measure customer churn rate. Tactics for predicting churn and retaining customers. – Analyze customer behavior before users churn.

Data Visualization 90

Data Visualization Customer Feedback User Testing Customer Experience 90

Userpilot

OCTOBER 24, 2022

Gathering meaningful insight from your customers is a challenge for any product manager: what you need is a handy user persona survey template to help you capture it… We’re here to help! In this article, we’re going to explore how user personas can help you gather and utilize customer insight more effectively.

User Testing 81

User Testing Customer Feedback Research Software Feedback Software 81

Userpilot

SEPTEMBER 16, 2022

Looking for customer focus examples to inspire your company toward being customer-centric? This article will not only show you examples but also reveal strategies for being fully customer oriented. A customer-focused culture prioritizes customers over products. to remove friction. to remove friction.

User Testing 90

User Testing Customer Feedback Customer Experience Feedback Software 90

Userpilot

JANUARY 12, 2022

Are you tracking customer success metrics for your SaaS? Customer success is key to sustaining your company’s revenue by creating customer lifetime value (LTV). Your customer success efforts should align your business objectives to their specific needs. Customer churn shows the number of users you lose each month.

Feedback Software 91

Feedback Software Analytic Tools Onboarding KPIs Customer Experience 91

Userpilot

APRIL 22, 2024

A customer sentiment dashboard is a great way to visualize customer feedback and see what users love (or hate) about your product. TL;DR A sentiment analysis dashboard typically integrates information from multiple data sources, such as social media posts, customer reviews, survey responses , and customer service chats.

Data Visualization 71

Data Visualization Dashboard Customer Feedback User Testing 71