article thumbnail

Balancing budget for user testing in product management: three case studies

Mind the Product

Katarzyna Malecka shares user testing strategies for all budgets, including 3 case studies and key insights to improve product development. Read more » The post Balancing budget for user testing in product management: three case studies appeared first on Mind the Product.

article thumbnail

A case study: The journey to becoming a product-led company

Mind the Product

In this deep dive case study, Kirsten Mann, Chief Product Officer at Prospection, shares some learnings so far on the journey that their team to transition from a service-led to a product-led company. Read more » The post A case study: The journey to becoming a product-led company appeared first on Mind the Product.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

A case study: How to build useful AI features with a cross functional ‘AI Squad’

Mind the Product

In this case study, Jamie Eliott, Head of Technical Operations shares the team's key learnings from the perspective of tech, design, and product parts of the process. Read more » The post A case study: How to build useful AI features with a cross functional ‘AI Squad’ appeared first on Mind the Product.

article thumbnail

Case study: Developing Mattr Social, a different kind of dating product

Mind the Product

We talk to the team at startup Mattr Social about how they've developed the features and algorithms behind the dating app Read more » The post Case study: Developing Mattr Social, a different kind of dating product appeared first on Mind the Product.

article thumbnail

7 Questions Every App Team Should Ask

In its 2020 Embedded BI Market Study, Dresner Advisory Services continues to identify the importance of embedded analytics in technologies and initiatives strategic to business intelligence. Which sophisticated analytics capabilities can give your application a competitive edge?

article thumbnail

A case study: My learnings from finding product-market fit at Revolut 

Mind the Product

However, behind the scenes of a seemingly Read more » The post A case study: My learnings from finding product-market fit at Revolut appeared first on Mind the Product.

article thumbnail

515: Case studies of organizational growth through successful product launches – with James Whitman

Product Innovation Educators

James shares insights from his research studying companies that consistently launch successful products. James shares insights from his research studying companies that consistently launch successful products. His LAUNCH Code framework offers a practical approach to product launch management that any organization can implement.

article thumbnail

The AI Superhero Approach to Product Management

Speaker: Conrado Morlan

Saving the Day 🏆 Case studies demonstrating how successful AI implementation can solve common product management challenges and provide data-driven insights. Tools and AI Gadgets 🤖 Overview of essential AI tools and practical implementation tips.

article thumbnail

The New Frontier: A Guide to Monetizing AI Offerings

Speaker: Michael Mansard and Katherine Shealy

Backed by an acclaimed recent in-depth study of over 70 real-world GenAI offers conducted by Michael, we’ll explore the four avenues for packaging AI offerings, the importance of usage-based pricing, and how to craft a strategy that is agile, scalable, and aligns with customer values.

article thumbnail

Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

article thumbnail

5 Key Elements for Building a Successful Data-Driven Product

Real-world case studies from companies who license data to fuel industry-leading products. When selecting data providers, companies must ensure they’re tapping into comprehensive, high-quality streams of fresh information which can be easily integrated into their products in a privacy-compliant manner.

article thumbnail

Your Guide to Using Conversational Marketing to Drive Demand Generation

Studies show the return on investment (ROI) of conversational marketing helps your marketing team drive revenue. Whether it’s a business deal or a personal connection, they are a driving force to solidify a foundation of trust. According to Bold 360, “81 percent of B2B buyers have left a page because they didn’t want to fill out a form.”.

article thumbnail

How Self-Service Can Drive Down Costs and Improve CX

Get case studies of self-service platforms across industries. You can both boost your customer experience while spending less. This eBook details it all! Learn how offering self-service improves the customer experience. Learn about different self-serve channels and how to implement them.

article thumbnail

Best Practices for a Marketing Database Cleanse

Multiple industry studies confirm that regardless of industry, revenue, or company size, poor data quality is an epidemic for marketing teams. As frustrating as contact and account data management is, this is still your database – a massive asset to your organization, even if it is rife with holes and inaccurate information.

article thumbnail

Omnichannel is Multichannel 2.0

A unique case-study, complete with hard metrics and step-by-step process breakdown. Data Axle’s ultimate guide to omnichannel marketing explores how you can turn data into actionable insights to give buyers what they really want – personalized, relevant, timely messaging. Today’s consumers have evolved.