Roman Pichler

AUGUST 15, 2023

Listen to the audio version of this article: [link] 1 No Strategy The first and most crucial mistake is to have no product strategy at all. As there is no strategy, objectively assessing the impact of the requests is virtually impossible. The strategy is therefore either too big or too narrow.

Product Strategy 235

Product Strategy Strategy Research Software Customer Experience 235

Roman Pichler

JULY 8, 2024

The individuals whose buy-in to strategy and roadmap decisions is crucial are the players: They are interested in your product, as they, for example, will have to market and sell it. Decisions related to a new or significantly changed strategy have a very high impact. I refer to this group as key stakeholders.

Roadmap 235

Roadmap Product Strategy Strategy Weak Development Team 235

Roman Pichler

NOVEMBER 3, 2020

Traditionally, strategy and execution are often viewed as separate, sequential pieces of work that are carried out by different people. For example, a product manager might determine the product strategy and one or more development teams might be tasked with executing it. Enter the Cycle. I call these outcomes product goals.

Product Strategy 404

Product Strategy Strategy Product Research Technical Review 404

Product Management University

OCTOBER 9, 2023

Here’s why a portfolio vision is so critical to the success of your products and how it elevates Product Management, Product Marketing, Sales and Customer Success teams to plan and execute more strategically. Think of your portfolio vision as the ultimate “strategic goal/outcome” your target customers want from your portfolio of products.

Vision 130

Vision Product Research Reporting Tools Workshop 130

Product Management University

SEPTEMBER 3, 2024

If you thought there were a million ways to define product management, product strategy might have it beat by a longshot. Just think about how many ways product strategy is defined within your own organization. It’s the number one thing that makes product strategy both challenging and frustrating at the same time. Here we go.

Product Strategy 130

Product Strategy Strategy Product Research Customer Experience 130

Product Management University

OCTOBER 10, 2023

That brings us to the topic of a single market strategy versus strategies for each product and which approach has more strategic benefit to your organization. Product strategies view the customer in silos (by user) from the bottom up. A market strategy does just that. Here’s the $1 million question. Here’s the thing.

Strategy 130

Strategy Product Strategy Marketing Product Research 130

The Product Coalition

DECEMBER 11, 2023

In part two of this summary, I am moving to talk about strategy and leadership insights. But every now and then, for example, when I share the insights with my customers (many of them wanted to use our time together to simply hear how it was), I remember what a great privilege it was to attend this workshop, and I feel truly grateful.

Workshop 78

Workshop Customer Feedback Leadership User Testing 78

Intercom, Inc.

JANUARY 24, 2023

This evolution always starts with one thing: a clear product vision. Reinvention requires a product vision : a visual artifact that sets product direction over a longer term time horizon. Product vision is the critical bridge between strategy and execution. An inevitable slide into decline sounds ominous.

Vision 118

Vision Feedback Software Customer Experience User Testing 118

Product Talk

APRIL 17, 2024

You have this grand vision. A Workshop Kicks Off a New Commitment to Discovery Teresa: It sounds like recently, you had a workshop that had a big impact. My key learnings from the workshop were three things. What’s the vision? The workshop was running for one and a half days. We have plenty of ideas.

Product Research 248

Product Research User Testing Data Visualization Research Software 248

The Product Coalition

JULY 2, 2022

Last month I had the privilege of participating in SVPG’s ‘Coach the Coaches’ workshop in Europe. I soon found out that I was going to be the only one from Israel attending the workshop. After 3 full days of meaningful discussions, I took the time to reflect and share with you my thoughts and insights.

Workshop 119

Workshop Customer Feedback Technical Review Product Research 119

The Product Coalition

NOVEMBER 23, 2021

I recently led a workshop for an organic tech farm startup that wanted to set its foot online for selling organic food to B2B customers. I have some takeaways and learnings to share that I covered as a coach for their onboarding strategy. Let me walk through the entire workshop in the phases with its results.

Startups 126

Startups Strategy Technical Review B2B 126

UX Planet

JANUARY 4, 2024

This metamorphosis was not just a change in title; it was a profound realization of the impact that research and strategy can have on the very foundation of the products we create. Embracing Design Thinking principles, we conducted workshops to map out the entire user journey and identify pain points.

Strategy 97

Strategy User Friction User Testing Research Software 97

Roman Pichler

APRIL 4, 2023

What Happens When the Head of Product Determines the Product Strategy? As you might have noticed, the list above does not mention determining the product strategy. Here is why: When a head of product determines the product strategy on a regular basis, then this is likely to cause the following two issues.

Feedback Software 327

Feedback Software Reporting Tools Customer Feedback User Testing 327

Roman Pichler

DECEMBER 3, 2019

Hold Regular Product Strategy Reviews. A product strategy , like any other plan, is subject to change. How changeable your strategy is, depends on your product’s life cycle stage. As long as your product hasn’t reached product-market fit, the strategy is usually volatile.

Technical Review 216

Technical Review Product Strategy Strategy Workshop 216

Melissa Perri

JULY 23, 2024

I look at four dimensions for robust Product Organizations: Product Organizational Design Product Strategy Product Operations Product Culture Inside each of these are a few capabilities that are then broken down further into sub-capabilities that help me pinpoint where the issues are. I review strategies and roadmaps.

Weak Development Team 250

Weak Development Team Product Research Research Software Feedback Software 250

Roman Pichler

JUNE 10, 2024

A great way to engage the individuals is to invite them to a collaborative workshop, which may take place onsite or online. [4] But before you build your outcome-based roadmap, ensure that a valid product strategy exists. A handy template to capture the strategy is my Product Vision Board.

Roadmap 231

Roadmap Workshop User Testing Customer Experience 231

Roman Pichler

APRIL 5, 2022

For example, a product strategy workshop might have the objective to identify the key changes required to achieve product-market fit. As a rule of thumb, avoid meetings with more than ten attendees when you have to make high-impact decisions and/or rework the product strategy , product roadmap , or product backlog.

Weak Development Team 278

Weak Development Team Product Management Product Manager User Testing 278

Product Management University

FEBRUARY 27, 2017

What’s our product vision?” If you’re the head of products or strategy in a B2B organization, you’re constantly fielding the “product vision and strategic roadmap” questions. The narrative for your product vision and strategic portfolio roadmap should be customer-centric, not product-centric. It’s simple!

Vision 100

Vision Workshop B2B Roadmap 100

Roman Pichler

FEBRUARY 19, 2024

Listen to the audio version of this article: [link] Introduction To discuss empowerment in product management, I find it helpful to distinguish three main levels of decision-making authority, product delivery, product discovery, and product strategy, as the model in Figure 1 shows. [1]

Product Research 253

Product Research Product Management Product Manager Customer Experience 253

Mind the Product

NOVEMBER 1, 2017

How do you collectively build your marketing persona through a workshop? Preparing for a Persona Workshop. Market research and having a customer proxy are prerequisites for a persona workshop. As well as product managers, stakeholders, marketing, sales, and dev representatives should attend a persona workshop.

Construction 101

Construction Workshop User Testing Customer Experience 101

Modus Create

SEPTEMBER 22, 2020

Drew discussed remote innovation workshops in his latest webinar, watch the video here: Remote Meetings Aren’t the Same. The good news is that we can overcome this loss through remote workshops. We do this through remote workshops. The New Way: Remote Workshops. The new way to collaborate is through remote workshops.

Workshop 98

Workshop Research Software Customer Experience User Testing 98

Product Culture

MAY 5, 2021

In my first VP Product role, my company had a charismatic founder with a strong vision of where he wanted the organization to go. But the vision was high level and long term, like the top of a pyramid. Strategy is the intermediate layer that connects the company's actions with its vision. It is the layer that says "no!"

Strategy 86

Strategy Workshop Vision Events 86

Roman Pichler

SEPTEMBER 11, 2023

This includes a sound understanding of the market, the user and customer needs, and the competition as well as solid product management skills such as the ability to develop an effective product strategy and an actionable product roadmap (as I explain in more detail in the article The T-Shaped Product Professional ).

Reporting Tools 352

Reporting Tools User Testing Customer Experience Product Research 352

Mind the Product

APRIL 6, 2020

Our goal was to define how we would set and communicate the company strategy, and how that strategy would lead OKRs and backlog definition. Product (and company) strategy is the backbone that guides product goal-setting and roadmap definition, although it’s sometimes overlooked or confused with having a vision.

Product Strategy 118

Product Strategy Strategy Feedback Software Customer Experience 118

UX Studio

NOVEMBER 3, 2017

Working on a product without a decent product vision resembles going into the street with eyes closed. This article will show how a product vision should look, how to create it and communicate it to all stakeholders in play. What is Product Vision? Product vision imagines a product direction in the long-term.

Vision 96

Vision User Testing Product Research Workshop 96

Product Management University

NOVEMBER 14, 2024

Staples of the Product Manager Job Description Most product management job descriptions still list responsibilities for vision, strategy, customer discovery, growth mindset, thought leadership, etc., Your job as a product manager is to make sure designers and engineers have crystal clear targets for customer value they can easily hit.

Product Management 130

Product Management Product Manager Product Research Management 130

Roman Pichler

APRIL 13, 2021

It’s like driving a car with your vision blurred: You can’t see if you are heading in the right direction or getting closer to your destination. To select the right KPIs, I recommend taking the following three steps: First, use the user and business goals in the product strategy to select an initial set of indicators.

Feedback Software 254

Feedback Software Data Visualization Analytic Tools Research Software 254

Bain Public

APRIL 17, 2020

Career Development Program Details: Whether you are a Founder or part of the Product, Engineering or leadership team, you need actionable strategies and impactful techniques that drive results today. We already knew we could deliver expert guidance via a series of on-site workshops. We deliver content via a series of virtual workshops.

Workshop 52

Workshop Leadership Document Roadmap 52

UX Studio

AUGUST 14, 2017

A UX workshop can help you gather the team and brainstorm to make better decisions. In a UX workshop, we share research results with the participants and let them come up with their own conclusions. Get everybody on the same page with a UX workshop. Persona workshop. A canvas is often a good tool to run a UX workshop.

Workshop 107

Workshop User Testing Research Software UX 107

Dear Strategy

MARCH 15, 2023

You see, the reason I started the Dear Strategy podcast was mostly to educate. Now, I’m sure I didn’t go about the process in exactly the most effective way, but, even so, that particular strategy has resulted in absolutely zero leads! But – remember – I’m a strategy guy! I love teaching and sharing knowledge with others.

Framework 97

Framework Workshop Blog Education 97

Innovatemap

AUGUST 31, 2020

Some choices are long-standing and are reflected in the product vision, some play into the foundation of a product strategy, and many more reside in the plan to pull it off – the roadmap. Product vision depicts the future the product aims to create and is used to inspire teams and customers. How Innovatemap can help.

Vision 52

Vision Roadmap Product Research User Testing 52

Product Management University

OCTOBER 20, 2020

Join me for a 3-hour live (web meeting) demo workshop on November 12th. Creating a Product Strategy: Is It Worth the Effort? Product Demo Workshop November 12, 2020. You’ll deliver demos that bring the buyer’s vision of success to life so you can push the sales process to a close. 3-hour live workshop via web meeting.

Magazine 130

Magazine B2B Product Research Product Management 130

The Product Coalition

MAY 1, 2018

I’ve realized that people use the words mission, vision and strategy interchangeably. Wanted to jot down some thoughts on my perspectives on this, and the topic of product vision in general - both to solidify my own thinking and in case it can be helpful to anyone reading this. The vision talks about the future?—?where

Vision 60

Vision Data Visualization Customer Experience Artificial Inteligence 60

Product Culture

AUGUST 19, 2020

One of my early product jobs was at a startup with money and the CEO's exciting vision. We also had Shiny Object Syndrome, with a million ideas and tactics for how to bring the vision into practice. Do you agree? Events Online in your time zone. Product Roadmaps Masterclass , the Sequel.

Strategy 52

Strategy Product Strategy Workshop Vision 52

UX Planet

SEPTEMBER 11, 2024

And that’s the ability to create extraordinary product visions that are forward thinking, innovative, and can solve your users’ biggest problems. And because of this it will be almost impossible to move up into leadership roles that require demonstrated experience developing powerful visions. Embrace it.

Research Software 52

Research Software Feedback Software Analytic Tools Data Visualization 52

Sequent Learning

JULY 25, 2019

Start With A Vision. Successful products begin life with a spark of inspiration and a vision. Vision is, considered a non-negotiable for a CEO, and is often non-negotiable for a product manager. One reason is that not all product managers have the innate sense of a vision for the product.

Vision 40

Vision Workshop Customer Experience Product Research 40

Roman Pichler

JULY 20, 2016

Describe and validate the product strategy —the path to realise your vision—before you create your roadmap and decide how the strategy is best implemented, as the following picture illustrates. I like to use my Product Vision Board to develop a valid product strategy. 2 Do the Necessary Prep Work. Learn More.

Roadmap 341

Roadmap Agile Technical Review Weak Development Team 341