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Why Startup Pivots Fail… Even with Data

Piyanka Jain

Brikker (anonymized), a children’s toy manufacturing startup, was like a hamster on a wheel. So here’s how Brikker would use the BADIR data analysis framework to overcome all the reasons startup pivots fail. Is this not a far better, data-driven direction for a startup? Going nowhere fast. or “How do we boost engagement?”.

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How Continuous Discovery Works (and Doesn’t) in Early-Stage Startups

Product Talk

“I get that the continuous discovery habits framework works well for mature products, but does it work for early-stage startups?”. I spent all of my full-time employee experience at early-stage startups (many of them pre-product) and I relied on these same habits to figure out what to build. This question always surprises me.

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3 Ways In Which Test Management Tools Assist Startups To Expand

The Product Coalition

Image by ar130405 from Pixabay Test management tools are utilized to save information on the ways testing is done, plan testing activities and tell the status of the quality assurance activities. The tools have various approaches to testing and therefore, they have various sets of features.

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Startup Metrics

TechEmpower - Product Management

When talking to startup founders or other innovators, we always ask questions to better understand their business as a core. Conclusion Startup metrics are an invaluable tool for founders and innovators. Conclusion Startup metrics are an invaluable tool for founders and innovators. What does the business do?

Startups 104
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100 Pipeline Plays: The Modern Sales Playbook

For the first time, we’re sharing the winning plays that took us from scrappy startup to a publicly traded company. Apply tested plays to your funnel - Use real-world scenarios, triggers, actions and expected results to improve your entire funnel. Use our proven data-driven plays to grow your pipeline and crush your revenue targets.

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Assumption Testing: Everything You Need to Know to Get Started

Product Talk

A regular cadence of assumption testing helps product teams quickly determine which ideas will work and which ones won’t. And sadly, most product teams don’t do any assumption testing at all. In this article, I’ll cover assumption testing from beginning to end, including: Why should product teams test their assumptions?

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Lean Market Validation: 10 Ways to Rapidly Test Your Startup Idea

ProductPlan

In 2016 I gave a talk on lean market validation at the opening night of Startup Weekend at the University of California, Santa Barbara. In attendance were 200 eager students and entrepreneurs who wanted to learn how to build a startup in 54 hours. 10 Ways to Rapidly Test Your Startup Idea. Be sure to get specific.

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Put Your Data to Work: The Complete Playbook

What do startups and Fortune 500 companies have in common? An interactive quiz to test (and refresh) your knowledge of different data types and how they help your organization. An interactive guide filled with the tools to turn your data into a competitive advantage.