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OKRs and Product Roadmaps

Roman Pichler

What are Product Roadmaps? A product roadmap is an actionable plan that describes how a product is likely to evolve. [3] Fortunately, in the last ten years, outcome-based, goal-oriented roadmaps have become more popular. Below is an example of how such a product roadmap might be captured and the elements it might contain.

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When You Should NOT Use a Product Roadmap

Roman Pichler

Listen to the audio version of this article: [link] You Can’t See Further than the Next Three Months A product roadmap should be a realistic forecast that states the specific value a product is likely to offer in the next 12 months. [1] If you can’t see further than the next three months, then do not use a product roadmap.

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GO Product Roadmap Checklist

Roman Pichler

Listen to the audio version of this article: [link] Overview The GO Product Roadmap consists of five elements, as the image below shows: Date, name, goal, features, and metrics. The checklist I’ve created offers criteria for each element as well as the entire roadmap. Single : Choose a single goal to effectively align and guide people.

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How to Get Started with Outcome-Based Product Roadmaps

Roman Pichler

Listen to the audio version of this article: [link] Traditional vs Outcome-based Roadmaps Before I share the four steps, let me briefly describe the main differences between a traditional, feature- and an outcome-based product roadmap. A traditional roadmap is essentially a list of features, which are mapped onto a timeline.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O’Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue.

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10 Product Roadmapping Mistakes to Avoid

Roman Pichler

1 The Product Roadmap is a Feature-based Plan. Traditional product roadmaps are usually output-focussed plans that map a list of features, like registration, search, and reporting, onto a timeline. Such a roadmap essentially states when a piece of functionality will be delivered. 2 Roadmap Goals are Features in Disguise.

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Maximising Stakeholder Buy-in to Product Strategy and Product Roadmap

Roman Pichler

The individuals whose buy-in to strategy and roadmap decisions is crucial are the players: They are interested in your product, as they, for example, will have to market and sell it. Smaller strategy updates and product roadmapping decisions, however, are not as critical. I refer to this group as key stakeholders.

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Driving Business Impact for PMs

Speaker: Jon Harmer, Product Manager for Google Cloud

You will deepen your understanding of your customers and their needs as well as identifying and de-risking the different kinds of hypotheses built into your roadmap. This session will provide you with a comprehensive set of tools to help you develop impactful products by shifting from output-based thinking to outcome-based thinking.

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The Essential Guide to Analytic Applications

Read more on: How embedded analytics is transforming product roadmaps How to add value to your software with predictive analytics Common mistakes to avoid when presenting data Download the white paper to learn about the essential guide to analytic applications.

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How to Sell Your Roadmap to Your Leadership Team

Speaker: Brett Truka, CEO, Devetry

A product roadmap needs to both capture your product’s strategy and outline your execution plan. Because these documents are such an essential component of your job as product manager, you also need to strategize your roadmap presentation. He'll share insights into what he, as an executive, looks for in a roadmap and presentation.

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Get S.M.A.R.T. with your Roadmap

Speaker: Miles Robinson, Technical Project Manager, iFixIt

When adding projects to a roadmap, the question of outsourcing or doing work “in house” is always a consideration. Timeline of the project in the roadmap. It's time to get SMART about what you do in-house! Measurement rules to monitor cost and success with enough time to adjust. Alignment with your purpose and vision.

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How Leveraging Data Creates Efficient Product Roadmaps

Speaker: Hannah Chaplin - Product Marketing Principal & Steve Cheshire - Product Manager

Without product usage data and user feedback guiding your product roadmap, product managers and engineers end up wasting money, time, and effort building what they think stakeholders want, rather than what they know they need. Product roadmaps must focus on the "now" and allow feedback to inform the "later."

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How to Evaluate and Implement Customer Feedback Into Your Product Roadmap

Speaker: Rebecca Notté, Product Operations Manager and Hannah Chaplin, Director of Product Marketing at Pendo

In this interactive session, Hannah and Rebecca will share their experience of building product roadmaps that align with company goals while also ensuring that customers are truly heard. You will come away having learned: A framework to follow which will help you evaluate and improve your Product Roadmap.

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How To Speak The Language Of Financial Success In Product Management

Speaker: Jamie Bernard

Register now to save your seat!

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The Art of Alignment: Balancing External & Internal Communications

Speaker: Vivek Bedi

There are a thousand moving parts to creating a product roadmap - particularly one that everyone can reference and use. Therefore, the development of an effective roadmap relies upon the ability to answer the question, "What is a roadmap, and what is it really going to be used for?". April 21, 2020 11AM PDT, 2PM EST, 7PM GMT.