Product Talk

SEPTEMBER 20, 2023

The opportunity solution tree helps visualize all the work that goes into continuous discovery. And while opportunity solution trees have become increasingly common among product teams, there’s still plenty of room for customization, both in the way you set up your trees and the tools you use to build them.

Data Visualization 282

Data Visualization Analytic Tools Research Software Product Research 282

Alchemer Mobile

FEBRUARY 2, 2021

Unfortunately, “If you build it, they will come” does not hold true when it comes to the mobile app launch. This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. They focus all of their time and resources on building a great app. It’s marketing.

Feedback Software 264

Feedback Software Analytic Tools Research Software Product Research 264

Product Talk

MAY 4, 2022

Similarly, the opportunity solution tree can be an incredibly powerful tool for keeping track of your desired outcome , the opportunities you learn about during discovery, the solutions you’re considering for each opportunity, and the experiments you’ll run to assess your ideas. Tweet This.

Research Software 228

Research Software Feedback Software Product Research Data Visualization 228

Product Talk

FEBRUARY 14, 2024

Tali Melchior , Director of Product Management at Texthelp , was first inspired to experiment with opportunity solution trees in a previous role. Then when Tali moved to her current position, she brought her opportunity solution tree knowledge along and adapted it to the new setting. It was a great experience,” says Tali.

Analytic Tools 256

Analytic Tools Research Software Product Research User Testing 256

Roman Pichler

AUGUST 11, 2020

The overall example I use to illustrate the mistakes is a healthy eating app that helps its users improve their eating habits and live more healthily. Examples : “Offer a weight loss mobile app”, “Become the number one weight loss app provider”. Examples : “Everyone who owns a smartphone”, “Business users and consumers”.

Vision 319

Vision User Testing Research Software Product Research 319

Product Talk

FEBRUARY 8, 2023

When it comes to continuous discovery , there’s no such thing as “the perfect tool.” Instead of seeking the best tool out there, it’s much more effective to look for the best tool for your team. Teresa often says, “The best tool is the one that your team will use.” You may want to speak with existing customers or users.

Research Software 195

Research Software Feedback Software Analytic Tools Customer Communications 195

Product Talk

MARCH 13, 2024

Instead, they hand off work from team to team—the back-end engineers design the data model and system architecture, the front-end engineers build the interface elements, the mobile engineers work toward feature parity, etc. Feature parity across desktop and mobile is rarely what customers need or want. In April 2023, CBC finished a 3.5-year

Research Software 318

Research Software Weak Development Team Feedback Software User Testing 318

Product Talk

MARCH 16, 2022

Visualizing discovery work with an opportunity solution tree has been a game-changer for both me and the teams that I work with. From there, an effective team is doing two key research activities week over week. They are interviewing to discover opportunities and they are assumption testing to discover the best solutions.

Research Software 259

Research Software Product Research User Testing Data Visualization 259

Product Talk

DECEMBER 6, 2023

Opportunity solution trees help product teams chart the best path to their desired outcome. Opportunity solution trees help product teams chart the best path to their desired outcome. – Tweet This In this article, we’ll cover what an opportunity solution tree is, the benefits of using one, how to create one, and so much more.

Data Visualization 309

Data Visualization Product Research Analytic Tools Research Software 309

Intercom, Inc.

SEPTEMBER 3, 2020

Which is why customer feedback is a big deal to all of our teams – it’s really integral to what we do and how we build. So If you’ve ever asked yourself – how does my feedback add up to the features and updates that we build? Jen Murphy – Senior Product Researcher.

User Testing 212

User Testing Customer Feedback Feedback Software Research Software 212

Product Talk

SEPTEMBER 13, 2023

They’ll place more trust in you to pursue the opportunities and solutions you believe will have the most impact on your desired outcome. We spoke with User Research Director Niklas Fischerström and Chief Product Officer Francesca Cortesi to learn how they’ve worked together to roll out continuous discovery habits at Hemnet.

Product Research 300

Product Research User Testing Research Software Feedback Software 300

Product Talk

NOVEMBER 22, 2023

Opportunity solution trees are a simple way of visually representing the paths you might take to reach a desired outcome. These are the customer needs, pain points, and desires that, if addressed, will drive your desired outcome. These are the customer needs, pain points, and desires that, if addressed, will drive your desired outcome.

Research Software 278

Research Software Feedback Software Product Research User Testing 278

Alchemer Mobile

MARCH 26, 2021

When we were writing this post, we did a little research to see what other brands were saying about mobile customer experience. Stop talking about customer-centricity; turn it into action. Every company says they’re “customer-centric,” but very few actually are. So, we won’t waste your time. Sound good?

User Testing 257

User Testing Customer Experience Feedback Software Research Software 257

Product Talk

AUGUST 18, 2021

Good product discovery includes the customer throughout the decision-making process. Good product discovery includes the customer throughout the decision-making process. Good product discovery includes the customer throughout that process. If we are lucky, we might do some customer research at the beginning of the project.

Product Research 318

Product Research Research Software User Testing User Friction 318

Alchemer Mobile

APRIL 13, 2021

Digital shopping exploded in 2020, with an increase in both consumers and usage. While some companies took a hit due to widespread lockdowns, those who swiftly adopted the digital shift won market share and, ultimately, new loyal customers during a difficult time for consumers. star rating, and had 488 app store reviews.

Feedback Software 232

Feedback Software Research Software User Testing Systems Review 232

Intercom, Inc.

AUGUST 25, 2020

There’s a lot of discussion around conversational computing these days – at Intercom, we talk about our conversational relationship platform , conversational support and conversational marketing. But what makes software conversational? In software, gaps in understanding can be relatively small (“How do I filter by location?”)

Research Software 290

Research Software User Testing Product Research Customer Experience 290

Product Talk

JUNE 1, 2022

Not having enough time is one of the main reasons people say they can’t interview customers every week. There are several ways to do this, whether you rely on existing tools or build something into your product. has helped them get stories that relate to their research goals. But it doesn’t have to. To be “Apple Easy” (CSAT).

Research Software 173

Research Software Product Research User Testing Customer Experience 173

The Product Coalition

JANUARY 3, 2023

Usability testing is an important part of the app development process because it helps to ensure that the app is easy and enjoyable to use. This is particularly important for mobile apps, as users have high expectations for the apps they use and are quick to uninstall those that are difficult or frustrating to use.

Research Software 137

Research Software User Testing Product Research Testing 137

Alchemer Mobile

FEBRUARY 22, 2022

Product adoption refers to how customers embrace and use a product. It is the way in which customers discover a new product, understand its purpose and value, and then continue to use it as intended. The product is the right market fit. Stage #2: Research and discovery. What is product adoption? Stage #1: Awareness.

User Testing 262

User Testing Onboarding KPIs Product Research Feedback Software 262

Product Talk

APRIL 8, 2020

For this post, we spoke with a product team from Simply Business about some of the major lessons they’ve learned since adopting continuous discovery habits like interviewing their customers, questioning their assumptions , and using the opportunity solution tree to guide their work. Want to check out the other posts in this series?

Product Research 283

Product Research User Testing Research Software Data Visualization 283

UX Planet

FEBRUARY 10, 2024

Systemic Thinking: The Key to an Impactful UX Strategy Systems Thinking is a holistic approach to problem analysis and solving that emphasizes viewing systems as a whole, rather than focusing only on individual parts. What is Systems Thinking? Interrelationship: all parts affect each other within a system.

Research Software 124

Research Software Feedback Software Product Research User Testing 124

Product Talk

AUGUST 14, 2024

They might feel anxious about taking on tasks that are new to them and outside their regular routine at work, like speaking directly with customers. We’ll dig into why the engineers were hesitant to get involved, the solution they came up with, and some of the lessons they’ve learned along the way. To help people win with money.

Research Software 279

Research Software Product Research Engineering User Testing 279

Intercom, Inc.

FEBRUARY 16, 2021

With the evolution of digital technologies, we’re now exposed to other people’s opinions, ideas, and work on an almost minute-by-minute basis. That’s ok, let’s test this hypothesis. UI refinement used to consume the majority of my time. Let’s be honest: creativity is a nebulous landscape. Not convinced?

User Testing 283

User Testing Feedback Software Research Software Customer Experience 283

Intercom, Inc.

JANUARY 21, 2020

I studied the first screen of 25 popular iOS apps to determine how much text they use. The results shows us the value of taking a principled approach to writing text for mobile apps – because product design is still all about the words. Mobile apps dominate our digital experiences. Every app contains at least some text.

Research Software 291

Research Software User Testing Data Visualization Customer Experience 291

Intercom, Inc.

OCTOBER 13, 2020

We are at the start of a revolution in customer communication, powered by machine learning and artificial intelligence. At Intercom, we have taken advantage of these technologies relatively early. Our Custom Bots and Resolution Bot already work for thousands of businesses every day. We can’t just build for the good path.

Artificial Inteligence 281

Artificial Inteligence Customer Communications Research Software Feedback Software 281

Product Talk

DECEMBER 7, 2022

Customer interviewing is one of the most valuable activities a product team can do. It’s simply the easiest, most sustainable way of learning about your customers and what they need. Customer interviewing is one of the most valuable activities a product team can do. What doesn’t count as a customer interview? Tweet This.

User Testing 228

User Testing Reporting Tools Customer Experience User Friction 228

Roman Pichler

DECEMBER 4, 2023

Product discovery is the process of “figuring out a solution to a problem we’ve been asked to solve,” writes Marty Cagan. [1] 1] It involves understanding and selecting user needs, exploring solutions, and choosing the most appropriate one. Let’s now get back to Opportunity Solution Trees. But how do you determine it?

Product Research 320

Product Research Product Strategy Strategy Research Software 320

The Product Coalition

JANUARY 11, 2023

Photo by Dylan Gillis on Unsplash Market research and user experience research (UXR) are often confused as being the same thing, but they are actually distinct fields with their own goals and methods. To choose the appropriate research method for the business, it’s important to clarify the problem we are trying to solve.

User Testing 134

User Testing Product Research Data Visualization Customer Feedback 134

The Product Coalition

APRIL 25, 2022

No product tool or template can save you if you’re not killing it in these three areas. That’s why we’ve listed 12 tools that the best product managers use to do their jobs better? and not the best product management tools. Product managers (PMs) are ninjas of aligning people, management, and processes.

Analytic Tools 164

Analytic Tools Data Visualization Feedback Software Research Software 164

Userpilot

OCTOBER 19, 2024

Think of Net Promoter Score (NPS) software as a tool to measure your customers’ feelings about your product, and categorize them based on their level of loyalty (promoters, neutrals, and detractors). The great advantage of these tools is that they streamline the creation, distribution, and analysis of NPS surveys.

Feedback Software 85

Feedback Software Analytic Tools Data Visualization Research Software 85

The Product Coalition

JANUARY 27, 2024

Software development with sustainability in mind is a rising trend in digital spaces. I would like to thank Tremis Skeete, Executive Editor of Product Coalition, for his valuable contributions to this article's research, development, and writing. Let’s explore how and why this matters.

Analytic Tools 143

Analytic Tools Research Software Reporting Tools Software Review 143

Product Talk

APRIL 21, 2021

I’ve worked with teams in all industries—regulated industries, consumer companies, B2B companies. It’s a framework that’s been well tested and works in a lot of different contexts. Maybe not actively, directly supporting hate groups, but allowing them to flourish on their platform. We did the research.

Product Research 314

Product Research User Testing Research Software Analytic Tools 314

Product Talk

JUNE 5, 2024

How can product trios work with user researchers? If your company is committed to user research and you have the luxury of having a user researcher embedded on each of your teams, you probably want to include them in most of your discovery decisions. They interview customers together.

Product Research 255

Product Research User Testing Research Software Customer Experience 255

Product Talk

AUGUST 8, 2018

We are teaching business leaders and change agents how to prototype their way to viable solutions. In this context, solutions aren’t product solutions, but rather internal programs and processes that effect change within the organization. In the product world, that means our customers and our end-users. Tweet This.

Product Research 263

Product Research Feedback Software User Testing Research Software 263

UX Planet

SEPTEMBER 14, 2024

Discover how to enhance user experiences by leveraging quantitative research, usability testing, and A/B testing to make informed, data-driven design decisions that lead to measurable results. These tools enable you to collect feedback and use that data to refine your product’s design and functionality.

Data Visualization 91

Data Visualization User Testing Product Research Research Software 91

The Product Coalition

OCTOBER 2, 2024

Stefan Röse breaks down how Quantilope is pushing forward customer development and the consumer research field. By Jon Matheson for Product Coalition Have you ever wondered how much a consumer is worth? Depending on who you ask, the answer will vary depending on what they genuinely know or understand about consumers.

User Testing 128

User Testing Data Visualization Customer Feedback Research Software 128