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2021 App Retention Benchmarks

Alchemer Mobile

Recent marketplace fluctuations required brands to get creative in their app mobile engagement strategies. While companies took varied approaches to improving app retention, one theme is clear: Most mobile teams’ focus has shifted to retention over acquisition. App Retention in 2021. 30-day Retention. 90-day Retention.

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Digital Solutions Shape Consumer Behavior in Tourism

The Product Coalition

Digitalization has transformed the way people live, work, and travel. Consumer behavior is not a new concept for research. However, people find it hard to identify how tourists spend on travel and other leisure activities in a savvy-tech world. People have different motivations for travel.

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Technical Women Are Software Managers

Johanna Rothman

One of my reviewers for the Modern Management Made Easy books asked a fascinating question: I've never seen this many women in management or in senior leadership positions. Up until the mid-1980s, women comprised about 1/3 of the technical people I worked with. The idea of a code review or a design review?

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How to Choose the Right KPIs for Your Product

Roman Pichler

I am not a big fan of “standard” KPIs, for example, customer acquisition cost (CAC), churn, and number of active users for SaaS products. Say I want to offer a product that reduces the blood sugar levels of individuals who have type-2 diabetes and that generates £50k of revenue within the first 12 months of launching the app.

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Product in Practice: Adopting the Discovery Habits is An Iterative Process

Product Talk

Kelsey Terry is the former Director of Product at Going , a B2C SaaS company that helps members save between 40–90% off airfare. I really just love focusing on keeping the customer at the forefront of building great, impactful solutions,” says Kelsey. From this feedback, Kelsey’s team quickly zeroed in on a potential solution.

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Product Management in AsiaPac

Mind the Product

Since #mtpcon Singapore 2019 Mind the Product has been on a mission to support the continuing growth of the AsiaPac tech community. Super apps like Gojek and Grab combine multiple services such as food delivery and ride-hailing (Photo: Shutterstock). Cultural Differences and Conflict Avoidance. You need to respect the culture.

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Little Otter’s Rebecca Egger on making mental health care accessible to all

Intercom, Inc.

Rebecca has a background in astrophysics and computer science and spent many of her formative years looking at gamma-ray bursts and supernovas, but eventually, eager to get into software and product design, she moved to San Francisco. Little Otter and its family-first approach, they believe, is the antithesis of that.