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Post-Pandemic Mobile App Improvement Strategies by Industry | Travel & Hospitality, Retail & Shopping, Food & Drink

Alchemer Mobile

This summer, our team looked at how COVID-19 has impacted mobile app usage patterns by industry. Key findings from our research include: Looking at DAU over time is the best way to understand drastic changes in app usage. For apps in the hardest-hit industries, DAU is down 60-75%. Higher frequency of app usage.

Travel 246
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Why 36% is the magic number: Finding the right amount of text in mobile apps

Intercom, Inc.

I studied the first screen of 25 popular iOS apps to determine how much text they use. The results shows us the value of taking a principled approach to writing text for mobile apps – because product design is still all about the words. Mobile apps dominate our digital experiences. Every app contains at least some text.

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Digital Solutions Shape Consumer Behavior in Tourism

The Product Coalition

Digitalization has transformed the way people live, work, and travel. Consumer behavior is not a new concept for research. However, people find it hard to identify how tourists spend on travel and other leisure activities in a savvy-tech world. The companies aim to better influence consumers and leverage digital solutions.

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What we look for when we hire designers at Intercom

Intercom, Inc.

We’re confident this won’t help people game our system, but it will give you the best chance to show us your strengths. For example, we might really admire your visual design work, but we’ll also want to see how you influence product strategy, define the problem, understand the system, collaborate with others, and more.

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How Google Conducts User Research to Ensure Customer Loyalty

Usersnap

Google’s tech alone didn’t build them into a top company, User Research matters too! Instead, research first helped Google emphasize user personalization. Keep reading for info on Google’s current user research. Marketing research at Google first compiled search rankings. Definitely not!

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Technical Women Are Software Managers

Johanna Rothman

One of my reviewers for the Modern Management Made Easy books asked a fascinating question: I've never seen this many women in management or in senior leadership positions. Up until the mid-80s, many of the software engineering jobs were for special-purpose machines or applications. The idea of a code review or a design review?

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Travel App Development: 5 Rewarding Features for Better Conversion

UX Studio

When it comes to travel app development, product managers have to take the customers’ needs into consideration. Of course, I’d still want to go, so there has to be a way to please travellers out there. . Travel app development can bring better conversion. Not just in terms of travelling, but in general.

Travel 66