Intercom, Inc.

JANUARY 14, 2021

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products.

Feedback Software 225

Feedback Software Research Software Analytic Tools Product Strategy 225

Userpilot

AUGUST 18, 2024

According to Ant Murphy, the reason is simple, you don’t have a prioritization problem, you have a strategy problem. We explain how to create a successful product strategy, the role of product strategy in prioritization, and how to align your prioritization efforts with your strategy.

Data Visualization 86

Data Visualization Strategy User Testing Product Research 86

Intercom, Inc.

JANUARY 18, 2023

It can be quite a challenge to find and address the points of friction that are chasing your customers away. We create our business strategies around driving growth, and look to growth as the key indicator of the health and viability of our companies. “Are you attracting and engaging the right customers?

User Testing 118

User Testing Customer Feedback User Friction Strategy 118

Userpilot

MAY 8, 2024

Common types of customer needs include functionality, price, usability , performance, and support. To conduct an analysis, start by first defining the objective for your user needs analysis. Then, split your audience into various customer personas so you can analyze each of them individually. Let’s take a closer look.

Customer Feedback 78

Customer Feedback Data Visualization Customer Experience User Testing 78

Userpilot

MAY 20, 2024

The customer sentiment score can help you tell how well-perceived your brand is. Let’s explore the customer sentiment score, how to measure it with user feedback , and what strategies you can execute to elevate the customer experience. But how can you measure and improve it? You’ll need a platform to do this.

Data Visualization 83

Data Visualization Feedback Software Customer Feedback Customer Experience 83

Userpilot

AUGUST 14, 2024

According to the 2024 State of CX Personalization Report by Medallia, customers who go through very personalized experiences rate their overall satisfaction as 9.4 By developing a customer segmentation strategy, you can build the right segments, analyze their behavior, and set tactics to reach them through tailor-made initiatives.

Analytic Tools 77

Analytic Tools Feedback Software Research Software Reporting Tools 77

The Product Coalition

JUNE 13, 2021

Product strategy is one of the most important tasks of the product leader, and definitely one of the hardest things to do. This should be your first step into product strategy. Since product strategy is so hard, many companies simply skip it. Even higher-level goals can be refined and detailed.

Vision 104

Vision Product Strategy Strategy User Friction 104

The Product Coalition

MAY 10, 2023

By focusing on user engagement metrics, you were able to identify areas for improvement, optimize user engagement strategies, and increase overall user retention. 2: Acquisition Metrics Acquisition metrics measure how well a product is being discovered and adopted by new users.

Onboarding KPIs 120

Onboarding KPIs Data Visualization Feedback Software Research Software 120

Userpilot

OCTOBER 17, 2023

Customer insights provide intelligence and analysis about customer experience, activities, and preferences. Therefore, they are vital for effective product strategies and ensure resource allocation aligns with customer needs. Analyzing customer service data to identify common issues and queries among new users.

Data Visualization 76

Data Visualization Analytic Tools Research Software Feedback Software 76

ProductPlan

JULY 2, 2024

The champion at the B2B SaaS company is supporting the recent effort to mature its R&D operations to meet the increasingly sophisticated needs of its global customers. The champion and primary internal sponsor of this initiative currently helps lead the company’s product operations team.

Feedback Software 59

Feedback Software B2B Customer Experience Data Visualization 59

The Product Guy

MARCH 16, 2018

Guest Post by: Marissa Fong (Mentee, Session 5, The Product Mentor) [Paired with Mentor, Bill Gourlay]. Product management requires product strategy. What are your customers’ needs? These are all key questions addressed as part of product strategy. How do you best solve for these needs?

Product Strategy 98

Product Strategy Strategy Reporting Tools Feedback Software 98

Userpilot

NOVEMBER 30, 2023

TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. Your colleagues, especially customer-facing ones, can offer valuable insights into unmet user needs and shifts in the markets.

User Testing 84

User Testing Data Visualization Research Software Feedback Software 84

Product Management University

OCTOBER 16, 2023

Even more strategic when customers use both, right? Beyond a healthier balance sheet, why do your target customers care about cash flow relative to their big picture strategy? 80% of your value story is built around things customers do and why they do it, not your products. There’s still something missing though.

Positioning 147

Positioning Product Research User Friction Differentiation 147

The Product Coalition

AUGUST 3, 2023

How to Achieve Success in Your Product Strategy In today’s rapidly evolving market, having a clear product vision and a well-defined strategy is essential for the success of any tech product. A compelling product vision is a guiding light, providing direction and purpose to the development process.

Vision 130

Vision Product Research User Testing Roadmap 130

Userpilot

JUNE 30, 2023

Looking for the voice of the customer questions to understand your users, analyze the market, and unlock growth opportunities? In this article, we will cover the voice of the customer methodology. VoC surveys help you make better product decisions, remove friction , build customer trust , and minimize future negative feedback.

Customer Feedback 82

Customer Feedback User Testing Feedback Software Data Visualization 82

Userpilot

MAY 30, 2024

Looking to track and improve customer sentiment for your brand? This article provides a detailed guide, covering: What is customer sentiment, and why does it matter for your bottom line? Proven methods to collect valuable customer feedback , from surveys to social media monitoring. Identify product enhancement opportunities.

Analytic Tools 82

Analytic Tools Feedback Software Data Visualization Research Software 82

Userpilot

JULY 17, 2024

The right persona examples can help you guide effective product strategies, ensuring that your offerings meet the needs and expectations of your users. Let’s explore: What a persona is and its importance in product management. Customer persona : Reflects the profile of existing customers to improve retention.

User Testing 88

User Testing Research Software Data Visualization Feedback Software 88

Userpilot

OCTOBER 24, 2022

Gathering meaningful insight from your customers is a challenge for any product manager: what you need is a handy user persona survey template to help you capture it… We’re here to help! In this article, we’re going to explore how user personas can help you gather and utilize customer insight more effectively.

User Testing 80

User Testing Customer Feedback Research Software Feedback Software 80

Userpilot

MARCH 10, 2024

Cohort analysis enables you to see how different segments engage with your product. Feature and event reports help you dive deep into the performance of individual features and custom events. A/B tests help you test two or more variations of UX to find the one that’s better aligned with your users’ preferences.

Data Visualization 82

Data Visualization User Testing Customer Feedback Customer Experience 82

Business of Software Conference

JULY 17, 2024

As adults, we continue to build, but now our creations extend beyond ourselves, benefiting entire industries, customer, and communities. The world is already saturated with products and services. To avoid contributing to the noise, you need to build something truly purposeful for the customers. What are their daily struggles?

User Testing 52

User Testing Customer Experience Customer Feedback User Friction 52

Userpilot

MAY 1, 2024

A user needs analysis conducted with product analytics data lets you build products that address user pain points and exceed their expectations. In this article, we dig deeper into what user needs analysis is and how you can get started with it. Let’s take a look at its key benefits.

User Testing 86

User Testing Feedback Software Analytic Tools Research Software 86

Userpilot

JUNE 12, 2024

In this guide, we’ll provide an overview of typical product strategist salaries, explore factors that can influence earnings, and share valuable resources to help you progress in your career. The vision should paint a picture of the future state the product aims to achieve and the value it will deliver to customers.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Userpilot

AUGUST 14, 2024

At its very core, product-led design is all about creating a seamless customer experience that enables users to unlock value with your product quickly. The idea is that once users truly see your product’s benefits, they naturally want to upgrade to the paid plan. What is product-led design?

User Testing 89

User Testing Product Research Customer Experience Feedback Software 89

Userpilot

JUNE 17, 2024

With the right survey questions, you can gain insights into what your customers like and dislike about your brand, products, and services. Effectively analyzing data from your user feedback will also help you eliminate assumptions and create marketing strategies that positively impact your audience.

Data Visualization 85

Data Visualization Product Research User Testing Analytic Tools 85

Userpilot

JUNE 19, 2024

TL;DR A Product strategist is responsible for working with a team of Product Managers to develop a comprehensive product strategy , product vision, and long-term roadmap that aligns with the company’s business objectives and market opportunities. What is a product strategist? Let’s dive in!

Data Visualization 52

Data Visualization Research Software Analytic Tools Feedback Software 52

Userpilot

JULY 24, 2024

TL;DR This is a professional who optimizes the end-to-end customer journey in SaaS by developing strategies and features to enhance user satisfaction, engagement, and retention throughout the product lifecycle. A CX product manager is responsible for understanding customer needs, behaviors, and pain points.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

ProductPlan

MARCH 3, 2022

Product-centric and customer-centric approaches shift the emphasis away from pure technology innovation and project-based management. It’s not about chasing every short-term dollar or squeezing every ounce of profit from every product. Product-centric organizations. Customer centricity.

User Testing 86

User Testing Customer Experience Research Software User Friction 86

Userpilot

NOVEMBER 23, 2023

The outcome-based roadmap focuses on delivering value to customers instead of obsessing about building specific features. It’s difficult to implement outcome-based roadmaps because stakeholders don’t trust product teams to deliver on business goals. As companies scale, they often cannot satisfy customer needs equally well.

Feedback Software 81

Feedback Software Product Research Analytic Tools User Testing 81

Userpilot

JUNE 19, 2024

TL;DR A product strategist is responsible for working with a team of Product Managers to develop a comprehensive product strategy, product vision, and long-term roadmap that aligns with the company’s business objectives and market opportunities. What is a product strategist?

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JULY 23, 2024

It helps organizations focus on the Determining which features to include in a product roadmap can be challenging with constantly evolving customer needs and several opportunities chasing scarce resources. They represent the customer’s voice and collaborate with product teams and stakeholders.

Feedback Software 91

Feedback Software Product Research User Testing Customer Experience 91

Userpilot

APRIL 16, 2024

Create data-driven product strategies – End-user behavior analytics takes the guesswork out of product development. Whether you want to release a new feature or launch an upgrade, you can use a ton of data to make user-centric decisions. They give you an overall idea of customer experience.

Data Visualization 92

Data Visualization Analytic Tools Feedback Software Reporting Tools 92

The Product HQ

JUNE 10, 2024

B2B Product management guides the activities of the entire product life cycle from product indentation to its final launch. To name a few, these activities include product development, positioning, and pricing according to customer satisfaction. It also provides access to industry news.

B2B 52

B2B Product Research User Testing Data Visualization 52

The Product Coalition

OCTOBER 22, 2018

Brilliant meeting so many new people and catching up with so many Receptive customers too. It was called: F Customer Feedback Video will be available soon too. F Customer Feedback Hello, I’m Hannah Chaplin the CEO at Receptive. However, customer feedback is actually a huge opportunity for your business. It matters.

User Testing 60

User Testing Feedback Software Customer Feedback User Friction 60

Userpilot

JUNE 27, 2024

In this article, we will outline the typical journey for a product strategist, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities. Product Strategist : You will conduct in-depth market and competitive analyses, identify growth opportunities, and shape product strategy.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Intercom, Inc.

SEPTEMBER 1, 2021

This means better outcomes for everyone: from the teams we work with to, more importantly, our customers. product marketing team. Involve PMM in the entire product process (or: it’s not all about launches). Ultimately, it helps us to deliver better products and marketing. This covers four general areas.

Marketing 138

Marketing Product Marketing User Friction Messaging 138

Userpilot

JUNE 28, 2024

TL;DR A product strategist is responsible for working with a team of product managers to develop a comprehensive product strategy , product vision, and long-term roadmap that aligns with the company’s business objectives and market opportunities. What is a product strategist?

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JULY 16, 2024

TL;DR Technical product management combines business acumen with technical expertise to drive the development of products. A traditional product manager prioritizes understanding customer needs and market trends. Develop the product vision and expand on the strategy. Create surveys code-free with Userpilot.

Analytic Tools 90

Analytic Tools Research Software Data Visualization Feedback Software 90