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Listen to the audio version of this article: [link] AI Strategy Benefits My research shows that AI can help you make better strategic decisions faster, at least for certain products. [1] This can help you create a new strategy and evolve an existing one. 5] What about Product Roadmap Generation?
Listen to the audio version of this article: [link] A ProductStrategy System The productstrategy system in Figure 1 consists of four main parts: people, processes, principles, and tools. Having said this, the system in Figure 1 captures the specific productstrategy approach Ive created. [1]
Traditionally, strategy and execution are often viewed as separate, sequential pieces of work that are carried out by different people. For example, a product manager might determine the productstrategy and one or more development teams might be tasked with executing it. I call these outcomes product goals.
In this episode of “ Product Excellence: Insights from Award-Winning Leaders | Strategies for Success ,” Drew Falkman, Principal at Moves the Needle, shares his diverse background in product management, from founding a web agency in the dot-com boom to consulting for companies like HP and Adobe.
As your company grows and your product matures, so too should your productstrategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your productstrategy at each stage of company growth.
An effective productstrategy is key to successfully create, enhance, and manage a product. There is no point in worrying about the product details and writing user stories if a sound productstrategy is missing. But what exactly is a productstrategy? Figure 1: My ProductStrategy Model.
A well-crafted productstrategy lies at the heart of every successful product. History is littered with products that failed because of misconceptions and mistakes in their strategy. Such misconceptions lead to flawed decisions, wasted resources and missed opportunities – and nobody wants that.
Let’s make this more concrete by looking at a popular product discovery tool, Teresa Torres’ Opportunity Solution Tree (OTS). [2] 2] Before I proceed, let me point out that I am neither a product discovery expert in the sense discussed below nor do I fully endorse the specific approaches created by Marty and Teresa.
Today, Product Management University announced its ProductStrategy Framework for B2B product management. There are two key aspects that separate this framework from all the conventional productstrategy frameworks. It’s the root cause behind product priorities that are constantly under scrutiny.
Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess.
This weeks Sunday Rewind is a 2021 #mtpengage Hamburg keynote talk from then Hotjar VP of Product Megan Murphy on how she communicates and enforces Hotjars productstrategy in her day-to-day work. Her key points are as follows: Megan says she spends about 50% of her time at Hotjar working on internal communications.
Listen to the audio version of this article: [link] What Information Should a ProductStrategy Provide? I like to think of the productstrategy as a high-level plan that helps you realise your vision and that answers the following four questions: Who is the product for? Do You Need a Strategy for Your Product?
If you’ve ever sat through a company strategy meeting and left with your head spinning, you’re experiencing a common problem. Okay… but that’s a target, not a strategy. That’s not a strategy – that’s a feature masquerading as direction. But here’s the good news: you can get clarity even when your company’s strategy seems fuzzy.
Listen to the audio version of this article: [link] ProductStrategy Discovery Explained What is productstrategy discovery? More precisely, it is the process of developing a productstrategy whose implementation will likely create the desired value and impact.
Speaker: Yoav Yechiam, Founder and Head Instructor, productMBA
Join Yoav Yechiam, Founder and head instructor at productMBA, as he explains best practices for a data-guided strategy that helps product managers get to the "why" of their biggest product goals. He'll discuss: Why analytics are important for product managers. What's wrong with the common analytics practice.
Below, you’ll find what I believe is the most actionable, specific, and straightforward framework for crafting a strategy, for both your product and your company. As Chandra shares below, his framework sits on top of the best strategy wisdom out there (e.g. What exactly is productstrategy?
A four-layer framework to create a winning productstrategy Today we are talking about creating productstrategy. Bob is the author of the book Creative Strategy Generation. I first heard of Bob when he was the president of Sequent Learning, the product management training company.
Listen to the audio version of this article: [link] 1 No Strategy The first and most crucial mistake is to have no productstrategy at all. When that’s the case, a product is usually progressed based on the features requested by the users and stakeholders. The strategy is therefore either too big or too narrow.
How product managers can empower teams to create a winning productstrategy. We hear a lot about strategy and that product managers need to create a productstrategy. In practice, what does that mean and how does a productstrategy help you be more successful? 2:31] What is strategy?
We'll explore the concepts of products and services as revenue generators or revenue suckers, and delve into how to share cost and benefit dollars within a portfolio or business unit. You'll learn how to set clear, measurable targets, link them to your productstrategy, and effectively communicate progress with stakeholders.
The goal of your productstrategy isn’t to p**s people off. It’s to demonstrate that your product direction is aligned with the goals and priorities of your target customers, current customers included. ProductStrategy In the Ideal World…. Sales wants your productstrategy aligned to its pipeline.
2] Figure 1: The Power-Interest Grid The grid divides stakeholders into four groups: crowd, subjects, context setters, and players depending on how interested they are in your product and how much power they have. Decisions related to a new or significantly changed strategy have a very high impact.
This week on the podcast, we speak with Andrew Martinez-Fonts, VP of Product at Honeysales, to discuss productstrategy and how that should always come before any technological advances. Andrew stresses the need to truly understand customer needs and align strategies with business goals.
Effective productstrategies are important for the success of any business selling products and knowing what one looks like is important. In this article, Shane Barker looks at what a productstrategy is and lists 9 productstrategies for setting your strategic vision for product offerings. [.]
Speaker: Matt LeMay - Product Coach and Consultant, Author of Product Management in Practice and Agile for Everybody
Just about every organization is trying to make the shift from "output-focused" product teams (often known as "feature factories") to "outcome-focused" product teams focused on the actual value they can deliver to the business and its customers.
From handling feature requests that lack customer validation to managing unrealistic expectations, we’ll discuss practical strategies to maintain alignment and avoid common pitfalls. Through these insights, you’ll be better equipped to handle the pressures of managing up and leading your product toward success.
Customer-led productstrategy is about designing the best product experience. Read more » The post Customer-led productstrategy: a guide appeared first on Mind the Product. This article by Alyona Medelyan, Ph.D.
But this taught me an important lesson: There is no point in worrying about the product details if a sound productstrategy is missing. As helpful as a productstrategy is, it’s not enough. To ensure that the right technologies are applied, you’ll benefit from using a technology strategy.
Discover why product managers need a flexible, strategy-first approach to drive real impact, avoid burnout, and build products users love Read more » The post Why backlog grooming isnt good productstrategy appeared first on Mind the Product. Backlog grooming isn't enough.
Speaker: Steve Johnson, VP of Products, Pragmatic Institute
After all, product management spans many activities from business planning to market readiness. In this session, we’ll examine many product activities and artifacts for productstrategy, planning, and growth, and introduce a simple tool that you can use in your organization to clarify the roles of product management and others.
Wiz hit $100 million ARR within 18 months (the fastest growth in startup history) and, five years in, is generating over $500 million ARR. It also serves over 45% of the Fortune 100.
Essential strategy tools and frameworks for product managers Watch on YouTube TLDR Want to level up your product management game? This guide dives into the world of productstrategy, sharing insights from expert Andreas Maihoefer. Maihoefer stresses that understanding strategy is crucial for product managers.
Learn how to use behavioral economics to design engaging, habit-forming products that boost retention and growth. Read more » The post How behavioral economics can improve productstrategy appeared first on Mind the Product.
Making the case for the unification of productstrategy and UX strategy, its advantages and potential pitfalls Read more » The post The fusion phenomenon: productstrategy vs UX strategy appeared first on Mind the Product.
As digital transformation advances at a rapid pace, Digital Adoption Platforms (DAPs) have become essential tools for enhancing user experiences and redefining product management strategies. Register now to save your seat!
Productstrategy is the blueprint for product development, marketing, and growth, outlining how a company plans to achieve its business goals. Let's explore productstrategy's importance and explore why data analytics is a crucial component of this process.
So, how do you get started with product analytics ? In this article, we’ll talk about: What product analytics is and why you need a solid strategy. Key steps to build and improve your product analytics strategy. What is product analytics? Why should you have a product analytics strategy?
Listen to the audio version of this article: [link] What Is a Product Portfolio Strategy and Why Does It Matter? A product portfolio strategy is a high-level plan that helps you maximise the value a group of products creates. These guide and align the strategies of the portfolio members , as Figure 1 illustrates.
But before you do, let’s take a closer look at what analytics insights can do for your product, and pick the strategy, format, and tools to get the job done right. Read more » The post The decisive role of AI-powered analytics in your productstrategy appeared first on Mind the Product.
Speaker: Robin Zaragoza, Product Coach and CEO of The Product Refinery
Every product manager has heard, “Keep the customer at the heart of everything you do". But what strategy do managers use to keep the customer and their key problems at the center of the product development process? How do product managers instill this knowledge of the customer across the rest of the organization?
The path from IC to Chief Product Officer isn’t just about gaining more responsibility it’s about transforming how you think about product development, team leadership, and business strategy. However, she still needed to learn the company’s products, technology, and internal language.
It gave me a framework for integrating what a product manager does, and I have since taught it to many other product managers. . Today we are discussing strategy. This is the foundation for product managers as organizational strategy impacts productstrategy. Today, we focus on strategy.
As a product manager or leader, your ability to manage stakeholder relationships is as critical as your strategy and execution skills. In fact, those relationships have a real chance to make or break a project whether its a new product launch, productstrategy planning process, or any other project your product team is working on.
How do hybrid product teams stay aligned and effective across time zones and work styles? We developed a series of exclusive frameworks and step-by-step strategies to help you turn these insights into action. Want the Frameworks to Apply These Lessons? The discussion sparked some great thinking – but we didnt stop there.
Speaker: Christian Bonilla, VP of Product Management at UserTesting
Join Christian Bonilla, VP of Product at UserTesting, as he reveals tips for taking ownership of the product vision to guide the development process. In this webinar, you’ll learn: Steps to creating a product vision that leads to better outcomes. How to position your vision as an umbrella for the productstrategy.
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