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Listen to the audio version of this article: [link] A ProductStrategy System The productstrategy system in Figure 1 consists of four main parts: people, processes, principles, and tools. Having said this, the system in Figure 1 captures the specific productstrategy approach Ive created. [1]
Traditionally, strategy and execution are often viewed as separate, sequential pieces of work that are carried out by different people. For example, a product manager might determine the productstrategy and one or more development teams might be tasked with executing it. I call these outcomes product goals.
Drew discusses his passion for ideation, his transition to remote product management, and how he now helps organizations fine-tune their productstrategy. If you’re interested in digital transformation, remote work, and product innovation, this episode is for you.
A well-crafted productstrategy lies at the heart of every successful product. History is littered with products that failed because of misconceptions and mistakes in their strategy. Such misconceptions lead to flawed decisions, wasted resources and missed opportunities – and nobody wants that.
As your company grows and your product matures, so too should your productstrategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your productstrategy at each stage of company growth.
Today, Product Management University announced its ProductStrategy Framework for B2B product management. There are two key aspects that separate this framework from all the conventional productstrategy frameworks. What go-to-market tactics will ensure our strategy is a success?
This weeks Sunday Rewind is a 2021 #mtpengage Hamburg keynote talk from then Hotjar VP of Product Megan Murphy on how she communicates and enforces Hotjars productstrategy in her day-to-day work. Her key points are as follows: Megan says she spends about 50% of her time at Hotjar working on internal communications.
An effective productstrategy is key to successfully create, enhance, and manage a product. There is no point in worrying about the product details and writing user stories if a sound productstrategy is missing. But what exactly is a productstrategy? Figure 1: My ProductStrategy Model.
Let’s make this more concrete by looking at a popular product discovery tool, Teresa Torres’ Opportunity Solution Tree (OTS). [2] 2] Before I proceed, let me point out that I am neither a product discovery expert in the sense discussed below nor do I fully endorse the specific approaches created by Marty and Teresa.
“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into productstrategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.
Listen to the audio version of this article: [link] What Information Should a ProductStrategy Provide? I like to think of the productstrategy as a high-level plan that helps you realise your vision and that answers the following four questions: Who is the product for? Do You Need a Strategy for Your Product?
A four-layer framework to create a winning productstrategy Today we are talking about creating productstrategy. Bob is the author of the book Creative Strategy Generation. I first heard of Bob when he was the president of Sequent Learning, the product management training company. Our guest is Bob Caporale.
Listen to the audio version of this article: [link] ProductStrategy Discovery Explained What is productstrategy discovery? More precisely, it is the process of developing a productstrategy whose implementation will likely create the desired value and impact.
How product managers can empower teams to create a winning productstrategy. We hear a lot about strategy and that product managers need to create a productstrategy. In practice, what does that mean and how does a productstrategy help you be more successful? 2:31] What is strategy?
Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess.
Listen to the audio version of this article: [link] 1 No Strategy The first and most crucial mistake is to have no productstrategy at all. When that’s the case, a product is usually progressed based on the features requested by the users and stakeholders. The strategy is therefore either too big or too narrow.
The goal of your productstrategy isn’t to p**s people off. It’s to demonstrate that your product direction is aligned with the goals and priorities of your target customers, current customers included. ProductStrategy In the Ideal World…. Sales wants your productstrategy aligned to its pipeline.
I worked closely with a seasoned board member to trace this back to a lack of productstrategy—both articulated and aligned. With her help, I wrote the first strategy document for Headspace, which eventually led to the complete reimagination of Headspace , maximizing growth for our guided mindfulness product and adjacent spaces.
Effective productstrategies are important for the success of any business selling products and knowing what one looks like is important. In this article, Shane Barker looks at what a productstrategy is and lists 9 productstrategies for setting your strategic vision for product offerings. [.]
Speaker: Yoav Yechiam, Founder and Head Instructor, productMBA
Analytics are highly important for product managers - and yet, analytic implementations often fail to actually help us. Analytics are there to answer important product questions, not just to collect data. It's not the technology, and it's not the tactics. In most cases, it's our approach that's misguiding us!
Keep the other groups in Figure 1 informed about changes in the productstrategy and product roadmap , for example, by inviting subjects to bigger review/demo sessions and having one-on-ones with context setters. A better way is to co-create the productstrategy and roadmap with the key stakeholders.
Customer-led productstrategy is about designing the best product experience. Read more » The post Customer-led productstrategy: a guide appeared first on Mind the Product. This article by Alyona Medelyan, Ph.D.
Wiz hit $100 million ARR within 18 months (the fastest growth in startup history) and, five years in, is generating over $500 million ARR. It also serves over 45% of the Fortune 100.
Learn how to use behavioral economics to design engaging, habit-forming products that boost retention and growth. Read more » The post How behavioral economics can improve productstrategy appeared first on Mind the Product.
Speaker: Matt LeMay - Product Coach and Consultant, Author of Product Management in Practice and Agile for Everybody
Just about every organization is trying to make the shift from "output-focused" product teams (often known as "feature factories") to "outcome-focused" product teams focused on the actual value they can deliver to the business and its customers.
Productstrategy is the blueprint for product development, marketing, and growth, outlining how a company plans to achieve its business goals. Let's explore productstrategy's importance and explore why data analytics is a crucial component of this process.
Making the case for the unification of productstrategy and UX strategy, its advantages and potential pitfalls Read more » The post The fusion phenomenon: productstrategy vs UX strategy appeared first on Mind the Product.
But before you do, let’s take a closer look at what analytics insights can do for your product, and pick the strategy, format, and tools to get the job done right. Read more » The post The decisive role of AI-powered analytics in your productstrategy appeared first on Mind the Product.
Andrew Martinez-Fonts, VP of product at Honeysales, is a veteran product manager and leader with experience at companies like Yelp, eBay, Prosper, and Silver Spring Networks. He joined the Pendomonium + #mtpcon Roadshow last month to discuss AI’s role in productstrategy.
Speaker: Steve Johnson, VP of Products, Pragmatic Institute
After all, product management spans many activities from business planning to market readiness. In this session, we’ll examine many product activities and artifacts for productstrategy, planning, and growth, and introduce a simple tool that you can use in your organization to clarify the roles of product management and others.
To help us better understand productstrategy and direction, we spoke with Product Leader Chiedza Muguti to discuss making your productstrategy come alive.
Product teams must understand not just the immediate impact of a new feature but also how it will evolve within a dynamic market over months or years. How Thinking Bigger Elevates Your ProductStrategy By applying systems thinking, product managers can craft more resilient and long-term strategies.
If you thought there were a million ways to define product management, productstrategy might have it beat by a longshot. Just think about how many ways productstrategy is defined within your own organization. It’s the number one thing that makes productstrategy both challenging and frustrating at the same time.
As a product manager or leader, your ability to manage stakeholder relationships is as critical as your strategy and execution skills. In fact, those relationships have a real chance to make or break a project whether its a new product launch, productstrategy planning process, or any other project your product team is working on.
📆 August 15, 2024 at 11:00 am PT, 2:00 pm ET, 7:00 pm GMT Use Product Management Today’s webinars to earn professional development hours! Register now to save your seat!
During the month of September, Product Management University is offering a no-cost, no-strings-attached 1-hour Master Class on how to use our “Solutions Value Chain” framework to create a solid foundation for your 2025 productstrategy. Creating a value foundation for your productstrategy.
In this ProductTank Heidelberg Talk, Tim Herbig, a product management coach and consultant, provides a sandwich model to implement productstrategy effectively. Read more » The post Balancing long-term metrics and OKRs using the ProductStrategy Metrics Sandwich by Tim Herbig appeared first on Mind the Product.
What product managers need to know about having an ecosystem strategy. Today we are talking about strategy. It’s an important topic because our work as product managers and innovators should be in alignment with our organization’s strategy, but strategy may not be what you think it is.
From everything thats wrong with the product management job market to building MVPs and approaching productstrategy with a step by step canvas, heres a look at the most popular guest posts we ve published in 2024.
Speaker: Robin Zaragoza, Product Coach and CEO of The Product Refinery
Join Robin Zaragoza, product coach at The Product Refinery, as she shares tips on how to create a powerful value proposition that keeps your customer at the heart of your product development process. Execute your productstrategy with a “customer-first” mindset. How to create an effective value proposition.
Vice President of Product: Leading Through Others Kim described her transition to Vice President of Product as her biggest career shift. While she had previously been a VP in operations, the VP of Product role demanded a fundamentally different approach to leadership and productstrategy.
This week on the podcast, we speak with Andrew Martinez-Fonts, VP of Product at Honeysales, to discuss productstrategy and how that should always come before any technological advances. Andrew stresses the need to truly understand customer needs and align strategies with business goals.
In this episode of Productside Stories, our host Rina Alexin talks to Rachel Owens , product executive and growth expert. Rachel shares how shes helped SaaS products scale from $1M to $10M in a year. Learn how to avoid common pitfalls, build strong GTM alignment, and refine your productstrategy for sustainable success.
If it is not clear who the users are and why they would want to interact with the product, it will be hard to decide which items should be in the product backlog and how important they are. A tool like my product vision board helps you capture and validate your productstrategy.
We'll explore the concepts of products and services as revenue generators or revenue suckers, and delve into how to share cost and benefit dollars within a portfolio or business unit. You'll learn how to set clear, measurable targets, link them to your productstrategy, and effectively communicate progress with stakeholders.
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