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Guest Post by: Marvin Mathew (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Jordan Bergtraum]. Ruthless prioritization translates to productteams spending time building the right thing at the right time. Each feedbackloop has a minimum of four stages. The feedbackloop process is.
Listen to the audio version of this article: [link] ProductTeams: Benefits and Challenges A productteam is a group of people who collaborate effectively, have ownership of a product , and are responsible for achieving product success. 2] Unfortunately, its not uncommon for productteams to struggle.
Introduction to customer satisfaction surveys Customer satisfaction surveys are vital tools for understanding what customers think, feel, and experience. Surveys provide a range of insights, from quick feedback after a purchase to in-depth assessments of brand loyalty. Types of customer satisfaction surveys and their use.
I was asked to give a ten-minute overview of my continuous discovery framework and then participated in a fireside chat where the host, Cecilie Smedstad , asked me to go deeper in a few areas. Discovery is a team sport. Its not the exclusive domain of product managers. How are we building production-quality software?
How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for productteams.
Listen to the audio version of this article: [link] What is ProductDiscovery? Productdiscovery is the process of “figuring out a solution to a problem we’ve been asked to solve,” writes Marty Cagan. [1] The solutions, finally, are the products or product capabilities that help solve the customer needs.
“Product thought leaders talk about an ideal way of working. I realize that many product people have never worked in a product trio , don’t have access to customers, aren’t given time to test their ideas, and are working in what Marty Cagan calls “features teams” or “delivery teams.” product outcomes).
Product innovation lessons from social media content creation Watch on YouTube TLDR In this episode of Product Mastery Now, I’m interviewing Leah and Philip Abraham, a creative duo with expertise in songwriting, acting, music production, and filmmaking.
Yet most product managers still rely on long documents, jargon-filled briefs, and clunky slide decks that dont land with the people who matter. Its a technique borrowed from the world of film and designbut it might just be the most underrated tool in a product managers toolbox. Lets talk about whats getting in the way.
Engineers are often reluctant to participate in discovery. This is only natural: Through years of bad habits, many of us have shown engineers that we only value them for the code they can write. But there are many reasons why engineers are one of the essential members of the product trio. And this is a good thing.
Welcome to JEDI Training for Continuous DiscoveryTeams. I work as a productdiscovery coach. I’ve had the luxury of working with teams all over the world, and I teach them a structured and sustainable approach to continuous discovery. I’m Teresa Torres. Tweet This. Why Design Justice Matters.
Guest Post by: Merziyah Poonawala (Mentee, Session 9, The Product Mentor) [Paired with Mentor, Joni Hoadley]. What do you do when your team is working their socks off and yet they are getting little credit for the work being done, mainly because the team isn’t able to set concrete expectations with the stakeholder? THE CAUSE.
Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. Poor performance includes slow loading times, complex design, confusing navigation, and unresponsive features. Even though they’re the ones using the product.
Be Clear on When to Involve the Stakeholders and DevelopmentTeams. Complex and high-impact decisions, however, are best made together with the stakeholders and developmentteams. Additionally, include the developmentteam members in product backlog decisions , and always choose sprint goals together.
Imagine launching a product feature that no one uses. The team spent months building it, yet users dont see its value. Because productdiscovery was skipped … or done poorly. Productdiscovery process is the foundation of building successful products. Testing Assumptions Before Development 3.
Product innovation lessons from social media content creation Watch on YouTube TLDR In this episode of Product Mastery Now, I’m interviewing Leah and Philip Abraham, a creative duo with expertise in songwriting, acting, music production, and filmmaking.
As a result, the team at Uniregistry decided to take a new approach to product validation in an attempt to avoid the same fate. Here’s how they used smoke tests to explore a new opportunity. The company’s products are used by 30,000 customers with over a million domains under our management. The Approach.
I’m disappointed to see the rise of generative AI tools that are designed to replace discovery with real humans. But when we use generative AI to replace customer interviews , to generate opportunity solution trees , or to do our thinking for us, we fundamentally misunderstand the purpose of discovery. Don’t get me wrong.
Photo by UX Indonesia This ‘complete’ guide to usability testing follows an overview in my UX research methods playbook articles. Introduction If you’re responsible in some way for a digital product or system, you should be doing usability testing — whatever your sector, industry or role. But what is usability?
Each week I tackle reader questions about building product, driving growth, and accelerating your career. From the creators of DORA, SPACE, and DevEx, and in collaboration with Laura Tacho and the team at DX , I’m excited to introduce you to Core 4. Her background is in developer tools and distributed systems.
Guest Post by: Syed Abdullah (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Bryan Postelnek]. I have worked on several products that were built with passion and vigor. At JCDecaux, I led the development of an information kiosk for airport passengers. Today the product is very successful.
This article assumes that you are familiar with the product vision board or the key elements of a product strategy : market, value proposition, standout features, and business goals. Vision Captures Product Idea or Business Objective. Cause : A confusion about what an effective product vision is.
Guest Post by: Niveditha Jayasekar (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Patrick Hoffman]. What about stepping up to lead a team while a coworker is out on leave or joining a new team and having to earn their trust in less than a month? Have you ever had to talk a difficult customer down from the ledge?
You’ll often hear Teresa say that there’s no single right way to do continuous discovery. Something she might not say as often (that’s just as true) is that there’s no single wrong way to do discovery , either. Let’s be clear: The fact that it’s easy to make mistakes is not an excuse for avoiding discovery. Let’s dive in!
If you let yourself get carried away, it’s really, really hard to tell the difference between a good and bad one. Similarly, there are also many products that should have failed but didn’t. We’ll explore how you can test and research ideas for your product, service, or business model. New ideas are exciting.
Myth #1: The product owner must ensure that the stakeholders are satisfied. But the value a product creates is ultimately determined by its users: No product will be successful in the long run if it does not solve a specific user problem, create a tangible benefit, or help the users achieve a specific goal.
When an organization shifts from delivery or feature teams to productteams , the first step is often a change to team structure. Delivery and feature teams are often structured by function—front-end teams, back-end teams, mobile teams, etc. These teams can rarely deliver value on their own.
A few months ago, fellow Product Talk coach Hope Gurion and I sat down to discuss why there’s no single right way to do discovery. Meet your co-presenters, productdiscovery coaches Teresa Torres and Hope Gurion. We are both productdiscovery coaches with Product Talk. Thank you so much.
The opportunity solution tree helps visualize all the work that goes into continuous discovery. And while opportunity solution trees have become increasingly common among productteams, there’s still plenty of room for customization, both in the way you set up your trees and the tools you use to build them.
Product trios are cross-functional productteams who are responsible for both deciding what to build and then building it. The goal is for a product trio to represent balanced perspectives while still remaining as small as possible to facilitate and expedite collaborative decision-making. What is a product trio?
Guest Post by: Gregory Rakovsky (Mentee, Session 10, The Product Mentor) [Paired with Mentor, Nis Frome ]. Finding the right product management job can be tough, as product management is a multi-faceted discipline that doesn’t lend itself well to classification. Others focus on UX, emphasizing wireframes and user flows.
How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for productteams.
According to an InMobi survey , the number one challenge facing app developers today isn’t design or development. The bad news? Without marketing, even the best apps struggle when it comes to customer acquisition and discovery. You don’t need a big budget or a dedicated marketing team to market your app.
Minimum Viable Products: Why You Should Test Before Investing In Ideas Let’s analyze the advantages of MVP-based software development. Why should you invest in MVP development? You can successfully prevent these problems by starting software development with a Minimum Viable Product (MVP).
It’s no secret that engineers can be hesitant to participate in product trios. Or they might question how doing discovery is going to serve their short and long-term career ambitions. Do you have a Product in Practice story you’d like to share? The overarching goal of Ramsey Solutions products? You can submit yours here.
Whether youre grappling with a delayed product launch or a strained relationship, the path forward begins by uncovering the deeper truths beneath the surface. Product managers live and breathe this approach, diving beyond symptoms to address root causes. Imagine what could happen if we applied those skills beyond products.
Guest Post by: Sherzod Abdujabborov (Mentee, Session 7, The Product Mentor) [Paired with Mentor, Dan Mason]. We became a so-lala product: So-Lala [zo la la] – German word for so-so or meh. The So-Lala Product epidemic. Companies simply ship too many poorproducts and features. A story of one failure.
No company is perfect, especially when it comes to continuous discovery. No company is perfect, especially when it comes to continuous discovery. You can probably easily list off where your current company is nailing it and where there’s room for improvement when it comes to adopting continuous discovery habits. Tweet This.
As Marc Wendell described in a Product Mentor video, the foundation of success in both product management and user experience (UX) is solving a problem for a specific user. Products fall short when they include and/or over-prioritize extraneous features that don’t solve that user’s problem. 5 pitfalls and how to fix them.
Be Prepared to Look after People, Not Products. When you become a head of product, you move into a line management position. Consequently, your focus shifts from managing a product to looking after the product people on your team and empowering them to do a great job. For some people, that’s straightforward.
Before the advent of agile frameworks like Scrum , a product person—the product manager—would typically carry out the market research, compile a market requirements specification, create a business case, put together product roadmap, write a requirements specification, and then hand it off to a project manager.
Like a modern product roadmap, a learning roadmap states the specific outcomes or benefits you’d like to achieve to become a more competent product person, and it captures them in form of learning goals. The roadmap in figure 1 is based on my GO product roadmap template. Figure 2: A Product Mmgt Skills Model.
A product manager just stopped by the desk of the designer on a lazy Thursday afternoon. The developers sitting nearby just watched the show for the first time, but after a while they stood up to join the party one by one. I’ve been in this situation while I worked with various productteams as a designer.
On the flip side of this, product managers often feel overwhelmed by the idea of sifting through and making sense of the sheer amount of mobile feedback. Use real-time data and feedback to prioritize your product roadmaps. You also avoid the pitfalls of traditional feedback channels like email surveys.
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