Product Innovation Educators

NOVEMBER 18, 2024

A framework for product launch success Watch on YouTube TLDR In this episode of Product Mastery Now, I interview James Whitman, author of LAUNCH Code and founder of Growth Guidepost. James shares insights from his research studying companies that consistently launch successful products.

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The Product Coalition

JANUARY 11, 2023

Photo by Dylan Gillis on Unsplash Market research and user experience research (UXR) are often confused as being the same thing, but they are actually distinct fields with their own goals and methods. To choose the appropriate research method for the business, it’s important to clarify the problem we are trying to solve.

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The Product Coalition

OCTOBER 2, 2024

Stefan Röse breaks down how Quantilope is pushing forward customer development and the consumer research field. By Jon Matheson for Product Coalition Have you ever wondered how much a consumer is worth? Perhaps that’s why some research experts say, “Data is the new currency.” While flying from the U.K.

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Product Talk

MARCH 1, 2023

“Product thought leaders talk about an ideal way of working. I realize that many product people have never worked in a product trio , don’t have access to customers, aren’t given time to test their ideas, and are working in what Marty Cagan calls “features teams” or “delivery teams.” product outcomes).

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Userpilot

MAY 22, 2024

What if you could get into your user’s brain? Would you have a better understanding of how they interact with your product? Unfortunately, that technology isn’t here yet, so UX research tools are the next best thing. This article will highlight 23 of the best UX research tools available in 2024.

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Product Innovation Educators

SEPTEMBER 2, 2024

Why market research is product managers’ secret ingredient for successful products Watch on YouTube TLDR Market research is a key part of product development and management. Introduction In the world of product management and innovation, market research is like a compass.

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Userpilot

OCTOBER 2, 2023

Generative vs evaluative research methods are two techniques for conducting user research when managing your product. Both UX research methods are different but provide valuable insights to help your product development process. Userpilot is a great tool for performing generative and evaluative research.

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Product Talk

AUGUST 18, 2021

Product discovery is becoming a trendy topic in the world of digital products. This article will cover the ins and outs of product discovery. What is Product Discovery? Product discovery is often defined in comparison to product delivery. Understanding Project-Based Discovery.

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Userpilot

JUNE 30, 2024

What is user testing? If you’ve ever taken the time to create a product only to have it fall flat on its face, you may be compelled to think about this question. As you move through the product development process, user testing helps you view the product through your users’ eyes.

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UX Planet

SEPTEMBER 3, 2024

Introduction In today’s fast-paced digital world, creating a product that not only functions well but also delights its users is a significant challenge. Achieving this requires a deep understanding of user experiences, motivations, and emotions. Core Methods of Qualitative User Research 1.1

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UX Studio

JUNE 27, 2024

Starting from scratch with a digital product is a thrilling but tough job. Research helps answer tough questions, so knowing when and how to use UX research vs market research methods is crucial. In this article we answer: How can you distinguish between different types of research? Let’s get started. Don’t panic.

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Userpilot

AUGUST 30, 2024

What are the different marketing research methods product marketing teams can use to inform their strategies? You will also learn about different types of market research and how to conduct it step by step. Conducting market research offers numerous benefits, including a better understanding of customer needs and market trends.

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Mind the Product

FEBRUARY 13, 2020

As a result, the team at Uniregistry decided to take a new approach to product validation in an attempt to avoid the same fate. Here’s how they used smoke tests to explore a new opportunity. The company’s products are used by 30,000 customers with over a million domains under our management. The Approach.

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Product Talk

AUGUST 4, 2021

It won’t surprise you to hear that I use the same continuous discovery habits that I wrote about in my book to run my business. My primary objective across my business is to increase the number of product trios who adopt a continuous cadence to their discovery work. Turning My Content Into a Product. That was a start.

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Userpilot

FEBRUARY 17, 2022

The term “user testing” is one I’ve seen make the rounds quite a bit in the product management world. But did you know that “user testing” isn’t actually the correct term? When thinking of user testing, many people actually mean usability testing. What does user testing do?

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Mind the Product

MARCH 28, 2019

This article explores the value of both moderated and unmoderated user research. It outlines the differences between the two, and looks at the potential options for product managers in the light of timeline, budget, and expected revenue. Good Usability is Paramount for any Product.

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Mind the Product

FEBRUARY 6, 2023

In this post, startup CEO Ferdinand Goetzen relates how product discovery led him and his team to adjust their thinking, pivot and change their product Overview We started Reveall in 2021 as a platform to empower UX teams to do more with their customer research insights.

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Product Talk

MAY 3, 2023

In the book, the authors recommend that for any new product idea, we need to consider the monetization potential from the very beginning. However, they suggest that we can simply ask our customers about their willingness to pay. But asking customers what they might do in the future leads to unreliable feedback.

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Userpilot

NOVEMBER 30, 2023

What is the UX research process? It also outlines a 9-step guide on how to conduct UX research for product managers and UX designers. TL;DR The UX research process is a sequence of steps to collect and analyze data on user interactions with the product to better understand their needs and preferences.

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The Product Coalition

JANUARY 26, 2024

Twenty five mini-research ideas for finding something meaningful to work on. In the perfect world, product managers have all the time, resources, and skills to do impeccable, in-depth market and user research. So let’s talk about mini-research. Think of research as digging for gold.

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Userpilot

JANUARY 27, 2023

Looking for excellent evaluative research design examples? In this article, we explore various evaluative research methods and best data collection techniques for SaaS product leaders that will help you set up your own research projects. Fake door tests are a popular and cost-effective validation technique.

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Alchemer Mobile

MARCH 29, 2022

Healthcare App Subcategories: Medical, Fitness, Health Insurance. In our 2022 Mobile Customer Engagement Benchmark Report , a study of more than 1,000 apps across a billion mobile app installs, we take a close look at apps in the Healthcare category. and Fitness (fitness tracking, nutrition, workout plans, etc.),

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Userpilot

OCTOBER 28, 2024

Ever wonder why some products instantly click with users while others get abandoned faster than New Year’s resolutions? The secret often lies in those crucial first moments – your user onboarding. But here’s the thing: getting users to say “wow” instead of “why?”

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Alchemer Mobile

OCTOBER 11, 2024

This isn’t a matter of luck or guesswork – it’s the power of Voice of the Customer (VoC) data in action. Customer experience initiatives offer invaluable insight into your customers’ preferences, pain points, and expectations. It also provides you with direct customer feedback to utilize in your sales objections.

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Userpilot

JANUARY 9, 2024

With the vast number of people required to conduct research efficiently, orchestrating this symphony of manpower and resources can be incredibly challenging. TL;DR Research operations (also known as ResearchOps) consist of organizing people, resources, and processes to streamline research and maximize impact.

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UX Planet

NOVEMBER 4, 2024

How to plan, conduct and report usability studies. Photo by UX Indonesia This ‘complete’ guide to usability testing follows an overview in my UX research methods playbook articles. Photo by KOBU Agency Usability testing is a user experience (UX) research methodology carried out to uncover problems and opportunities in a design.

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Userzoom

JUNE 20, 2019

When you use survey questions in your user research , you want them to be designed well. It’s really easy to make bad surveys, and plenty of companies do. Surveys are admittedly overused and often ineffective on their own — the self-reported data that you pull from survey questions is biased and has questionable accuracy.

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Userpilot

JULY 1, 2024

Product market research is essential for comprehending your customer base, competition, and the prevailing trends within the industry. It involves collecting and evaluating information that can guide you in making well-informed decisions about your product offerings.

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Usersnap

JULY 16, 2021

Google’s tech alone didn’t build them into a top company; User Research matters too! Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. User loyalty is the natural result. Keep reading for info on Google’s current user research.

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Product Talk

MAY 4, 2022

The beauty of continuous discovery is that there’s no single right way to do it. For example, while Teresa recommends creating a product trio that includes a product manager, engineering lead, and a designer, she acknowledges that some product trios might be made up of slightly different members. Tweet This.

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Userpilot

SEPTEMBER 30, 2024

Its products use gamified experiences that help young learners develop science, maths, and literacy skills. We chatted with Tom Ulman, the Chief Product Designer at Reading Eggs, a 3P Learning company, about how they used Userpilot to improve the user onboarding experience. They needed a more user-friendly solution.

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UX Planet

JANUARY 18, 2024

UX research emerges as a pivotal factor in crafting user-centered designs and strategies. This process, often undervalued in real-world scenarios, is crucial for understanding user behaviors, needs, and preferences. It’s a beacon that illuminates user pain points and behavioral nuances, gleaned from direct insights.

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Lenny Rachitsky

SEPTEMBER 3, 2024

Each week I tackle reader questions about building product, driving growth, and accelerating your career. If you’re building a consumer subscription app, this post is your new bible. Over the past year, Phil Carter has been developing a framework for growing consumer subscription businesses, called the Subscription Value Loop.

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Product Talk

JANUARY 3, 2024

For Mike Donovan , Senior Vice President of Product at Sauce Labs , the answer to that question is a resounding yes. For Mike Donovan, Senior Vice President of Product at Sauce Labs, the answer to that question is a resounding yes. Mike began his career as an engineer and transitioned into product about five years ago.

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Product Talk

FEBRUARY 8, 2023

When it comes to continuous discovery , there’s no such thing as “the perfect tool.” When it comes to continuous discovery, there’s no such thing as “the perfect tool.” Our goal is not to give you a blueprint for how to do discovery, but rather offer some inspiration for how different teams are handling common discovery tasks.

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