Product Management University

DECEMBER 11, 2024

Product managers, AI isnt going to change what youre ultimately responsible for, but it sure is going to change how you get there, and its all for the better because it can do certain things better and faster than you ever could the old-fashioned way. Always verify the information AI gives you!

Product Management 130

Product Management Product Manager User Testing Management 130

Product Management University

OCTOBER 9, 2024

Unconventional Skills That Simplify B2B Product Management Today, Product Management University announced free training courses for product managers. These are perfect for product managers that only want or need training on specific topics.

Product Management 130

Product Management Product Manager Certifications Customer Experience 130

Product Management University

AUGUST 24, 2020

Strong brand identity builds trust and motivates people to buy your products and services. In B2B organizations the same concepts apply to product management and product marketing teams for the same reasons. Engineers get paid to design and build products, and so on. Market & Industry Knowledge.

Branding 165

Branding Product Marketing Marketing Product Management 165

Product Management University

OCTOBER 22, 2024

Schedule a consultation to discuss the Product Strategy Framework and determine if it can help your organization deliver higher-value solutions to the market with a higher ROI back to your own organization.

B2B 130

B2B Framework Product Strategy Strategy 130

Product Management University

MARCH 5, 2025

Don’t start with products, start with user jobs that most need improvement and product priority decisions will be a lot easier. Product Marketing This is where the magic happens. No fluff, no filler, just impact. Lets flip the scriptput customer value first, and everything else will become obvious.

Customer Experience 130

Customer Experience Workshop Positioning Product Marketing 130

Product Management University

SEPTEMBER 11, 2024

As workloads grow heavier and product management teams are asked to do more, there’s less time to learn new skills or keep current skills sharp. Training budgets are smaller too. It is particularly effective for on-the-go learning, allowing individuals to fit learning into their busy schedules.

Product Management 264

Product Management Product Manager User Testing Technical Review 264

Product Management University

NOVEMBER 14, 2022

The easiest way to think of product marketing vs. portfolio marketing is the age-old motto, the whole is greater than the sum of the parts. Your portfolio has more market and customer value than the sum of the products. What is Product Marketing? What is Portfolio Marketing?

Product Marketing 147

Product Marketing Marketing Reporting Tools Healthcare 147

Product Management University

JUNE 21, 2023

Developing a content strategy for product marketing requires an approach similar to product positioning. Executing a solid content strategy can keep the sales mantra of “the leads we get from marketing are crap” at bay! Ideally, your followers are always looking forward to your next piece of content!

Product Marketing 130

Product Marketing Marketing Strategy White Paper 130

Product Management University

JULY 1, 2024

If I were building a product marketing organization from the ground up, I’d consider myself lucky. Most product marketing leaders inherit a team and then face the task of shaping it to meet their ideal make-up and the desired goals of the organization. You’re sandwiched right between product management and sales.

Product Marketing 130

Product Marketing Marketing Automotive Messaging 130

Product Management University

FEBRUARY 2, 2023

Product marketing roadmaps aren’t a staple in most B2B organizations, but there are a host of reasons they should be. The biggest reason metaphorically speaking, is they willingly “fence the salesforce” into your most lucrative markets and give them a shorter path to meeting sales quotas and revenue goals.

Roadmap 130

Roadmap Product Marketing Marketing B2B 130

Userpilot

JULY 29, 2024

Looking for the best product marketing campaigns to inspire your next project? We’ve curated 16 of the most innovative product campaigns from industry leaders like Userpilot, HubSpot, and Spotify, among others, that will spark your creativity and help you create campaigns that drive product growth.

Research Software 104

Research Software Feedback Software Product Marketing Reporting Tools 104

Lenny Rachitsky

NOVEMBER 17, 2024

Raaz was one of the first five employees at Wiz, joining as the first product manager, and helped the team pivot to what may be the most intense PMF in history. Before Wiz, Raaz led security products at Microsoft, including Azure Sentinel. If you can’t sell the product yourself, it’s unlikely someone else will.

Startups 98

Startups Feedback Software Product Strategy User Testing 98

Userpilot

NOVEMBER 29, 2024

According to product expert Dan Olsen , it’s because their “bucket” — the product itself — is leaky. Dan, a Stanford-trained engineer with experience guiding companies like Intuit, understands how to optimize your product metrics for growth by focusing on retention and building a product users truly value. .

Onboarding KPIs 105

Onboarding KPIs User Testing Customer Experience Analytic Tools 105

Userpilot

MAY 30, 2024

Overlapping responsibilities and conflicting priorities are just a couple of the many friction points between product managers and product marketing managers – leading to inefficient workflows and potential product failures. Product marketing managers focus on getting the product in the right hands.

Data Visualization 103

Data Visualization Analytic Tools Feedback Software Reporting Tools 103

Product Management University

OCTOBER 19, 2023

If you’re interested in how a portfolio management and portfolio marketing model can make your product launches more effective, contact us and see how our training programs can elevate the performance of product management, product marketing, sales, customer on-boarding and customer success teams.

Product launches 264

Product launches Product Research Weak Development Team Vision 264

The Product Guy

APRIL 21, 2019

Alternatively, you can let it fly under the radar and educate your sales team on the secret menu without any marketing material. My task chair product launch was not published in our catalog, but we trained our sales team and customer support on the new heavy-duty program. About Anthony Lazarus.

Data Visualization 378

Data Visualization User Testing Customer Experience Product Research 378

Product Innovation Educators

FEBRUARY 20, 2023

How to achieve product-market fit – for product managers This episode is sponsored by PDMA, the Product Development and Management Association. PDMA is also the longest-running professional association for product managers, leaders, and innovators, having started in 1976.

User Testing 273

User Testing Product Management Product Manager Data Visualization 273

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

Product Marketing 98

Product Marketing Onboarding KPIs User Testing Marketing 98

Product Management Unpacked

SEPTEMBER 29, 2021

In my view, the disciplines that drive product success – strategy, planning, marketing, development and operations – are also critical for company success. Establishing and cultivating product-market fit across product category stages – early market, growth, scale and maturity – are important parts of a product manager’s job.

Product Management 217

Product Management Product Manager Product Research Management 217

Product Innovation Educators

SEPTEMBER 4, 2023

He is a strategic practitioner, having spent 20 years leading product, marketing, and business functions for large international corporations. I first heard of Bob when he was the president of Sequent Learning, the product management training company. Bob is the author of the book Creative Strategy Generation.

Product Strategy 322

Product Strategy Strategy Weak Development Team Framework 322

The Product Guy

MAY 7, 2020

Product definition thus varies from organization to organization which causes confusion and frustration within product organization. Mushrooming of training sessions and certifications on PM reflects the situation quite well. . Ultimately the accountability lies with the Product Manager.

Technical Review 398

Technical Review Product Management Product Manager Research Software 398

Roman Pichler

SEPTEMBER 19, 2016

This means that not every product will benefit from Scrum: Products that are maturing or declining won’t benefit from Scrum—at least not to the same degree. Note that your product’s actual trajectory may differ significantly from the one above: it may be much steeper or flatter. Learn More.

User Testing 308

User Testing Product Research Customer Experience Customer Feedback 308

Mind the Product

MAY 9, 2019

In March last year, my colleague and Mind the Product’s Director of Training, Rosemary King, wrote about how the company departments working alongside a product team could better work together to meet their common goals and to improve working practices. The concept is so simple, but so effective.

Product Research 179

Product Research Weak Development Team User Testing Embedded Analytics 179

Intercom, Inc.

SEPTEMBER 10, 2020

As an engineer by training, in pressure situations he tends to “lean to the quant.” Intercom’s Kate O’Hanlon recently caught up with Mark to talk about his approach to scaling, and why it’s a mistake to think that the formula for success is just about getting product-market fit and then adding sales reps. .

Onboarding KPIs 226

Onboarding KPIs Customer Experience User Testing Weak Development Team 226

Userpilot

OCTOBER 19, 2024

Train your customer support team Your customer support agents are your customer satisfaction ninjas. They are the last line of defense for customers who have run into problems with your product. So, don’t just sell a product; sell success. Userpilot resource center. Send targeted webinar offers to improve customer success.

Customer Satisfaction 111

Customer Satisfaction Customer Experience User Testing Feedback Software 111

Product Management University

OCTOBER 6, 2020

In theory, and I emphasize in theory, the impact of a product led growth model should be very minimal on product management. For product marketing, it pretty much changes everything. What is Product Led Growth? The Impact of Product Led Growth on Product Management.

B2B 147

B2B Customer Experience Definition Demo 147

Lenny Rachitsky

NOVEMBER 19, 2024

Hilary Gridley is the director of product management at WHOOP, where she oversees the core product team, including AI, Health, and Coaching initiatives, specializing in combining AI with evidence-based approaches to help millions improve their health and performance.

User Testing 127

User Testing Customer Feedback Feedback Software Reporting Tools 127

Product Management University

DECEMBER 7, 2022

‘Tis the season for giving, and that’s why we’re kicking off this holiday season with a free training seminar on the Customer Outcome Model and how product management, product marketing and sales can use it to meet the flattening economy head on. Product Portfolio Management Explained for B2B.

Seminar 130

Seminar B2B Demo Product Marketing 130

Product Innovation Educators

JANUARY 14, 2019

Many product managers and product marketers are using surveys incorrectly. 25:54] Principle: Training respondents. You need to train your customers to give you the feedback you are looking for. If you enjoyed the discussion, help out a fellow product manager by sharing it on your favorite social network.

Product Research 224

Product Research Feedback Software Research Software User Testing 224

Product Innovation Educators

MARCH 22, 2021

I am joined by Heather Samarin and Vidya Dinamani, the co-founders of Product Rebels, a product management leadership training company. They have enormous experience in product management and delighting customers through product-market fit. . Summary of some concepts discussed for product managers. [2:09]

User Testing 208

User Testing Research Software Customer Experience Feedback Software 208

Product Management University

OCTOBER 17, 2023

All the work you’ve done upstream is now going to pay huge dividends downstream on the product marketing and sales enablement front. Training salespeople on the customer is far more important than training them on the products (unless account executives do the demos too).

Product Research 130

Product Research Customer Experience Management Management 130

Mind the Product

MARCH 12, 2020

Similar to the emergence of design ops in the last five years, product operations fulfills a need to streamline a scaling function. It defines, communicates, supports, and improves important operations which can be standardized, such as communication, planning processes, team gatherings, and training.

Product Research 239

Product Research User Testing Weak Development Team Customer Experience 239

Product Innovation Educators

NOVEMBER 2, 2020

I found it so helpful, that after earning the NPDP certification, I created a virtual training program to help others learn the body of knowledge as well and earn the certification. Coupled with a PhD in Innovation, that is what got me started teaching product and innovation management. Market Research.

Certifications 189

Certifications Research Software Feedback Software Product Management 189

Product Management University

MARCH 16, 2023

Want to learn how to use customer outcomes and obstacles to create value-themed roadmaps and product backlogs? Check out our Product Management Training Courses from Product Management University.

Customer Feedback 246

Customer Feedback Customer Experience Roadmap Agile 246

Sachin Rekhi

APRIL 12, 2020

In Silicon Valley, we've become well-versed in the importance of finding product/market fit as the most important early pursuit for any new product or startup. Beyond product/market fit, it turns out business strategy really does matter.

Strategy 212

Strategy User Testing Technical Review Software Review 212

Product Management University

FEBRUARY 9, 2023

The School of Customer Success features the Customer Success Value Skills training course and certification. The training is a one and a half-day course offered in-person at the customer site or live online in a virtual classroom. Certification is included with the training.

B2B 130

B2B Certifications Product Management Product Manager 130

The Product Coalition

AUGUST 14, 2022

For some reason, most of them want my product strategy and product-market fit lectures during May and June, every year. I gave my talk on “The Journey to Product-Market Fit” three times within a two week timeframe. Speed-Up the Journey to Product-Market Fit. out of 10. I was proud and happy.

User Testing 147

User Testing Feedback Software Product Research Customer Feedback 147