This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
How productmanagers can adapt core responsibilities across different organizations and contexts Watch on YouTube TLDR Through his research and practical experience at MasterCard, Nishant Parikh identified 19 key activities that define the role of software productmanagers.
The productmanager’s journey from Individual Contributor to Chief Product Officer Watch on YouTube TLDR Kimberly Bloomston’s journey from individual contributor to Chief Product Officer at LiveRamp demonstrates the key transitions and skills needed at each level of productmanagement leadership.
Listen to the audio version of this article: [link] A ProductStrategy System The productstrategy system in Figure 1 consists of four main parts: people, processes, principles, and tools. Having said this, the system in Figure 1 captures the specific productstrategy approach Ive created. [1]
As ProductManagers and Product Leaders, it’s easy to get caught up in the day-to-day grind of feature releases, bug fixes, and user feedback. But amidst this whirlwind of activity, how do successful product teams stay focused on what truly matters?
Speaker: Christian Bonilla, VP of Product Management at UserTesting
It’s why breakthrough products rarely happen by accident. Rather, they start with a strong productvision. Getting that vision right is one of the most important responsibilities of the product team. In this webinar, you’ll learn: Steps to creating a productvision that leads to better outcomes.
Second, it wasnt clear to me if and to what extent the roadmap elements were guided by an overall productstrategy. This is necessary, though, to ensure that the roadmap is aligned with the strategy and that user needs and business goals are translated into more specific outcomes. [6] Otherwise, you risk being tool-led.
This article assumes that you are familiar with the productvision board or the key elements of a productstrategy : market, value proposition, standout features, and business goals. Vision Captures Product Idea or Business Objective. Additionally, such a vision is hardly inspiring.
An inspiring vision creates a meaningful purpose for everyone involved in making the product a success including the stakeholders and development team members. It also allows you, as the person in charge of the product, to understand if dedicating your time and energy to the offering is worthwhile and sustainable.
Goals in ProductManagement. As I explain in my book How to Lead in ProductManagement , setting the right goals is crucial to align stakeholders and development teams and to achieve product success. Does this mean that there is a natural fit between goals in productmanagement and OKRs?
Speaker: Sam McAfee, Product Development Consultant, Startup Patterns
As productmanagers we're in a golden age of being able to get all sorts of metrics and run all sorts of experiments. Do they contribute to the ultimate vision of your product? And is everybody clear on that vision? First, you'll learn how to make sure your measurements actually align with your productstrategy.
Traditionally, strategy and execution are often viewed as separate, sequential pieces of work that are carried out by different people. For example, a productmanager might determine the productstrategy and one or more development teams might be tasked with executing it. I call these outcomes product goals.
Taking charge of a productmanagement team can feel like juggling flaming torchesthrilling, but also risky if you dont have the right game plan. Why the First 90 Days Matter When you lead a new product team, your opening move sets the tone. Your productmanagers wonder if youll champion them. Roger : Absolutely.
“What is your ProductStrategy? YOU NEED A STRATEGY.” When I replay this scene in my head, I can hear the CTO very audibly yelling (slash pleading) with our product team. This is the way we were taught to think about ProductStrategy. This isn’t a strategy, this is a plan. He was on edge.
Guest Post by: Julian Dunn (Mentee, Session 6, The Product Mentor) [Paired with Mentor, Vikas Batra]. I became a productmanager because I wanted to take a more strategic role at my company. Thus, I arrived at the Product Mentor program with ambitions to learn strategy development from a seasoned product mentor.
As I strive towards becoming a product leader, I wanted to understand the best practises in productmanagement and in the process develop my own product philosophy. . This article explores multiple aspects of productmanagement. the ProductManager role is a rather recent phenomenon.
The goal of your productstrategy isn’t to p**s people off. It’s to demonstrate that your product direction is aligned with the goals and priorities of your target customers, current customers included. ProductStrategy In the Ideal World…. Sales wants your productstrategy aligned to its pipeline.
Essential strategy tools and frameworks for productmanagers Watch on YouTube TLDR Want to level up your productmanagement game? This guide dives into the world of productstrategy, sharing insights from expert Andreas Maihoefer. You’re not alone. These guide all your strategic decisions.
A four-layer framework to create a winning productstrategy Today we are talking about creating productstrategy. Bob is the author of the book Creative Strategy Generation. I first heard of Bob when he was the president of Sequent Learning, the productmanagement training company.
Listen to the audio version of this article: [link] 1 No Strategy The first and most crucial mistake is to have no productstrategy at all. When that’s the case, a product is usually progressed based on the features requested by the users and stakeholders. The strategy is therefore either too big or too narrow.
In this ProductTank London talk, Paavan Buddhdev – previously Product Designer at AND Digital and now Founder of Sound Off – discusses the concept of productvision through design lens. The post ProductVision 2020 appeared first on Mind the Product.
Each Session of the program runs for 6 months with paired individuals… Conducting regular 1-on-1 mentor-mentee chats Sharing experiences with the larger Product community Participating in live-streamed productmanagement lessons and Q&A. Jordan Bergtraum VP ProductManagement, ServiceChannel.
Truly understanding your customers and finding ways to improve your product is an overwhelmingly daunting task. Customer discovery is key to informing productstrategy and there is a mountain of techniques and methods available for conducting customer discovery. Does the feedback align with your strategy? Better Products.
The importance of an organizational game plan for productmanagers. I started a new series to explore the Product Development and Management Body of Knowledge. While it has since been updated many times, this is the body of knowledge I discovered in 2007 that led to many ah-ha moments for me as a productmanager.
For the past eight years, I’ve been working with C-Suite leaders at companies big and small to set up their ProductManagement organizations. At all of them, I start understanding the current state of ProductManagement. Other Times, it's due to a lack of skill set in product leaders.
Each Session of the program runs for 6 months with paired individuals… Conducting regular 1-on-1 mentor-mentee chats Sharing experiences with the larger Product community Participating in live-streamed productmanagement lessons and Q&A. Jordan Bergtraum VP ProductManagement, ServiceChannel.
Listen to the audio version of this article: [link] Option 1: The Vision Captures Strategic Decisions Your first option is to view the productvision as a statement that captures strategic decisions like the product’s users and customers, its value proposition, and its standout features.
a clear and compelling vision. from ‘ Drive’ All top product leaders know the importance that vision plays in the success of a product. Sometimes the ProductVision was something spoken by a visionary leader, but unseen. Or worse of all, sometimes there was just no ProductVision at all.
In this #mtpcon Digital Americas session, CPO at WHOOP and author Ben Foster, explains how to think and operate like a true product leader regardless of your level or title. [.] Read more » The post Build what matters with vision-led productmanagement appeared first on Mind the Product.
The process of taking a product or a feature from idea to execution is a taxing proposition for any team to undertake. This process of allowing these different channels to paint the clearest perspective of that user is invaluable in making sure that product is being built with the user’s goal in the productsvision.
In a recent live stream from one of our mentors of The Product Mentor , Dustin Levy, lead a conversation around “ProductStrategies for Non-Strategists”. We are always looking for more product mentors from all around the world. About The Product Mentor. Jordan Bergtraum VP ProductManagement, ServiceChannel.
Keep the other groups in Figure 1 informed about changes in the productstrategy and product roadmap , for example, by inviting subjects to bigger review/demo sessions and having one-on-ones with context setters. A better way is to co-create the productstrategy and roadmap with the key stakeholders.
Listen to the audio version of this article: [link] Introduction To discuss empowerment in productmanagement, I find it helpful to distinguish three main levels of decision-making authority, product delivery, product discovery, and productstrategy, as the model in Figure 1 shows. [1]
Raaz was one of the first five employees at Wiz, joining as the first productmanager, and helped the team pivot to what may be the most intense PMF in history. This openness encouraged deeper discussions within the team and helped clarify the project’s direction, ultimately aligning everyone on the vision.
For example, a productstrategy workshop might have the objective to identify the key changes required to achieve product-market fit. Contrast this with a sprint review meeting , which might help you determine if users can easily sign up for the product. Assess productstrategy and adjust if necessary.
The productmanager’s path to influence Watch on YouTube TLDR In my recent conversation with Francesca Cortesi, CPO, we explored why the popular phrase “CEO of the product” can be misleading for productmanagers.
A strong productstrategy is often neglected because of the absence of any strategic thinking in product teams. What can productmanagers do to make sure they give their productstrategy the attention it warrants? But today many, if not most, product teams fail this very first test.
Why a ProductStrategy Process Matters. An effective productstrategy process should ensure that a valid productstrategy and an actionable product roadmap are always available—that a shared and valid approach to achieving product success is available at anytime, as the picture below illustrates.
Don’t sweat it, productmanager purists. Building a productmanagement organization in this manner gets you into your dream job, the strategic productmanagement role you’ve always wanted, and your new title reflects your actual responsibilities. You own the day-to-day care and feeding of your products.
However, productmanagers often face even greater challenges when navigating high-stakes situations with senior leadership or dealing with conflicting priorities across departments. These moments can be politically challenging, as they require balancing the immediate demands of stakeholders with long-term product goals.
Strategy, vision, and influence for productmanagers. Today we are talking about the journey from productmanager to product officer or product VP. He has been a productmanager and managed a variety of product teams in multiple countries.
I talk to a lot of PMs and I ask them (and everyone who subscribes to my newsletter) the same question: what’s your biggest struggle as a ProductManager? Having put together a fairly popular resource on product prioritization methods, I would’ve hoped the situation to be different. Well, th at’s the role of a productstrategy.
The product CEO analogy for productmanagers has been around forever, but when you think about it, does it really make sense for B2B software? Every productmanager wants to have a reputation for being strategic. What is Strategic ProductManagement? Here’s the great thing about this vision structure.
In a recent live stream from one of our mentors of The Product Mentor , Chris Butler, lead a conversation around “Business Development vs. ProductManagement”. We are always looking for more product mentors from all around the world. About The Product Mentor. Jordan Bergtraum VP ProductManagement, ServiceChannel.
I find that many product people are so busy with urgent tactical work, such as refining user stories, working with the development team, or answering a support request, that they neglect important strategic tasks like regularly assessing if the productstrategy is still working. Consequently, make enough time for strategic work.
We organize all of the trending information in your field so you don't have to. Join 96,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content