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How productmanagers can adapt core responsibilities across different organizations and contexts Watch on YouTube TLDR Through his research and practical experience at MasterCard, Nishant Parikh identified 19 key activities that define the role of software productmanagers.
How Do You Stay True to Your ProductVision While Adapting to Market Realities? The Challenge of Balancing Vision vs. Market Demands Why ProductVision Often Gets Lost Product leaders start with a bold vision, but execution becomes difficult when: Market conditions change , requiring fast adjustments.
The productmanager’s journey from Individual Contributor to Chief Product Officer Watch on YouTube TLDR Kimberly Bloomston’s journey from individual contributor to Chief Product Officer at LiveRamp demonstrates the key transitions and skills needed at each level of productmanagement leadership.
Yet most productmanagers still rely on long documents, jargon-filled briefs, and clunky slide decks that dont land with the people who matter. Its a technique borrowed from the world of film and designbut it might just be the most underrated tool in a productmanagers toolbox. Lets talk about whats getting in the way.
Speaker: Christian Bonilla, VP of Product Management at UserTesting
It’s why breakthrough products rarely happen by accident. Rather, they start with a strong productvision. Getting that vision right is one of the most important responsibilities of the product team. In this webinar, you’ll learn: Steps to creating a productvision that leads to better outcomes.
Taking charge of a productmanagement team can feel like juggling flaming torchesthrilling, but also risky if you dont have the right game plan. Why the First 90 Days Matter When you lead a new product team, your opening move sets the tone. Your productmanagers wonder if youll champion them. Roger : Absolutely.
Guest Post by: Tofi Buzali (Mentee, Session 6, The Product Mentor) [Paired with Mentor, Andy Wadhwa]. As a productmanager, it can be quite daunting to start a new software product from scratch. Define ProductVision and Strategy. This is where Roman Pichler’s GO ProductRoadmap comes in handy.
Goals in ProductManagement. As I explain in my book How to Lead in ProductManagement , setting the right goals is crucial to align stakeholders and development teams and to achieve product success. Does this mean that there is a natural fit between goals in productmanagement and OKRs?
An inspiring vision creates a meaningful purpose for everyone involved in making the product a success including the stakeholders and development team members. It also allows you, as the person in charge of the product, to understand if dedicating your time and energy to the offering is worthwhile and sustainable.
Roadmaps are about the future, and talking about a roadmap means talking about the future. But how you tailor that conversation depends on who you’re having it with, because your stakeholders’ vision for the future and your customers’ vision are likely two different things. Roadmaps are guesses, and will often be “wrong”.
In this edition of Productside Stories , we dig into Brians 30-year legacy of building, integrating, and supercharging product portfolios across healthcare, software, media, and government. Technology Roadmap Figure out the dev stack, the product backlog tools (Jira vs. Aha?), Want to Master Acquisitions & Integrations?
There are many issues with having clients drive the roadmap. It is much better to think ahead and innovate to create products that fit into the bigger vision of the company. Secondly, waiting for clients to drive the roadmap tends to puts companies in a situation where the backlog becomes too large to practically handle.
Overview of the Learning Roadmap. Like a modern productroadmap, a learning roadmap states the specific outcomes or benefits you’d like to achieve to become a more competent product person, and it captures them in form of learning goals. To make these ideas more concrete, let’s look at a sample learning roadmap.
As I strive towards becoming a product leader, I wanted to understand the best practises in productmanagement and in the process develop my own product philosophy. . This article explores multiple aspects of productmanagement. the ProductManager role is a rather recent phenomenon.
Product leaders know that career growth isn’t always linear—stepping into leadership or establishing a productmanagement function can be as complex as it is rewarding. Lead with Influence : Align teams, shape strategy, and drive organizational vision. Pro Tip from Aarti Iyengar : Focus on outcome-driven roadmap planning.
2020 completely changed the way we approach digital product planning (pretty crazy since nothing else really changed in 2020, right?). Digital transformation is back to most companies’ top investment channels, remote productmanagement is the future of work, and there is more marketplace need for productmanagers than ever before—hooray?
The goal as a productmanager, was to find out more details about the customer I will work for and to build an opinion about the product(s) they have and the market they address to. The point is that having a good idea about the customer and its product(s) helps in conversations you’ll have with people starting with day 0.
If extended product teams own the product strategies, whats the role of the head of product , also called Chief Product Officer and Director/VP of ProductManagement, in making strategic decisions ? First, as a coach who offers strategy and leadership guidance to the person in charge of the product.
When Jane, a seasoned productmanager, started her new role at a fast-growing SaaS company, she was ready to make an impact. Resource Alert: Explore How to Lead in ProductManagement by Roman Pichler for actionable advice on stakeholder engagement. But within a month, she felt like she was treading water.
Each Session of the program runs for 6 months with paired individuals… Conducting regular 1-on-1 mentor-mentee chats Sharing experiences with the larger Product community Participating in live-streamed productmanagement lessons and Q&A. Jordan Bergtraum VP ProductManagement, ServiceChannel.
Listen to the audio version of this article: [link] You Can’t See Further than the Next Three Months A productroadmap should be a realistic forecast that states the specific value a product is likely to offer in the next 12 months. [1] If you can’t see further than the next three months, then do not use a productroadmap.
You’re Stuckand It’s Because You’re Playing by the Rules In productmanagement, youve been told to follow the rules: stick to the roadmap, build consensus, and hit your OKRs. But what if I told you they’re actually sabotaging your product’s potential? Roadmaps are innovations silent killer.
Decision-making process for PMs: No common process, standardized No journey from OKRs to problems and solutions No articulation of the roadmap with uncertainty Not ahead of the needs Problems for making streamlined decisions, for articulating decisions. Low accountability Limited visions of the product by PMs. Better Products.
Guest Post by: Liel Aharon (Mentee, Session 4, The Product Mentor) [Paired with Mentor, Felix Sargent]. At the end of 2015 I was in the worst nightmare of any ProductManager. I had a strong roadmap, clear goals and a vision for the product. A production release was a distant vision.
Truly understanding your customers and finding ways to improve your product is an overwhelmingly daunting task. Customer discovery is key to informing product strategy and there is a mountain of techniques and methods available for conducting customer discovery. More About The Product Mentor. Better Products. Jeremy Horn.
Each Session of the program runs for 6 months with paired individuals… Conducting regular 1-on-1 mentor-mentee chats Sharing experiences with the larger Product community Participating in live-streamed productmanagement lessons and Q&A. Jordan Bergtraum VP ProductManagement, ServiceChannel.
Stepping into product leadership means balancing strategic vision, customer focus, and emerging tech. In this episode of Productside Stories, Neha Bansal , Head of Product at Meta Ads Manager Reporting, joins Nicole Tieche to discuss her career, the high-speed role of AI in advertising, and how PMs can stay ahead of industry shifts.
Listen to the audio version of this article: [link] Traditional vs Outcome-based Roadmaps Before I share the four steps, let me briefly describe the main differences between a traditional, feature- and an outcome-based productroadmap. A traditional roadmap is essentially a list of features, which are mapped onto a timeline.
For the past eight years, I’ve been working with C-Suite leaders at companies big and small to set up their ProductManagement organizations. At all of them, I start understanding the current state of ProductManagement. I review strategies and roadmaps. I gather data through surveys about observations.
Learn the qualities of a successful productmanager and leader. Part of the path to becoming a product master is developing as a leader. Leaders of productmanagement need agility, influence, trust, empathy, and motivating vision. Roman is a productmanagement expert specializing in digital products.
The product CEO analogy for productmanagers has been around forever, but when you think about it, does it really make sense for B2B software? Every productmanager wants to have a reputation for being strategic. What is Strategic ProductManagement? Here’s the great thing about this vision structure.
I talk to a lot of PMs and I ask them (and everyone who subscribes to my newsletter) the same question: what’s your biggest struggle as a ProductManager? Having put together a fairly popular resource on product prioritization methods, I would’ve hoped the situation to be different. Culprit #1: Mr. Roadmap. Why is that?
Whether you’re new to the productmanagement field or a seasoned professional, it’s always valuable to learn from your peers’ lived experiences. What strategies do you use to prioritize your productroadmap? Meet our productmanagement experts. Ian Hassard , Senior Manager of ProductManagement at Auth0.
As the first and most senior PM, I recognized the need to clarify vision, formalize processes, and set a proactive agenda moving forward. The founders have filled the role of productmanager since the company was conceived and it is difficult for them to hand that management over. Start at the Top.
Tools for planning and executing product projects Today we are talking about the skills productmanagers need to grow their careers. Before joining Google, Neha worked as a Management Consultant at Essex Product Consulting, where she helped organizations build products. To help us, Neha Bansal is with us.
As a consequence, different people have suggested different ways to apply the product goal. Some view it as the productvision , others equate it to the product’s value proposition. Figure 1: The Product Goal in Context. In other words, the goals are connected and form a cascading set of product-related goals.
Whether you’re new to the productmanagement field or a seasoned professional, it’s always valuable to learn from your peers’ lived experiences. While you can watch the full hour-long interview here , this post breaks down four of the key lessons we learned from Jessi Alva, Director, Technical ProductManagement at SAP Concur.
Don’t sweat it, productmanager purists. Building a productmanagement organization in this manner gets you into your dream job, the strategic productmanagement role you’ve always wanted, and your new title reflects your actual responsibilities. You own the day-to-day care and feeding of your products.
Mastering the craft of productmanagement is no easy task. I instead define a productmanager as driving the vision, strategy, design, and execution of their product. It's equally important for productmanagers to think about each of these four dimensions as having a concrete set of deliverables.
2] Figure 1: The Power-Interest Grid The grid divides stakeholders into four groups: crowd, subjects, context setters, and players depending on how interested they are in your product and how much power they have. Smaller strategy updates and productroadmapping decisions, however, are not as critical.
For product strategy and roadmap meetings, I recommend involving the key stakeholders , for example, someone from sales, marketing, support, and finance, as well as development team representatives—ideally members who know about the user experience (UX), architecture, and technologies. Assess product strategy and adjust if necessary.
A productmanager just stopped by the desk of the designer on a lazy Thursday afternoon. The manager used wide gestures to show where he wanted to move certain elements. What do designers expect from a productmanager? The goals and the roadmap has to be crystal clear to everyone in the team, not just designers.
Listen to the audio version of this article: [link] Introduction To discuss empowerment in productmanagement, I find it helpful to distinguish three main levels of decision-making authority, product delivery, product discovery, and product strategy, as the model in Figure 1 shows. [1]
How to Achieve Success in Your Product Strategy In today’s rapidly evolving market, having a clear productvision and a well-defined strategy is essential for the success of any tech product. A compelling productvision is a guiding light, providing direction and purpose to the development process.
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