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How productmanagers can adapt core responsibilities across different organizations and contexts Watch on YouTube TLDR Through his research and practical experience at MasterCard, Nishant Parikh identified 19 key activities that define the role of software productmanagers.
This week on Productside Stories, host Rina Alexin sits down with Abner Rosales , Senior Director of ProductManagement Analytics at Experian. Making Smart, Data-Driven Decisions Decision-making can make or break your product, especially when data is involved. Why Listen to This Episode?
As productmanagers, we often focus on the development and success of the products we bring to market. But there’s another product that deserves just as much attention— you. Why Your PM Brand Matters Your personal brand as a productmanager is essentially how others perceive your skills, expertise, and leadership.
Listen to the audio version of this article: [link] What is a Portfolio Roadmap and Do You Need One? Neither is a singular atomic product. Microsoft 365 is a product portfolio, a suite that contains productivity tools like Word, PowerPoint, and Excel. This is where product portfolio roadmaps come in. [2]
A productroadmap needs to both capture your product’sstrategy and outline your execution plan. Because these documents are such an essential component of your job as productmanager, you also need to strategize your roadmap presentation. How to reduce the risk associated with your productroadmap.
The productmanager’s journey from Individual Contributor to Chief Product Officer Watch on YouTube TLDR Kimberly Bloomston’s journey from individual contributor to Chief Product Officer at LiveRamp demonstrates the key transitions and skills needed at each level of productmanagement leadership.
Taking charge of a productmanagement team can feel like juggling flaming torchesthrilling, but also risky if you dont have the right game plan. Your productmanagers wonder if youll champion them. Days 3160: Align Strategy and Team 3. If your buyer is another productmanager, treat them like an external customer.
Your team is following the roadmap. And yet, your product is stuck. Heres the uncomfortable truth: these very practicesroadmaps, obsessive customer listening, and metrics worshipare strangling your products potential. Roadmaps provide alignment. But heres the problem: The world doesnt care about your roadmap.
In this episode of “Product Excellence: Insights from Award-Winning Leaders | Strategies for Success,” Jenna Gaudio discusses her struggles with finding a productmanagement tool that balances both high-level strategy and detailed task management.
Speaker: Jon Harmer, Product Manager for Google Cloud
You will deepen your understanding of your customers and their needs as well as identifying and de-risking the different kinds of hypotheses built into your roadmap. Understand how your work contributes to your company's strategy and learn to apply frameworks to ensure your features solve user problems that drive business impact.
All productmanagers need to link the high-level challenge they are solving with the day-to-day. During this talk, we will review the process and method by which you align the three key components of product planning. Sharing experiences with the larger Product community. Signup to be a Mentor Today!
Listen to the audio version of this article: [link] A ProductStrategy System The productstrategy system in Figure 1 consists of four main parts: people, processes, principles, and tools. Having said this, the system in Figure 1 captures the specific productstrategy approach Ive created. [1]
Traditionally, strategy and execution are often viewed as separate, sequential pieces of work that are carried out by different people. For example, a productmanager might determine the productstrategy and one or more development teams might be tasked with executing it. I call these outcomes product goals.
As I strive towards becoming a product leader, I wanted to understand the best practises in productmanagement and in the process develop my own product philosophy. . This article explores multiple aspects of productmanagement. the ProductManager role is a rather recent phenomenon.
This practical 26-page eBook provides productmanagers with the strategies needed to deal with the common pitfalls that come with opening up the inevitable floodgate of data that comes with asking your customers and internal stakeholders for their input. How to make internal feedback more effective and inclusive.
Overview of the Learning Roadmap. Like a modern productroadmap, a learning roadmap states the specific outcomes or benefits you’d like to achieve to become a more competent product person, and it captures them in form of learning goals. To make these ideas more concrete, let’s look at a sample learning roadmap.
To make this more concrete, let’s look at an example: Objective : Grow the productmanagement team. Key result 1 : Three productmanagers are hired. Key result 3 : The productmanagement processes are adapted to preserve the productivity level of the team. What are ProductRoadmaps?
Goals in ProductManagement. As I explain in my book How to Lead in ProductManagement , setting the right goals is crucial to align stakeholders and development teams and to achieve product success. Does this mean that there is a natural fit between goals in productmanagement and OKRs?
With AI automating workflows and tools making data analysis seamless, what will truly set productmanagers apart in 2025? PMs who master soft skills will be the ones who align teams, drive strategy, and build products that truly make an impact. So, what does this shift mean for productmanagers? Soft skills.
Speaker: Shardul Mehta, VP of Product Management, Amwell
As a productmanager, it is our job to drive sustainable business growth. And one of the chief ways we do that is by crafting a coherent productroadmap. Thanks to these roadmaps, everyone knows what we’re working on now vs. later, where we’re headed, and how we’re getting there. The bad news? The good news?
There are many issues with having clients drive the roadmap. Secondly, waiting for clients to drive the roadmap tends to puts companies in a situation where the backlog becomes too large to practically handle. It takes all of the fun out of productmanagement! Step 1: Conduct a Competitive Analysis.
2] Figure 1: The Power-Interest Grid The grid divides stakeholders into four groups: crowd, subjects, context setters, and players depending on how interested they are in your product and how much power they have. Decisions related to a new or significantly changed strategy have a very high impact.
1 The ProductRoadmap is a Feature-based Plan. Traditional productroadmaps are usually output-focussed plans that map a list of features, like registration, search, and reporting, onto a timeline. Such a roadmap essentially states when a piece of functionality will be delivered. I don’t think so.
When Jane, a seasoned productmanager, started her new role at a fast-growing SaaS company, she was ready to make an impact. With the right strategies, you can hit the ground running, build trust, and leverage your expertise to thrive in your new role. But within a month, she felt like she was treading water. The good news?
Speaker: Eric Feinstein, Professional Services Manager, Looker
For a long time, ProductManagers have found it challenging to design interfaces inside their products that users could use for reporting. Eric Feinstein, Professional Services Manager at Looker, has done workshops with productmanagers who are looking to add effective reporting.
Then, hearing the idea repeated — delete, delete, delete — I started to think about products in general and roadmaps specifically. Why do we leave in old features rather than trimming the product- holding onto them like that comfortably worn, cherished old sweater? A reverse roadmap. About the idea of a reverse roadmap?
Listen to the audio version of this article: [link] Introduction My first productmanagement job wasn’t exactly what you call a success story: I was part of a team that was called in to help with a new product development effort, and I ended up working with the lead productmanager.
Market Demands Why Product Vision Often Gets Lost Product leaders start with a bold vision, but execution becomes difficult when: Market conditions change , requiring fast adjustments. Leadership or investors push for short-term wins that conflict with the roadmap. Heres a sneak peek: Q: Im new to productmanagement.
Traditionally, productroadmaps are output-focussed plans that map features like registration, search, and reporting onto a timeline. Such a roadmap essentially states when a piece of functionality will be delivered. Second, it overlaps with the product backlog, especially when detailed features are used. Outcome-based).
Speaker: Lisa Mo Wagner, Product Management Coach, Writer, Speaker and WomenTech Ambassador
Timeline roadmaps provide us with a false sense of certainty and security. Often, product teams fall into the trap of creating a roadmap that doesn’t support timely customer feedback. Companies frequently make this mistake by creating a productroadmap 1-3 years in advance. How to Manage your productroadmap.
Guest Post by: Candice Zhang (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Tauheed Ahmed]. When I first researched about productmanagement, I asked seasoned productmanagers how they started and they gave me very different kinds of answers.
Picture this: Youve landed your dream productmanagement role. The potential is exhilarating: leading impactful initiatives, collaborating with cross-functional teams, and shaping the products future. The initial three months in a new productmanager role can feel overwhelming. What should I prioritize first?
Product leaders know that career growth isn’t always linear—stepping into leadership or establishing a productmanagement function can be as complex as it is rewarding. Lead with Influence : Align teams, shape strategy, and drive organizational vision. Pro Tip from Aarti Iyengar : Focus on outcome-driven roadmap planning.
The ProductManagement Awards (#TPMAS) are the leading international award honoring excellence in ProductManagement. The Best Product Person & The Best Product Leader. In this role, Gaudio drives the strategy behind roadmapmanagement, agile product development, and cross-functional communication.
Success in productmanagement goes beyond delivering great features - it’s about achieving measurable financial outcomes that resonate across the organization. In this webinar, we'll highlight the critical importance of business and financial acumen in productmanagement. Register now to save your seat!
A four-layer framework to create a winning productstrategy Today we are talking about creating productstrategy. Bob is the author of the book Creative Strategy Generation. I first heard of Bob when he was the president of Sequent Learning, the productmanagement training company.
Listen to the audio version of this article: [link] You Can’t See Further than the Next Three Months A productroadmap should be a realistic forecast that states the specific value a product is likely to offer in the next 12 months. [1] If you can’t see further than the next three months, then do not use a productroadmap.
A process for improving productroadmapping using Objectives and Key Results – for productmanagers. Today we are talking about roadmaps. Some product people love roadmaps, while a lot hate them. Summary of some concepts discussed for productmanagers. [2:11]
Listen to the audio version of this article: [link] Traditional vs Outcome-based Roadmaps Before I share the four steps, let me briefly describe the main differences between a traditional, feature- and an outcome-based productroadmap. A traditional roadmap is essentially a list of features, which are mapped onto a timeline.
Speaker: Christian Bonilla, VP of Product Management at UserTesting
Defining the product vision is a high-stakes exercise, which makes it all the more important to avoid some common pitfalls productmanagers encounter: confusing the company’s vision with their product vision, defining a vision that’s too abstract to be useful in strategic planning, or combining the “what” and the “how” in the product vision.
You’re Stuckand It’s Because You’re Playing by the Rules In productmanagement, youve been told to follow the rules: stick to the roadmap, build consensus, and hit your OKRs. But what if I told you they’re actually sabotaging your product’s potential? Roadmaps are innovations silent killer.
I talk to a lot of PMs and I ask them (and everyone who subscribes to my newsletter) the same question: what’s your biggest struggle as a ProductManager? Having put together a fairly popular resource on product prioritization methods, I would’ve hoped the situation to be different. Culprit #1: Mr. Roadmap. Why is that?
For the past eight years, I’ve been working with C-Suite leaders at companies big and small to set up their ProductManagement organizations. At all of them, I start understanding the current state of ProductManagement. I review strategies and roadmaps. I gather data through surveys about observations.
For example, a productstrategy workshop might have the objective to identify the key changes required to achieve product-market fit. Contrast this with a sprint review meeting , which might help you determine if users can easily sign up for the product. Assess productstrategy and adjust if necessary.
Speaker: Johanna Rothman - Management Consultant, Rothman Consulting Group
Senior leaders often want to see months - or years - long productroadmaps. But these predictions often do not create products your customers will love. That means product leaders need to integrate experiments and options into their roadmaps.
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