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How productmanagers can adapt core responsibilities across different organizations and contexts Watch on YouTube TLDR Through his research and practical experience at MasterCard, Nishant Parikh identified 19 key activities that define the role of softwareproductmanagers.
Guest Post by: Marvin Mathew (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Jordan Bergtraum]. Ruthless prioritization translates to product teams spending time building the right thing at the right time. Each feedbackloop has a minimum of four stages. The feedbackloop process is.
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Think of Net Promoter Score (NPS) software as a tool to measure your customers’ feelings about your product, and categorize them based on their level of loyalty (promoters, neutrals, and detractors). The great advantage of these tools is that they streamline the creation, distribution, and analysis of NPS surveys.
To better understand the value of UX research in subscription-based services, this whitepaper will dive into various facets of subscription-based services within the context of Software-as-a-Service (SaaS) companies.
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How an AI-powered fashion startup achieved product-market fit Watch on YouTube TLDR In this episode, we’re joined by Anya Cheng, former product leader at Meta, eBay, McDonald’s, and Target, and current founder of the AI-powered fashion startup Taelor. ” The problem?
I was asked to give a ten-minute overview of my continuous discovery framework and then participated in a fireside chat where the host, Cecilie Smedstad , asked me to go deeper in a few areas. Discovery is a team sport. Its not the exclusive domain of productmanagers. I started my career as a software engineer.
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If youve been reading Product Talk for a while, you probably already know that the majority of the stories we share in the Product in Practice series focus on how product teams are adopting continuous discovery habits in their work. Do you have a Product in Practice story youd like to share? But not today.
The opportunity solution tree helps visualize all the work that goes into continuous discovery. And while opportunity solution trees have become increasingly common among product teams, there’s still plenty of room for customization, both in the way you set up your trees and the tools you use to build them.
Productdiscovery is becoming a trendy topic in the world of digital products. This article will cover the ins and outs of productdiscovery. What is ProductDiscovery? Productdiscovery is often defined in comparison to product delivery. Understanding Project-Based Discovery.
With so many options available, how do you choose the right session recording software for your team? We’ve researched, tested, and curated a list of 10 top-rated session recording tools to help you unlock valuable user insights and build better digital experiences.
Our white paper, A Match Made in Heaven will give you a deep understanding of what exactly product led growth is, why it is so successful, and the UX tools you can use to understand your customers needs in order to build a product they love.
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A big part of Teeba’s process involved putting her product skills to use throughout the job search, both in terms of identifying product-led companies and in terms of mapping out business and product outcomes for companies where she was interviewing. Meet our continuous discovery champion, Teeba Alkhudairi.
The beauty of continuous discovery is that there’s no single right way to do it. For example, while Teresa recommends creating a product trio that includes a productmanager, engineering lead, and a designer, she acknowledges that some product trios might be made up of slightly different members. Tweet This.
How serial innovators transform productmanagement Watch on YouTube TLDR Navigating innovation in mature organizations requires a unique approach that goes beyond traditional business strategies. It requires a unique approach that goes beyond traditional management techniques.
Speaker: Jessica Hall, Product Strategy & Design Leader and Co-Author of The Product Mindset
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Guest Post by: Magdaline Derosena (Mentee, Session 9, The Product Mentor) [Paired with Mentor, Andrew Hsu]. I discovered that I must research and understand the entire system and process, problem solve with my team, and share lessons learned. After researching the problem with my team, we came up with a solution.
Guest Post by: Vivek Karna (Mentee, Session 11, The Product Mentor) [Paired with Mentor, John Masterson]. As I strive towards becoming a product leader, I wanted to understand the best practises in productmanagement and in the process develop my own product philosophy. . Introduction. Definition of PM role.
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It won’t surprise you to hear that I use the same continuous discovery habits that I wrote about in my book to run my business. My primary objective across my business is to increase the number of product trios who adopt a continuous cadence to their discovery work. Turning My Content Into a Product. That was a mistake.
This white paper will go through each step of the productmanagement process and explain how a UX platform can make you more efficient, thoughtful and effective through each stage of development. We will show you how a UX researchplatform can help you un
Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. This article will help reduce such churn by refining your productmanagement and UX analysis approach. UX analytics tools worth considering. How to start your UX analysis.
How productmanagers use Jobs-To-Be-Done to create products customers love Watch on YouTube TLDR In this episode, I explain the Jobs-To-Be-Done (JTBD) framework, a powerful approach to understanding customer needs and developing successful products.
Unfortunately, “If you build it, they will come” does not hold true when it comes to the mobile app launch. This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. They focus all of their time and resources on building a great app. It’s marketing.
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Speaker: Marina Foglietta-Tereo, Head of UX Research, AXA Insurance
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It’s no secret that engineers can be hesitant to participate in product trios. Or they might question how doing discovery is going to serve their short and long-term career ambitions. We’ll dig into why the engineers were hesitant to get involved, the solution they came up with, and some of the lessons they’ve learned along the way.
“Product thought leaders talk about an ideal way of working. I realize that many product people have never worked in a product trio , don’t have access to customers, aren’t given time to test their ideas, and are working in what Marty Cagan calls “features teams” or “delivery teams.” product outcomes).
Identifying and testing assumptions is a critical part of continuous discovery. But what happens when your assumption tests don’t go as planned? Tweet This Today’s Product in Practice is a lesson in perseverance. Tweet This Today’s Product in Practice is a lesson in perseverance.
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The larger and more complex your company is, the more challenging it can be to introduce continuous discovery. Sandrine Veillet ’s Product in Practice story perfectly exemplifies this. Sandrine Veillet ’s Product in Practice story perfectly exemplifies this. Do you have a Product in Practice story you’d like to share?
Welcome to JEDI Training for Continuous Discovery Teams. I work as a productdiscovery coach. I’ve had the luxury of working with teams all over the world, and I teach them a structured and sustainable approach to continuous discovery. Here’s how I’m redefining JEDI training in a product context.
Three phases of pricing for productmanagers. A lot of productmanagers are not very involved in pricing decisions. Our guest, Ben Malakoff, learned how to price products and in this interview he shares what you’ll need to know to be part of pricing decisions, increasing your influence. 6:39] Market Research.
Speaker: Nir Eyal, Author of Hooked: How to Build Habit-Forming Products
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Guest Post by: Chris Bell (Mentee, Session 10, The Product Mentor) [Paired with Mentor, Jordan Bergtraum ]. “I During discovery, we typically ask deliberate and purposeful questions, and seek clarification as we proceed. Make discovery memorable. System two – slow, effortful and conscious thinking.
How productmanagers can discover customer needs and build the right product. I’m often asked by productmanagers on their journey to product master what books they should read. How to think like a productmanager, . Ken has over 20 years of experience in technologyproductmanagement.
I've been reflecting on the last decade in ProductManagement. Not every company has seen all these changes, but by and large I think it's been a positive push forward and I'm proud of where we've come from and where we have gotten to. -- 2014: "I do not need ProductManagers, I can run my company myself,I have the strategy."
You don’t necessarily need anyone’s permission to get started with continuous discovery. But at the same time, continuous discovery shouldn’t always be a solo activity. There’s a reason why Teresa often refers to the product trio : Continuous discovery is more effective when you avoid turf wars and bring in different perspectives.
Speaker: Richard Cheng, Associate Product Manager, Mark43
To fix traditionally paper-heavy and error-prone processes, they needed a secure and easy-to-use product experience that simplified and unified crime data collection and management. Haarthi Sadasivam, Technical Product Marketing Manager at Looker will join the conversation on best practices.
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