ProductPlan

APRIL 7, 2022

Executing a product launch is no easy feat, and it requires designing, building, and testing a product. The post-launch preferred state of being might be congratulatory drinks and cigars followed by sweatpants and lazy mornings. The launch can propel the product and business to even further heights.

Product launches 59

Product launches Data Visualization User Testing Customer Experience 59

Alchemer Mobile

JULY 22, 2021

Product adoption is a key piece of any successful customer acquisition strategy or onboarding program. Understanding how, when, and why (or why not) customers become power users or high-value customers can drive ROI, inform future product roadmap decisions, and lower customer acquisition costs (CAC). Get started today !

Onboarding KPIs 246

Onboarding KPIs User Testing Feedback Software Customer Feedback 246

Userpilot

NOVEMBER 21, 2022

What does the product launch manager do? Does your organization really need such a role if you already have a product manager ? The product launch manager coordinates the work of cross-functional teams and supports the product manager during product launches. What is a product launch manager?

Product launches 89

Product launches Product Research User Testing Research Software 89

Userpilot

AUGUST 1, 2024

Product marketing is the process of bringing a product to market, and a well-curated product marketing strategy is key to understanding customer needs and driving adoption. TL;DR A product marketing strategy is a roadmap for how a new product will be positioned, priced, and marketed.

Research Software 93

Research Software Analytic Tools Product Marketing Product Research 93

Userpilot

AUGUST 15, 2023

There’s a vast gap between a great idea and bringing that idea into reality: and there’s no better example than a product launch plan. If you get your product launch plan wrong, all the hard work and effort of building your product might be for nothing. What is a product launch plan?

Feedback Software 76

Feedback Software Research Software Analytic Tools Product launches 76

ProductPlan

MARCH 31, 2022

Lessons from a Product Launch: Rivian. Ask any product manager, and they will tell you that product launches are equal parts daunting and exciting. “Go, Go, go, go” is the mantra, as all team members kick into high gear to get the first minimum viable product (MVP) out into the world. And so much more!

Product launches 98

Product launches Automotive Research Software Product Research 98

ProductPlan

AUGUST 10, 2022

What is a Product Launch Manager? A product launch manager coordinates all efforts across the company related to releasing new products to the market. In the lead-up to a product launch, many teams—product management, sales, marketing, development, customer success, etc.—will

Product launches 59

Product launches User Testing Management Management 59

Userpilot

NOVEMBER 20, 2022

How do you design a marketing roadmap that structures your project and keeps your team organized through the marketing lifecycle? A high-level strategic plan is the life force of a successful product marketing campaign. This article dives into what a marketing roadmap is and how you can build yours effectively.

Onboarding KPIs 90

Onboarding KPIs Roadmap Marketing Feedback Software 90

UX Planet

JANUARY 4, 2024

This metamorphosis was not just a change in title; it was a profound realization of the impact that research and strategy can have on the very foundation of the products we create. When I later transitioned into a Product Manager role, this customer-centric approach became invaluable.

Strategy 97

Strategy User Friction User Testing Research Software 97

Melissa Perri

JULY 23, 2024

At all of them, I start understanding the current state of Product Management. I then do various interviews with executives all the way to Product Management team members and surrounding functions. I review strategies and roadmaps. This is one of the biggest issues I see when helping Product Management organizations.

Weak Development Team 250

Weak Development Team Product Research Research Software Feedback Software 250

ProductPlan

NOVEMBER 9, 2022

Product launch timelines visually represent the project plan to successfully release new products. The goal of the timeline is to ensure a successful product launch that improves the brand image, expands the customer base, generates buzz, and ultimately leads to revenue growth. Role of the product launch timeline.

Product launches 52

Product launches User Testing Feedback Software Customer Experience 52

The Product Coalition

JUNE 9, 2021

Photo by Denise Jans on Unsplash There is a misconception that building a roadmap will define a product’s future. But a roadmap doesn’t create a clear view of the future. Your vision of the future should bring clarity to your roadmap. So why build a roadmap at all? Select a reasonable time range for the roadmap.

Vision 118

Vision Roadmap Customer Experience Weak Development Team 118

Userpilot

JULY 31, 2024

In today’s ultra-competitive landscape, your product development strategy is a roadmap that helps you navigate the journey from product idea to market success. In this article, we present a product manager’s guide to creating and successfully executing a product development strategy.

Analytic Tools 84

Analytic Tools Research Software Feedback Software User Testing 84

ProductPlan

APRIL 29, 2022

The period marks all that time and effort spent developing the product. But not all product launches are created equal, and they’re not the same as introducing a new feature. There’s a significant difference in the goals and objectives for different types of product launches. Category-creating product launch.

Product launches 52

Product launches Research Software User Testing Differentiation 52

ProductPlan

JULY 14, 2022

Thankfully, few product launches fail in such spectacular fashion as those examples. More often than not, product launches simply fall flat with the market, and often lack true product-market fit. If it’s not a lack of words, what makes communication and organization ineffective during a product launch?

Product launches 52

Product launches Customer Feedback User Testing Customer Experience 52

ProductPlan

AUGUST 12, 2024

As a proven solution for more than a decade, ProductPlan has helped 1000s of companies build more than 700,000 roadmaps and plan more 8,000,000 initiatives. Book a Consultation Enterprise Growth Platform Capabilities Unlimited Roadmaps Easily collaborate, share, and transfer between users. A straightforward solution. Proven results.

Reporting Tools 52

Reporting Tools Feedback Software Analytic Tools Data Visualization 52

Intercom, Inc.

JULY 9, 2018

But your sales team needs a lot more than an email on launch day to maximize the opportunities that product launches present. Here at Intercom, Sales Enablement is responsible for ensuring sales reps have the skills and resources they need to capitalize on product launches.

Product launches 154

Product launches Product Research Customer Experience User Testing 154

ProductPlan

APRIL 5, 2022

So, the main attraction must be on which pain points the product solves and the specific ways customers will benefit. Instead, focus your product launch training for marketing on the meaningful benefits and advantages of the product. Sometimes, common issues can even make it into the next product release or roadmap.

Product launches 59

Product launches Onboarding KPIs Feedback Software Research Software 59

ProductPlan

AUGUST 12, 2024

As a trusted solution for over a decade, ProductPlan has empowered thousands of companies to build more than 700,000 roadmaps and plan over 8,000,000 initiatives. Our best-in-class enterprise offering delivers a holistic and strategic product lifecycle planning solution—efficiently executed with an unparalleled customer experience !

Reporting Tools 40

Reporting Tools Feedback Software Analytic Tools Data Visualization 40

Intercom, Inc.

JULY 9, 2018

But your sales team needs a lot more than an email on launch day to maximize the opportunities that product launches present. Here at Intercom, Sales Enablement is responsible for ensuring sales reps have the skills and resources they need to capitalize on product launches.

Product launches 117

Product launches Product Research Customer Experience User Testing 117

ProductPlan

SEPTEMBER 22, 2022

As a product marketer, I’ve run a good number of launches throughout my career. Product launches. Feature launches. Regardless of size and scope, launches always turn out better when you involve the product team. What are the benefits of having your launch plan in the same tool as your roadmap?

Research Software 52

Research Software Roadmap Product launches User Testing 52

Gainsight

MARCH 18, 2021

In fact, in my experience, a close partnership between PMM and CS throughout the product launch process is one of the secrets to a truly exceptional product launch. The best launches never catch high-value customers or power users off guard. Product launches will inevitably introduce change.

Product launches 93

Product launches User Testing Customer Feedback Customer Experience 93

ProductPlan

APRIL 5, 2022

So, the main attraction must be on which pain points the product solves and the specific ways customers will benefit. Instead, focus your product launch training for marketing on the meaningful benefits and advantages of the product. Sometimes, common issues can even make it into the next product release or roadmap.

Product launches 52

Product launches Onboarding KPIs Feedback Software Research Software 52

ProductPlan

AUGUST 18, 2022

The Benefits of Adding More Product Roadmap Viewers in ProductPlan. Product leaders across industries—software, finance, and healthcare—want a centralized location to house product initiatives and updates. As a product professional, your product roadmap is your single source of truth.

Feedback Software 52

Feedback Software Roadmap Customer Feedback User Testing 52

Userpilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? You’ve done the hard work of building a product or a specific feature that people want. This is where the GTM strategy comes in. In this blog post, you’ll learn everything about go-to-market strategies. GTM strategy.

Research Software 80

Research Software Strategy Customer Experience User Testing 80

Intercom, Inc.

OCTOBER 13, 2022

We’ve just wrapped up another edition of New at Intercom to share our fall 2022 product launch with everyone. Meet the five brand-new product innovations that will drive up customer engagement this fall – including our biggest messenger update yet. Everything we launched today is on our current pricing plans.

Feedback Software 118

Feedback Software Events Data Visualization Customer Communications 118

ProductPlan

MARCH 13, 2024

A product management platform is a tool that helps companies plan, develop, and launch products. A product management platform can give teams the ability to plan strategy, communicate in real-time, create roadmaps, manage resources, or share information with key stakeholders. Communicating in real-time.

Product Management 105

Product Management Product Manager Product Research Customer Experience 105

ProductPlan

APRIL 20, 2022

A product roadmap represents your strategic plan to solve a problem for your market. The reason to share your product roadmap plan with stakeholders is to create transparency and alignment across your company. But your roadmap does not represent an obligation or commitment to accomplish everything on it.

Roadmap 59

Roadmap Customer Experience Strategy Product Management 59

Dear Strategy

OCTOBER 1, 2021

On this episode of Dear Strategy, we talk about the difference between a product strategy and a go-to-market plan, and why it’s important to have both of these key planning tools working together in harmony. If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.

Differentiation 52

Differentiation Strategy Product Strategy Marketing 52

Userpilot

NOVEMBER 29, 2023

The best product research tool for your business can provide the data you need to make informed decisions for product development , allow you to conduct market research, and mitigate risks associated with product launches. Productboard. Integration Capabilities : Including Google Workspace, Slack, Asana, and more.

Research Software 82

Research Software Data Visualization Feedback Software Analytic Tools 82

Mind the Product

JUNE 19, 2017

Having a captive audience eager to learn about the product is red meat to me. The only part of it that ever made me cringe was when a question about the product roadmap caught me flat-footed: “Why is this on the roadmap?”. “Oh, It’s been on the roadmap for a while, but I’m not sure we’ll actually get to it…”. “Oh,

Weak Development Team 155

Weak Development Team Roadmap User Testing Customer Experience 155

CardBoard

JULY 18, 2023

You’re a product leader. You’ve got a roadmap that’s as beautiful as a Monet painting. Welcome to the chasm between strategy and execution, a place where great ideas go to die. Because that roadmap isn’t going to implement itself. Decoding the Product Roadmap Product roadmaps are a thing of beauty.

Customer Experience 52

Customer Experience Roadmap User Testing Customer Feedback 52

Gainsight

AUGUST 6, 2021

How involved is your Customer Success team in product launches? And when this is harnessed, it can empower Product teams to make better decisions that ultimately lead to more successful launches. Here are a few ways to maximize collaboration between CS and Product teams. Step 3: Launching.

Product launches 52

Product launches Customer Feedback User Friction Onboarding KPIs 52

Userpilot

DECEMBER 11, 2022

Is your B2B Product Marketing strategy working for you? Brand positioning, demonstrating your value proposition to other businesses, and making channel decisions; B2B product marketing can become a complex process. A B2B marketing strategy is any marketing activity aimed at turning other companies into customers.

B2B 93

B2B Feedback Software Product Marketing Customer Experience 93

ProductPlan

SEPTEMBER 2, 2022

The ugly truth is product launches are a messy business. There are launch activities to track, expectations to manage, and stakeholders to hold accountable. Product teams carry this burden alone without the help of proper tooling for far too long. Product managers are some of the most organized people in the world.

Reporting Tools 98

Reporting Tools Customer Communications Research Software Marketing 98

Dear Strategy

OCTOBER 6, 2021

On this episode of Dear Strategy, we talk about the difference between a product strategy and a go-to-market plan, and why it’s important to have both of these key planning tools working together in harmony. That’s really all a strategy is – an overarching plan that provides context and meaning to a set of actions.

Differentiation 52

Differentiation Product Strategy Strategy Marketing 52

Userpilot

OCTOBER 25, 2022

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Product strategy defines who we are building for, what to build, and how to build it. What is product strategy?

Product Research 87

Product Research User Testing Customer Feedback Research Software 87