Remove Product launches Remove Product Manager Remove Roadmap
article thumbnail

Product Portfolio Management & the Strategic Ripple Effect 9 of 10 – The Best Product Launches Launch the Story, Not the Product

Product Management University

The best product launches are like the cream cheese frosting on a decadent chocolate cake! enabled product or feature set and everyone’s totally energized over the upcoming announcement and marketing launch activities. The new product is going to boost your differentiation in the competitive space. All good, right?

article thumbnail

Building a Great Product Management Organization

Melissa Perri

For the past eight years, I’ve been working with C-Suite leaders at companies big and small to set up their Product Management organizations. At all of them, I start understanding the current state of Product Management. I review strategies and roadmaps. I gather data through surveys about observations.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Improve Product Adoption: Proven Strategies for Product Managers

Alchemer Mobile

Product adoption is a key piece of any successful customer acquisition strategy or onboarding program. Understanding how, when, and why (or why not) customers become power users or high-value customers can drive ROI, inform future product roadmap decisions, and lower customer acquisition costs (CAC). Get started today !

article thumbnail

Launch to sell — leverage sales enablement to maximize product launches

Intercom, Inc.

But your sales team needs a lot more than an email on launch day to maximize the opportunities that product launches present. Here at Intercom, Sales Enablement is responsible for ensuring sales reps have the skills and resources they need to capitalize on product launches.

article thumbnail

How bad Ideas get on the Roadmap

Mind the Product

Having a captive audience eager to learn about the product is red meat to me. The only part of it that ever made me cringe was when a question about the product roadmap caught me flat-footed: “Why is this on the roadmap?”. “Oh, It’s been on the roadmap for a while, but I’m not sure we’ll actually get to it…”. “Oh,

article thumbnail

Launch to sell – leverage sales enablement to maximize product launches

Intercom, Inc.

But your sales team needs a lot more than an email on launch day to maximize the opportunities that product launches present. Here at Intercom, Sales Enablement is responsible for ensuring sales reps have the skills and resources they need to capitalize on product launches.

article thumbnail

Why You Need Product Management

The Product Coalition

While product management enjoys unquestioned support in the world’s most successful tech companies, other organisations that could substantially benefit from product management are still yet to adopt and embrace the discipline. So, I want to go through why you need product management in your tech or digital organisation.