Roman Pichler

SEPTEMBER 11, 2023

Figure 2: Roman’s Goal-Setting Framework with Product Management Artefacts The goal-setting framework shown in Figure 2 suggests that a product team needs four different objectives: a product vision, user and business goals, product goals, and sprint goals.

Reporting Tools 360

Reporting Tools User Testing Customer Experience Product Research 360

Roman Pichler

FEBRUARY 14, 2023

To successfully manage your product and maximise value delivery, you should use additional artefacts including the following five: An inspiring vision that describes the ultimate reason for offering the product; A validated product strategy that captures your approach to realise the vision and make the product successful.

Product Research 357

Product Research Feedback Software Research Software User Testing 357

Roman Pichler

APRIL 13, 2021

Effective KPIs help you understand if your product is creating the desired value for the users, the customers, and the business. Without KPIs, you end up guessing how well your product is performing. Then take into account the product goals on the product roadmap to discover additional KPIs. But it is not enough.

Feedback Software 261

Feedback Software Data Visualization Analytic Tools Research Software 261

Userpilot

SEPTEMBER 28, 2022

Setting smart product goals is a vital skill for any sensible SaaS owner or product manager to get right. In this article, we’re going to explore what makes an effective product goal, the difference between goals and product initiatives, how to set them and make them work with your product backlog, and more.

Product Goals 91

Product Goals Feedback Software Customer Feedback User Testing 91

Roman Pichler

NOVEMBER 3, 2020

I view the roadmap as a product plan that describes how you intend to implement the strategy and which specific benefits or outcomes the product should provide over the next, say, 12 months, based on the needs and business goals stated in the product strategy. I call these outcomes product goals.

Product Strategy 410

Product Strategy Strategy Product Research Technical Review 410

Roman Pichler

SEPTEMBER 2, 2020

In other words, you should have addressed the key assumptions and risks in the product strategy, and you should have carried out the necessary validation work. A tool like my product vision board helps you capture and validate your product strategy.

Healthcare 73

Healthcare Roadmap Product Strategy Strategy 73

Alchemer Mobile

NOVEMBER 13, 2018

Prioritizing effectively can make or break a product’s success, and it’s easy to get distracted by shiny objects—a prime environment for forgetting about the ultimate product goal. Create the vision for your product—and for your company. The same is true for an effective product leader.

Product Manager 226

Product Manager Product Management Management Management 226

Roman Pichler

MAY 4, 2022

You need the stakeholders’ active contribution to progress the product and reach the product goals. As the Scrum product owner, you should therefore establish close and trustful connections with the key stakeholders, collaborate with them, and involve them in important product decisions on a regular basis.

Product Research 322

Product Research Agile User Testing Framework 322

Userpilot

OCTOBER 11, 2022

What are some good product vision examples? How is the product vision different from the company vision? What makes a great product vision? How should product managers develop effective product vision statements? Product vision development takes a few iterations.

Vision 94

Vision Analytic Tools Data Visualization Reporting Tools 94

Roman Pichler

JUNE 10, 2024

Such a strategy should state the users and customers who will benefit from the product, the needs the product will address, the business benefits it will offer, and the standout features which will set it apart from competing offerings—which is particularly important for commercial products.

Roadmap 234

Roadmap Workshop User Testing Customer Experience 234

Roman Pichler

MAY 11, 2021

This requires full-stack ownership : having the authority to make strategic product decisions in addition to tactical ones. Consequently, a Scrum product owner should own a product in its entirety—from the product vision to the product details.

Weak Development Team 346

Weak Development Team Product Research User Testing Customer Experience 346

Johanna Rothman

SEPTEMBER 11, 2023

And only you know which collaborations matter more right now.

Product Goals 100

Product Goals Roadmap Consulting Strategy 100

Roman Pichler

DECEMBER 1, 2020

Figure 2 contains a set of cascading goals: vision, user and business goals, product goals, and sprint goals. The vision guides the user and business goals, which are contained in the product strategy. A product goal, finally, helps determine the right sprint goals.

Product Manager 156

Product Manager Product Management Management Management 156

Roman Pichler

JUNE 7, 2022

If this data is actioned, bad product decisions will be made. To achieve this, refer to the needs and business goals stated in the product strategy and the product goals on the product roadmap. Then ask yourself how you can tell that these goals have been met.

KPI 307

KPI Data Visualization Weak Development Team Customer Feedback 307

Roman Pichler

SEPTEMBER 18, 2017

In the product planning model above, the vision describes the ultimate purpose for creating the product; the product strategy states how the vision will be realised; and the product roadmap states how the strategy will be implemented. You should therefore regularly review your plans and revise them.

User Testing 168

User Testing Technical Review Data Visualization Vision 168

Roman Pichler

APRIL 13, 2021

Effective KPIs help you understand if your product is creating the desired value for the users, the customers, and the business. Without KPIs, you end up guessing how well your product is performing. Then take into account the product goals on the product roadmap to discover additional KPIs. But it is not enough.

Feedback Software 156

Feedback Software Data Visualization Analytic Tools Research Software 156

Roman Pichler

JULY 6, 2021

This includes the following ten capabilities: Formulating an inspiring vision for a product. Carrying out the relevant product discovery work and taking into account product ethics. Creating and validating a product strategy including market and user research.

User Testing 336

User Testing Product Research Weak Development Team Construction 336

Johanna Rothman

SEPTEMBER 5, 2023

Let me start with the idea of a sprint goal. Sprint Goals Clarify a Specific Piece of a Product Goal I don't happen to find sprint goals that useful, but some teams do. And since the Scrum Guide now demands a sprint goal, I guess you need a sprint goal to say you're doing Scrum.

Product Goals 58

Product Goals Vision Agile Data Visualization 58

The Product Coalition

DECEMBER 13, 2021

Both product and product strategy should fall in place to make the startup sustainable and help them to grow. The importance of measuring the small outcomes associated with their product goals or visions is the key to churn expected benefits throughout the product life cycle. What is S.M.A.R.T?

Framework 154

Framework Startups User Testing Onboarding KPIs 154

Sachin Rekhi

FEBRUARY 18, 2013

Inspire others to share your vision. The number one tactic you can use to influence without authority is to get others behind your product vision. This is absolutely critical for ensuring top performance out of your own product team. And then finding ways to help them address those in alignment with your product goals.

Product Manager 135

Product Manager Product Management Management Management 135

Roman Pichler

APRIL 5, 2022

Here are three meetings with sample input data: Product strategy workshop : product performance data ( KPIs ), competitive analysis, market trends, development progress, for example, in the form of a release burndown chart , and user feedback on recent product increments. This creates strong buy-in and shared ownership.

Weak Development Team 287

Weak Development Team Product Manager Product Management User Testing 287

Alchemer Mobile

OCTOBER 31, 2018

Prioritizing effectively can make or break a product’s success, and it’s easy to get distracted by shiny objects—a prime environment for forgetting about the ultimate product goal. Create the vision for your product—and for your company. The same is true for an effective product leader.

Product Manager 147

Product Manager Product Management Management Management 147

People-First Product Leadership

DECEMBER 20, 2023

Part 1, we covered the “why” behind creating a strategy stack, with a focus on establishing the organization’s Mission, North Star, and Vision. Part 2, we continued the organizational journey by defining the Strategy and Goals. Part 3 brings together the Product specific Vision, Roadmap and Goals.

Vision 52

Vision Roadmap Onboarding KPIs Customer Experience 52

Roman Pichler

DECEMBER 4, 2018

As the person in charge of the product, you may not be terribly concerned about how clean and well-structured the code is. The messier the code and the less modular the architecture is, the longer it takes and the more expensive it is to change your product.

Feedback Software 260

Feedback Software User Testing Customer Experience Weak Development Team 260

Ask Benny

JANUARY 25, 2020

Your product as the VP Product is the team of product managers, and in turn, they are responsible for the product(s). Just like any product you need to have a vision, strategy, values, roadmap, goals, and metrics for your team. The goals need to include a combination of: Product goals.

Customer Experience 136

Customer Experience Vision Framework Roadmap 136

The Product Coalition

MAY 31, 2021

Or is there a big gap between product visions that needs a coherent narrative? Defining Product Strategy Jackie Bavaro and Gayle Laakmann in Cracking the PM Career did a fantastic job defining strategy. The product vision is the high level, inspiring description for where the product can go.

Customer Experience 123

Customer Experience Data Visualization Vision Leadership 123

Mind the Product

AUGUST 23, 2017

Building up a detailed knowledge of your product is obviously encouraged but so is having an inquisitive mindset. With experience, you’ll learn when is best to ask questions and when is best to let the team delve into the details, but keeping the product goal in mind helps with this.

Product Manager 143

Product Manager Product Management CTO Management 143

Gocious Blog

DECEMBER 22, 2022

You've outlined your vision for your company and defined your product goals. Now, all that stands between you and those goals is finding the right person to execute the strategy to make your vision a reality. The key player who will get that job done is your product manager.

Product Manager 98

Product Manager Product Management Vision Management 98

Product Management University

FEBRUARY 25, 2020

Customer-Facing Vision & Strategy. Many product management teams struggle with this one because number one, they have a lot of products, and number two, it’s more difficult when your thought process starts with the product. If you have 20 products, that equates to 20 product visions and 20 product strategies.

Marketing 130

Marketing Product Manager Product Management Reporting Tools 130

Userpilot

JULY 24, 2024

So, how do you outline a product strategy framework that is the foundation of product-led growth ? TL;DR A product strategy is an overarching plan that defines product goals and how you’ll achieve them. Product strategies help you design and grow your products. Let’s get right to it.

Data Visualization 96

Data Visualization Framework Product Strategy Analytic Tools 96

Gocious Blog

AUGUST 8, 2023

Without the support of the internal teams, achieving product goals can be challenging, if not impossible. To overcome this challenge, product managers must have certain skills and develop a communication strategy to persuade stakeholders to contribute to the product goals and align with the company's vision.

Management 98

Management Management Consulting Vision 98

Product Management University

AUGUST 5, 2019

One set of market and business requirements from the customer’s perspective to drive all products in the portfolio accelerates that maturation process. Vision & Strategy. If you have 20 products, that equates to 20 product visions and 20 product strategies. ” Product 3 Goal: etc.

B2B 100

B2B Sales Training Product Manager Product Management 100

Johanna Rothman

SEPTEMBER 6, 2023

In How Product Goals Make it Easier to Create Sprint Goals and Reduce Feature Factories, Part 1 , I started responding to Tom's interview question. Here's the question again: “The product owner and dev team cannot decide on a sprint goal, even after hours of discussion. Many of us like some planning.

Agile 94

Agile Vision Product Goals Consulting 94

The Product Coalition

FEBRUARY 25, 2023

Aatir Abdul Rauf Read a copy of Aatir Abdul Rauf’s LinkedIn post below to find out more: Product strategy is one of the most misunderstood product manager (PM) topics. It’s not a set of goals. It’s not a vision. Seven questions that product strategy aims to answer: What problem are we solving? It’s not a roadmap.

Product Strategy 130

Product Strategy Roadmap Strategy Vision 130

Mind the Product

APRIL 6, 2020

Product (and company) strategy is the backbone that guides product goal-setting and roadmap definition, although it’s sometimes overlooked or confused with having a vision. Without it, product teams become feature teams focused on outputs and not outcomes. The Approach (the Frameworks).

Product Strategy 124

Product Strategy Strategy Feedback Software Customer Experience 124

Product Management University

MARCH 9, 2017

This might seem like common sense or something you’re already doing, but at the execution level, it changes everything because your starting point is customer goals, not company or product goals. The individual products and services that comprise the solutions are great proof points to your superior market knowledge.

Customer Feedback 100

Customer Feedback B2B Vision Roadmap 100

Userpilot

AUGUST 8, 2024

A well-defined product strategy contains four key elements – the product vision , target customers , goals , and product initiatives. To create an effective product strategy, you must first study the market to understand your target users and make sense of market trends.

Analytic Tools 90

Analytic Tools Feedback Software Research Software Product Strategy 90