Product Management University

FEBRUARY 25, 2020

Portfolio product management is a customer outcome approach to product management and product marketing that eliminates silos and competing priorities and fosters collaboration across product teams. In a traditional product management model, everything starts with a product.

Marketing 130

Marketing Product Management Product Manager Reporting Tools 130

Userpilot

OCTOBER 26, 2022

An impact map is a visual representation of the connections between the goals you want to achieve, the customers, and solutions. While impact mapping focuses on the interdependencies between the three, a customer journey map is a step-by-step breakdown of the actions your customers need to complete to experience value.

Onboarding KPIs 88

Onboarding KPIs Customer Experience Product Research User Testing 88

Userpilot

OCTOBER 11, 2022

Product vision is the long-term objective for the product and serves as the North Star for the product team. A product vision statement describes the product vision to the internal and external stakeholders and customers. Product vision and company vision overlap in single-product organizations.

Vision 94

Vision Analytic Tools Data Visualization Reporting Tools 94

Userpilot

NOVEMBER 8, 2022

Unlike a go-to-market strategy, which focuses on the product launch phase alone, a marketing strategy refers to a longer-term approach toward achieving success with your brand. A product strategy , on the other hand, focuses only on the product (answering the who, what, and why of the product).

Feedback Software 79

Feedback Software User Testing Product Research Strategy 79

Userpilot

FEBRUARY 17, 2023

What product discovery techniques can product managers use to build products that deliver value for their customers? Product analytics and session recordings enable you to analyze user behavior in the product and find areas where they encounter barriers or unnecessary friction.

Product Research 86

Product Research User Testing Data Visualization Feedback Software 86

Userpilot

OCTOBER 25, 2022

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Product strategy defines who we are building for, what to build, and how to build it.

Product Research 82

Product Research User Testing Customer Feedback Research Software 82

Userpilot

JULY 18, 2023

Fear not though, as our product management software guide will give you insights into some of the best-in-class applications that will boost your team performance and help you build successful products! Roadmapping software visualizes and plans product development over time, facilitating coordination and alignment across teams.

Analytic Tools 83

Analytic Tools Feedback Software Research Software Reporting Tools 83

Userpilot

JULY 29, 2024

to guide product teams at every stage. Top-notch products. So, which product management frameworks should your team use? In this article, we’ve outlined an extensive list to help inform your product strategy. JTBD (jobs-to-be-done) is based on the principle that people use a product to complete a specific job.

Framework 72

Framework Feedback Software Analytic Tools Onboarding KPIs 72

The Product Coalition

FEBRUARY 11, 2023

The six steps towards finding PMF are: Line up your product goals first. Come up with product hypotheses. Prioritise the product hypotheses. Get feedback from at least five customers, but many as possible. Make small bets with minimum viable products (MVP). Steps in figuring out your target customer.

User Testing 78

User Testing Research Software Feedback Software Strategy 78

Userpilot

JUNE 17, 2024

A software product owner defines and communicates a clear product aligned with the company’s strategic goals and market trends while striving to understand the customer’s pain points, industry demands, and competitive landscape to create a clear product success path.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Reporting Tools 52

Userpilot

JULY 15, 2022

Tracking and keeping an eye on micro-conversions are important because they help you: Get insights on user behavior : Not all customers use your product for the same reasons. Micro-conversions help you understand user behavior and activities. For any SaaS product, tracking macro conversion is important.

Customer Experience 92

Customer Experience Customer Feedback Data Visualization User Testing 92

Userpilot

NOVEMBER 21, 2022

Whether you need a product launch manager or not depends on the size of your organization. Large organizations frequently releasing a lot of products will benefit from their expertise. Before the release, the product launch manager is involved in market and customer research. Product launch manager job description.

Product launches 85

Product launches Product Research User Testing Research Software 85

Userpilot

SEPTEMBER 14, 2023

Product marketing sits between product development and the market. Its main goal is to bring the product to the market and ensure it’s well-received by the target customers. Product marketers can help product teams identify the product’s USPs and communicate its value proposition to customers.

Product Research 78

Product Research User Testing Research Software Feedback Software 78

Userpilot

AUGUST 13, 2023

TL;DR A feature prioritization matrix helps product teams decide which features to develop next, focusing on high-impact features and resource optimization. A product prioritization framework helps you maximize customer value and deliver the best ROI by encouraging methodical examination of data before making decisions.

Data Visualization 82

Data Visualization User Testing Customer Experience Customer Feedback 82

Userpilot

MAY 11, 2024

Are you looking for powerful and effective Heap alternatives to track customer behavior and discover hidden insights in your data? Despite being an excellent product analytics tool with great features, Heap is not infallible. TL;DR Heap is a customer analytics platform for tracking and analyzing customer data and user interactions.

Data Visualization 87

Data Visualization Analytic Tools Feedback Software Reporting Tools 87

The Product HQ

JUNE 10, 2024

B2B Product management guides the activities of the entire product life cycle from product indentation to its final launch. To name a few, these activities include product development, positioning, and pricing according to customer satisfaction. It also provides access to industry news.

B2B 52

B2B Product Research User Testing Data Visualization 52

Bain Public

FEBRUARY 26, 2020

Livescale is a software company in Montreal bringing brands an innovative live video shopping solution to create authentic and engaging relationships with customers. As part of her role at Livescale, she defines product vision, roadmaps and growth opportunities as well as researches and analyzes the market.

Research Software 52

Research Software User Testing Feedback Software Product Management 52

Userpilot

JUNE 26, 2024

A software product owner defines and communicates a clear product aligned with the company’s strategic goals and market trends while striving to understand the customer’s pain points, industry demands, and competitive landscape to create a clear product success path.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Reporting Tools 52

The Product HQ

JUNE 20, 2024

Product management is an extensive discipline, and it means different things to different companies. The responsibilities vary depending on the company’s size, product portfolio, customer base, and other details. This question helps the interviewer figure out if you understand their products from the customer’s point of view.

User Testing 52

User Testing Product Management Product Manager Product Research 52

Bain Public

FEBRUARY 3, 2022

Their investment tool helps customers grow and manage funds effortlessly. As part of his role at Timechain, Mario works with leadership to research and analyze the market, and define the product mission, strate gies, tactics which lead to the product roadmap updates and product growth opportunities.

Feedback Software 52

Feedback Software Research Software Product Research User Testing 52

PMLesson's Ace the PM Interview

NOVEMBER 8, 2021

First, I'll talk a little bit about Facebook's mission and strategy and why we might be interested in getting into a movie product. From there, I'll do a customer segmentation and prioritize one. Target Users Geom by Anna Golde Celena: So now I'm going to do a quick customer segmentation. Celena: Yeah, okay.

User Friction 52

User Friction Customer Experience Management Management 52

Sequent Learning

OCTOBER 29, 2024

For product managers, this complexity means adopting a more strategic approach to ensure your product meets customer needs, aligns with organizational goals, and delivers measurable value. Use this data to gain detailed insights into your target segments, emerging trends, and customer feedback.

User Testing 40

User Testing Technical Review Feedback Software Customer Feedback 40

The Product HQ

JUNE 1, 2024

On the other hand, it also involves knowing the kinds of difficulties that product teams experience when developing finance products. Depending on the type of product, these difficulties are either technical or conceptual. Communication Skills Financial product managers need to be excellent communicators.

Finance 52

Finance Data Visualization User Testing Analytic Tools 52

Userpilot

JUNE 19, 2024

Jira : Jira is one of the most common tools for product owners. It’s used for tracking development tasks and sprints, delivering in-depth reporting , and customizing workflows for teams. Product owners use it to organize tasks into boards, lists, and cards.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Reporting Tools 52

UX Studio

FEBRUARY 15, 2024

You know, I’m going to talk about that, why that change happened, but basically what I do as of today is I help our clients to explore new ways to grow new product strategies, formulate product goals and product vision, and I also help shape the scope of the product. So that’s really useful.

Research Software 63

Research Software Analytic Tools Transportation Feedback Software 63

Userpilot

JULY 14, 2023

TL;DR A product analytics framework is a system for analyzing user interactions with a product to understand their needs and preferences, inform decision-making, and improve user experience. Funnel analysis analyzes user progress at key stages in the user journey, identifying bottlenecks or drop-offs.

Analytic Tools 68

Analytic Tools Data Visualization Feedback Software Research Software 68

Userpilot

JULY 21, 2024

They collaborate with cross-functional teams to ensure the design meets user needs and business objectives. Here are the main responsibilities and duties: Conduct User Research : Gather insights on user needs , behaviors, and pain points through surveys, interviews, and usability testing.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JULY 17, 2024

TL;DR Product management principles serve as the guiding core of your product. They ensure that your product abides by its basic values. But, they are different from the product vision. You must know your customers extremely well. Leverage user research , conduct interviews, and track reviews for this.

Data Visualization 80

Data Visualization Product Research User Testing Analytic Tools 80

Userpilot

SEPTEMBER 14, 2023

We also look at the levels of seniority among product managers as well as the skills they need to lead successful teams and build products that delight customers. TL;DR A product manager oversees the entire software product development cycle, from discovery to launch and beyond. Who is a product manager?

Research Software 84

Research Software Analytic Tools Feedback Software Product Research 84

Userpilot

JULY 18, 2023

They oversee the development, design, and delivery of the product and its further growth. The product manager’s responsibilities include conducting market and customer research using primary and secondary sources like interviews, surveys , or industry publications.

Data Visualization 80

Data Visualization Product Research User Testing Onboarding KPIs 80