Intercom, Inc.

OCTOBER 21, 2020

The feelings customers take away from an experience with your company are far more important than any “response time” metric. This applies not only to conversations a customer may have with your sales or support teams, but even when they’re not talking to you at all – such as when they’re on your help center , searching for answers.

User Friction 211

User Friction Data Visualization Customer Experience User Testing 211

Product Talk

APRIL 8, 2020

For this post, we spoke with a product team from Simply Business about some of the major lessons they’ve learned since adopting continuous discovery habits like interviewing their customers, questioning their assumptions , and using the opportunity solution tree to guide their work. How do we know when a pain point is worth pursuing?

Product Research 299

Product Research User Testing Research Software Data Visualization 299

Intercom, Inc.

APRIL 20, 2021

The challenges facing customer support leaders are more complex than ever. They need to be able to balance efficiency with a great customer experience , meet rising customer expectations , and keep team morale high , all while ensuring that they don’t blow through their budget or burn out their team. The results?

Data Visualization 156

Data Visualization User Friction Customer Experience User Testing 156

Product Innovation Educators

SEPTEMBER 2, 2024

It guides product managers through the complex landscape of what customers need, want, and how they behave. It’s important because it helps uncover what customers need and want, even if they don’t know it themselves. These sessions could reveal unexpected pain points in current tools and spark ideas for innovative features.

User Testing 280

User Testing Product Research Market Research Research Software 280

Userpilot

SEPTEMBER 9, 2024

Looking for real-life customer-led marketing examples that worked to get inspiration for your own campaigns? TL;DR Customer-led marketing is a strategy that puts the customer at the center of all marketing efforts, making their pain points , behaviors, and feedback the driving force behind decisions.

Customer Feedback 111

Customer Feedback Customer Experience Data Visualization Analytic Tools 111

Intercom, Inc.

JULY 26, 2022

C ustomer experience (CX), or consumer experience, is the result of every interaction or touchpoint a customer has with your brand – both with your people and your products. . Think of CX as each moment of engagement along the customer journey. What is a customer service experience?

Customer Experience 138

Customer Experience User Friction Data Visualization Customer Satisfaction 138

Userpilot

FEBRUARY 25, 2025

Take action quickly when issues arise: Use session replays to automatically route high-friction sessions to product teams for rapid investigation and resolution. This reduces support costs, improves customer satisfaction, and accelerates the iteration cycle.

Data Visualization 88

Data Visualization User Testing Customer Feedback Customer Experience 88

The Product Guy

OCTOBER 8, 2024

Understanding Stakeholder Dynamics Stakeholders in product management aren’t just limited to your direct team; they encompass leadership, cross-functional teams, customers, and even external partners. For instance, when presenting a roadmap update, include not only the “what” but also the “why.”

Customer Feedback 150

Customer Feedback Data Visualization Product Management Product Manager 150

Intercom, Inc.

JANUARY 14, 2021

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products. A CRM for Product.

Feedback Software 225

Feedback Software Research Software Analytic Tools Product Strategy 225

The Product Coalition

NOVEMBER 4, 2020

These are our improv techniques for conducting user interviews, consolidating user pain points to create solutions, humanizing your customers, and working with your team to bring it all home. And if we’re getting into the product world, don’t steamroll your customer!

Article 205

Article Product Management Product Manager User Friction 205

UX Studio: Product Management

FEBRUARY 20, 2018

In this case study, I share with you the story of designing a high-end fashion store. In early 2017, Société hired us to design their new e-commerce store where users could browse and buy collections of selected contemporary designer brands. Our users loved it. 4) Presentation complexity. The client. Thanks for reading!

User Testing 109

User Testing UX Product Research Research Software 109

Product Talk

FEBRUARY 12, 2020

We then jammed those models into our platform so that customers could access the outputs in many ways.” We’ve onboarded many customers onto our predictive suite and every time we get the same question: ‘How can I test that it works?’ Asking the customer to use a service that makes decisions for them means asking them to trust you.

Product Research 217

Product Research Data Visualization User Testing Research Software 217

Alchemer Mobile

OCTOBER 9, 2018

Customer experience strategies shouldn’t be created in a vacuum, but it’s hard to know how to create a CX strategy that exceeds customers’ expectations without first understanding them. We hosted a CX-focused panel at this year’s Customer Love Summit. How do you gather customer feedback today? Christy: Yeah.

User Testing 150

User Testing Customer Feedback Customer Experience Feedback Software 150

Intercom, Inc.

NOVEMBER 17, 2021

We build a deep, holistic understanding of our customers, employing user research to unite quantitative and qualitative insights. To achieve this, researchers capture online movements, behavioral changes, and customer information (with customer consent, of course!). The value of user research.

User Testing 156

User Testing Product Research Research Software Data Visualization 156

Userpilot

AUGUST 12, 2024

Positioning is about defining your product’s value and unique selling point. Messaging , on the other hand, is about using the right words to clearly communicate your benefits to customers. Identify your target audience and their pain points and needs. A good way to do this is to share case studies and testimonials.

Messaging 105

Messaging Positioning Data Visualization User Testing 105

freshtrax

JUNE 4, 2019

By listening to presentations from btrax Director of Innovation Services, Kisa Nakashima and Yewser CEO/GlobalSaké Co-Founder, Talia Baruch , attendees gained a better understanding of what a value proposition is, why it’s important when looking at new markets, and factors to consider when scaling a business to Asia.

User Testing 85

User Testing User Friction Customer Experience Research Software 85

Userpilot

MARCH 30, 2025

Integrate product-led growth in your acquisition strategy I said earlier that you shouldnt rely on your product alone to attract mobile users. But it doesnt mean its not worth implementing product-led strategies to compel users to convert into paid customers and increase the reach of your app organically. Leverage video content.

Research Software 66

Research Software User Testing Customer Experience Customer Feedback 66

Userpilot

JUNE 29, 2024

A user journey map helps you communicate with stakeholders from across the organization to better align efforts. Thanks to that, they can better satisfy user needs , strengthen customer loyalty, and improve conversion rates. Future-state maps visualize an improved user journey and guide strategic planning and innovation.

User Testing 111

User Testing Data Visualization Customer Feedback Customer Experience 111

Userpilot

NOVEMBER 29, 2022

Curious how customer churn data can improve customer retention? Customer attrition is one of the most vital metrics for SaaS companies to keep an eye on. Formulas to measure customer churn rate. Tactics for predicting churn and retaining customers. – Analyze customer behavior before users churn.

Data Visualization 105

Data Visualization Customer Feedback User Testing Customer Experience 105

Userpilot

AUGUST 14, 2024

According to the 2024 State of CX Personalization Report by Medallia, customers who go through very personalized experiences rate their overall satisfaction as 9.4 By developing a customer segmentation strategy, you can build the right segments, analyze their behavior, and set tactics to reach them through tailor-made initiatives.

Analytic Tools 104

Analytic Tools Feedback Software Research Software Reporting Tools 104

Userpilot

OCTOBER 2, 2023

Some of the benefits of generative research are understanding how users experience your product, how much they know about it, and generating new ideas. It’s easy to conduct generative research using concept testing , in-app surveys , user journey mapping, focus groups, and diary studies.

User Testing 105

User Testing Product Research Research Software Feedback Software 105

Userpilot

NOVEMBER 6, 2023

If you want to retain customers, you can’t afford customer experience gaps – it’s that straightforward. In today’s competitive landscape, customers aren’t just buying a product. They want to buy a seamless experience throughout their customer journey. – Analyze your funnel to identify any drop-off point.

Customer Experience 102

Customer Experience Feedback Software Customer Feedback Data Visualization 102

Userpilot

NOVEMBER 30, 2023

TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. Your colleagues, especially customer-facing ones, can offer valuable insights into unmet user needs and shifts in the markets.

User Testing 105

User Testing Data Visualization Feedback Software Research Software 105

Userpilot

JULY 8, 2024

Looking for examples of customer journey touchpoints? And shows you how to optimize them for better conversions and higher customer satisfaction. TL;DR Customer journey touchpoints are moments or points of contact where customers interact with the product or brand. How do you identify customer touchpoints?

Analytic Tools 105

Analytic Tools Feedback Software Research Software User Testing 105

PMLesson's Ace the PM Interview

OCTOBER 7, 2019

In this post, we'll review a case study submission from one of our Exponent members, Sholanki Sarkar. Clarify the situation (what, why, where , how) Users Pain Points Ideas Vision Feature Priority Pitfalls Sholanki’s Answers (with Commentary) Clarify the situation (what, why, where, how) What do you exactly mean by smart fridge?

Reporting Tools 65

Reporting Tools Data Visualization User Friction Feedback Software 65

Userpilot

MAY 21, 2024

Following customer lifecycle management best practices can lead your company to retain more users and increase customer lifetime value. Let’s explore customer lifecycle management (CLM), its phases, and the best practices you can apply in SaaS without coding! Interested in optimizing your customer lifecycle management?

Data Visualization 105

Data Visualization Customer Experience User Testing Customer Feedback 105

Userpilot

JANUARY 17, 2023

A frictionless customer experience ensures your customers stay with you for a long time. But it requires dedication and consistency to achieve a frictionless experience for your users. Interaction friction : Occurs when the product’s interface is confusing or not easily navigable for users.

Customer Experience 98

Customer Experience Analytic Tools Feedback Software Data Visualization 98

Userpilot

APRIL 24, 2024

Similarly, you can't expect potential customers to come on board without a well-designed software demo first. TL;DR For potential customers, your sales demos could be the deciding factor between converting or switching. Structure your demo content for seamless execution by creating a base outline of all talking points.

Demo 95

Demo Research Software Feedback Software Product Research 95

Userpilot

JUNE 17, 2024

With the right survey questions, you can gain insights into what your customers like and dislike about your brand, products, and services. Effectively analyzing data from your user feedback will also help you eliminate assumptions and create marketing strategies that positively impact your audience.

Data Visualization 105

Data Visualization Product Research User Testing Analytic Tools 105

Sachin Rekhi

FEBRUARY 16, 2020

Sometimes these visions of the future are also shared with existing and potential customers to help portray your company's ambitions. As you progress, you'll refine or pivot each of them as you get direct customer and market feedback on what's working or what's not. Design: Customer Discovery Insights.

Data Visualization 218

Data Visualization Product Research User Testing Reporting Tools 218

Userpilot

JULY 17, 2024

Customer persona : Aids in developing retention strategies by understanding the needs and behaviors of loyal customers. Marketing persona : Assists in designing targeted marketing campaigns that address the pain points and preferences of potential customers. Running in-app surveys with Userpilot.

User Testing 105

User Testing Research Software Data Visualization Feedback Software 105

Product Talk

SEPTEMBER 7, 2022

This one was based on a diary study and includes a user journey, functional jobs, emotional jobs, pain points, and desired outcomes. Insights about user jobs and needs inform our opportunity solution tree and insights from the continuous interviews can help refine the understanding of the jobs to be done.”.

Product Research 249

Product Research User Testing Customer Experience Research Software 249

Userpilot

JULY 16, 2024

ClickUp achieves product differentiation through customization. Hopstack’s differentiator is its exceptional user experience. HubSpot prides itself on its exceptional customer service. With customers already viewing your product as different, any positive experience will reinforce this view and keep them coming for more.

Differentiation 111

Differentiation Analytic Tools Research Software Feedback Software 111

Mind the Product

JANUARY 8, 2018

In other words, product management is not about making sure products ship on time – it’s about understanding the needs of the customer and defining the right product to meet them. There’s no better predictor of a product manager’s success than how much time they spend talking with current and prospective customers.

Data Visualization 149

Data Visualization Analytic Tools Customer Feedback Product Research 149

UX Planet

JANUARY 18, 2024

User research aims to centralize the user in the design and development process, whether through interviews, usability studies, or other methods. It’s a beacon that illuminates user pain points and behavioral nuances, gleaned from direct insights. Why Is UX Research Important?

Data Visualization 98

Data Visualization User Testing Research Software Product Research 98

Userpilot

JANUARY 9, 2024

UX audits highlight usability issues that drive users away, along with opportunities for refinement to improve customer satisfaction. Study behavior trends to highlight any UX designs users avoid. For example, let's say your goal is to study a specific product's adoption. SMART goal-setting framework.

Analytic Tools 105

Analytic Tools Feedback Software Research Software Data Visualization 105

Userpilot

SEPTEMBER 30, 2024

Try Userpilot and Take Your Messaging Strategies to the Next Level Get a Demo 14 Day Trial No Credit Card Required Identify your target audience and their pain points and needs Developing messaging strategies starts with taking some time to understand your audience’s wants, needs , and pain points.

Messaging 111

Messaging Research Software User Testing Analytic Tools 111