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How to Develop, Articulate, and Sell Product Strategy

The Product Guy

First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder). Two major obstacles stood in my way.

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How to Offer Constructive Feedback: A Framework for Product People

Roman Pichler

Sue, the Scrum Master , wanted to help the development team get better at sprint planning. But the team still over-commits and under-delivers. On the positive side, when done correctly, it will not only remove the problems. Have you been travelling lately? You can download the infographic by clicking on it.

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How Culture Add Changes the Conversation on Hiring

Mind the Product

It can happen in any team, even in teams with a commitment to diversity. We had completed a round of interviews and I wanted her to work on my team. The candidate was a senior designer who’d managed teams in very difficult large-scale companies and managed to generate great results. So why drop culture fit?

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Building a Strong Product Vision and Strategy: A Roadmap to Success

The Product Coalition

A compelling product vision is a guiding light, providing direction and purpose to the development process. The Importance of a Strong Product Vision A compelling product vision is a guiding star that aligns everyone involved in the product development process.

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A Primer on Network Effects From Andrew Chen's The Cold Start Problem

Sachin Rekhi

We experience these effects everyday when we use products like Uber, where the more drivers who join, the shorter your wait times; Slack, where the more team members that join, the quicker it is to communicate with more of your colleagues; and Airbnb, where the more travelers that join, the better the listing reviews. Tipping Point.

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6 Product Positioning Strategies Misconceptions in a SaaS Business (and What You Can Do About Them)

Userpilot

When I started my first business 6 years ago (which has miraculously survived until this day) I didn’t even have a clue what “market or product positioning or product positioning strategies” were. Not because of the product itself – but how it was positioned on the market. If you’re wondering where’s SaaS?

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Connect and conquer ? build your brand by staging events

Intercom, Inc.

Product positioning, knowledge and brand awareness are your first ports of call in the early days. Get comfortable traveling to your audience rather than expecting them to come to you. A bad version of this opportunity is spending half of your annual marketing budget on sponsoring a conference closing party.

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