Roman Pichler

JUNE 10, 2024

1] Make sure that the goal states the positive impact you want to make on the users/customers and the business. A great way to engage the individuals is to invite them to a collaborative workshop, which may take place onsite or online. [4] But before you build your outcome-based roadmap, ensure that a valid product strategy exists.

Roadmap 234

Roadmap User Testing Workshop Customer Experience 234

Roman Pichler

JULY 6, 2021

When you become a head of product, you move into a line management position. Instead of creating, for example, product strategies and roadmaps and tracking KPIs , you should help the people on your team acquire the right knowledge and develop the right skills so that they can carry out the relevant work on their own.

User Testing 336

User Testing Product Research Weak Development Team Customer Experience 336

Roman Pichler

APRIL 13, 2021

To select the right KPIs, I recommend taking the following three steps: First, use the user and business goals in the product strategy to select an initial set of indicators. This, of course, assumes that you have a validated product strategy and a realistic product roadmap in place. Step 3: Add Health Indicators. But it is not enough.

Feedback Software 261

Feedback Software Data Visualization Analytic Tools Research Software 261

Product Talk

APRIL 17, 2024

A Workshop Kicks Off a New Commitment to Discovery Teresa: It sounds like recently, you had a workshop that had a big impact. I initiated a workshop as a kickoff for 2024 saying, team, I see we’ve done a great job in the define and measure phase and build phase, but I feel like we’re still lacking the discovery phase.

Product Research 255

Product Research User Testing Data Visualization Research Software 255

Roman Pichler

SEPTEMBER 11, 2023

This includes a sound understanding of the market, the user and customer needs, and the competition as well as solid product management skills such as the ability to develop an effective product strategy and an actionable product roadmap (as I explain in more detail in the article The T-Shaped Product Professional ).

Reporting Tools 360

Reporting Tools User Testing Customer Experience Product Research 360

UX Studio

AUGUST 14, 2017

A UX workshop can help you gather the team and brainstorm to make better decisions. In a UX workshop, we share research results with the participants and let them come up with their own conclusions. Get everybody on the same page with a UX workshop. Persona workshop. A canvas is often a good tool to run a UX workshop.

Workshop 107

Workshop User Testing Research Software UX 107

Roman Pichler

MAY 3, 2023

It will also have a positive impact on team morale and productivity. Adapt the Product Strategy to Respond to New Technologies Finally, you should systematically assess the impact of a new technology on the product strategy and determine if it has to be changed. This will not only benefit your product.

Research Software 248

Research Software Technical Review Technology Product Research 248

UX Studio: Product Management

OCTOBER 9, 2021

User insights are becoming the core of organisations’ strategy.”. By making user needs and pain points tangible, research results are becoming central to defining company strategy and longer-term vision. . Such a positive outlook didn’t happen overnight. Here is what we found . The need for research has grown and scaled.

Positioning 108

Positioning User Testing Customer Experience Research Software 108

Product Management University

SEPTEMBER 3, 2024

If you thought there were a million ways to define product management, product strategy might have it beat by a longshot. Just think about how many ways product strategy is defined within your own organization. It’s the number one thing that makes product strategy both challenging and frustrating at the same time. Here we go.

Product Strategy 130

Product Strategy Strategy Product Research Customer Experience 130

Product Management University

JUNE 21, 2023

Developing a content strategy for product marketing requires an approach similar to product positioning. Executing a solid content strategy can keep the sales mantra of “the leads we get from marketing are crap” at bay! 5 Steps For Building a Winning Content Strategy 1.

Product Marketing 130

Product Marketing Marketing Strategy White Paper 130

Product Management University

AUGUST 3, 2020

Obstacles standing in the way of executing the strategy. Even with success metrics, you need more context about WHY those metrics are critical to the customer’s strategy. Your New Blueprint for Customer Testimonials. Customer background. Market dynamics in the customer’s industry and their impact on the customer’s strategic priorities.

Customer Experience 246

Customer Experience Product Research Workshop Framework 246

Product Management University

OCTOBER 10, 2023

That brings us to the topic of a single market strategy versus strategies for each product and which approach has more strategic benefit to your organization. Product strategies view the customer in silos (by user) from the bottom up. A market strategy does just that. Here’s the $1 million question. Here’s the thing.

Strategy 130

Strategy Product Strategy Marketing Product Research 130

Product Management University

OCTOBER 28, 2019

And that market knowledge is the key to leading from a position of strength. Customer industry dynamics and how they shape the strategies and priorities of your target customers from the top down. Beyond product comparisons, it’s also big-picture things like competitor market strategies, portfolio footprint, etc. Imagine This.

Positioning 100

Positioning Product Marketing Marketing Product Management 100

Centercode

MAY 20, 2020

Tracking activity metrics lets you identify and reinforce any weak points in your engagement strategy. Taking five minutes each day to make note of those numbers pushes a range of long-term, positive outcomes, from optimizing your engagement strategy to backing up the value of your beta testing efforts with data.

Workshop 98

Workshop User Testing Product Research Feedback Software 98

Roman Pichler

MAY 10, 2016

My first MVP had little resemblance with the finished product: I used my product strategy and roadmap workshop as the initial minimum viable product. This helped me better understand which strategy and roadmap-related challenges product managers commonly experience and which advice is helpful for them. Minimum Viable Features.

Books 152

Books Product Research Feedback Software Workshop 152

Product Innovation Educators

FEBRUARY 1, 2021

I’ve followed him from the beginning, and one time I went to one of his workshops and saw that some people were overwhelmed by the pace at which he was sharing information. Learn more about Killer Visual Strategies. .” What are your thoughts on that comparison? To be compared to Tufte is a huge compliment. Innovation Quote.

Data Visualization 94

Data Visualization Positioning Strategy User Testing 94

Roman Pichler

FEBRUARY 6, 2018

At the same time, you can’t tell the individuals what to do or assign tasks to them, and you are typically not in a position to offer incentives, like a bonus or pay rise. The first and possibly most powerful goal is the vision , which describes the ultimate reason for creating your product and the positive change it should bring about.

Weak Development Team 158

Weak Development Team Technical Review User Testing Workshop 158

Mind the Product

MARCH 16, 2020

But a bad strategy creates a state of false hope, and can leave you and your team punched in the face after months of work. As a product executive, I deal with the strategy all the time. Every engagement was different, and I had to learn how to apply different strategies to solve those ambiguous problems. Good news!

Strategy 192

Strategy Vision Workshop Positioning 192

Roman Pichler

OCTOBER 7, 2019

Before you order the roadmap items, double-check that you have a validated product strategy in place. To get the prioritisation right, take the following steps: Determine how you can meet the user and business goals stated in your product strategy. Before You Start Prioritising …. What is the best way to achieve them?

Roadmap 221

Roadmap Product Research Customer Experience User Testing 221

The Product Coalition

JANUARY 26, 2021

Often described as the ‘North Star’ or ‘flag in the sand’ from which strategy and tactics flow from and build towards, Product Vision keeps leadership in sync with the front-line who in turn look to the vision for motivation and decision-making. a 5-day period of workshopping, making and testing. Dan Pink’s Motivation 3.0

Vision 185

Vision Product Research User Testing Workshop 185

Product Management University

APRIL 12, 2021

Plus, it’s your ticket to a portfolio strategy for the next 12-24 months that’s guaranteed to deliver high value to the market. You’re now in a great position to tell everyone what you’re going to do, why, and how it’s going to benefit them and the customers. Create a Portfolio Mission Statement.

Product Management 189

Product Management Product Manager Management Management 189

UX Planet

JANUARY 4, 2024

This metamorphosis was not just a change in title; it was a profound realization of the impact that research and strategy can have on the very foundation of the products we create. Embracing Design Thinking principles, we conducted workshops to map out the entire user journey and identify pain points.

Strategy 98

Strategy User Friction User Testing Product Management 98

Intercom, Inc.

MAY 12, 2021

Teams need to continuously evolve, update strategies, and integrate new team members and leaders to maintain high levels of performance”. Teams need to continuously evolve, update strategies, and integrate new team members and leaders to maintain high levels of performance. A team that isn’t growing or adapting is stagnating.

User Testing 239

User Testing Feedback Software Framework Reporting Tools 239

Centercode

FEBRUARY 27, 2020

Because tester communication is such a mission-critical piece of your engagement strategy, the methods, tone, clarity, and frequency of your communications have a big impact on participation during your test. Quick Fixes for Your Tester Communication Strategy. Here are some quick fixes for the warning signs listed above.

Workshop 64

Workshop User Testing Product Research Customer Experience 64

Roman Pichler

MARCH 12, 2018

If, however, the dev team and stakeholders are less experienced than you, or if you hold a senior position in the company, then people may well expect you to decide and tell them what to do. Even when you involve them in the decision-making process, people may require encouragement to speak their mind and think out of the box.

Weak Development Team 220

Weak Development Team Customer Experience Leadership Workshop 220

Product Management University

FEBRUARY 21, 2024

Just like you, they know their own shortcomings and there’s a good chance they’ve been schooled on how to neutralize them with some clever positioning or avoidance tactics. All of this is not to say that you shouldn’t expose their glaring weaknesses if they have them, but hitting their strengths too gives you an even stronger position.

Demo 130

Demo Weak Development Team Customer Experience Product Research 130

Product Management University

FEBRUARY 12, 2024

As a product marketer though, this is more about your strategy and execution tactics that lead to year-over-year revenue growth. Be a Positive Person That Salespeople Love To Work With There’s a lot to unpack here, but DO NOT interpret this as “do whatever sales asks.” The Most Basic Rule of Product Positioning 3.

Product Marketing 147

Product Marketing Marketing Customer Experience Differentiation 147

The Product Coalition

MAY 11, 2021

An example is the process of defining the 3 year strategy that took quite a few months for the leadership team to converge on. Don’t hesitate to open debates, start brainstorming sessions or specific workshops to make sure you listen to your team. Stop communicating only when you feel you are over-communicating.

Leadership 182

Leadership Feedback Software User Testing Customer Feedback 182

Roman Pichler

APRIL 13, 2021

To select the right KPIs, I recommend taking the following three steps: First, use the user and business goals in the product strategy to select an initial set of indicators. This, of course, assumes that you have a validated product strategy and a realistic product roadmap in place. Step 3: Add Health Indicators. But it is not enough.

Feedback Software 156

Feedback Software Data Visualization Analytic Tools Research Software 156

Product Management University

OCTOBER 20, 2020

Join me for a 3-hour live (web meeting) demo workshop on November 12th. Creating a Product Strategy: Is It Worth the Effort? Product Demo Workshop November 12, 2020. 3-hour live workshop via web meeting. As most companies deal with leaner sales pipelines, your product demos are even more critical to making the shortlist.

Magazine 130

Magazine B2B Product Research Product Management 130

Mind the Product

NOVEMBER 3, 2017

We’ve been really happy with the positive feedback we received for this year’s premiere – it’s great to know so many people took so much away from the event. Pre-Conference Workshops. Visual Thinking (half-day workshop with Britta Ullrich). Workshop tickets are on sale now with limited availability.

Data Visualization 11

Data Visualization Workshop Magazine Customer Feedback 11

The Product Coalition

APRIL 7, 2022

Workshops for the sake of workshops on an operative level are not the big thing. There’s one left that’s even harder to reach: You have to know your target, your strategy and your business. There are a lot of factors, that have a high influence on your success. Also, there’s nothing wrong with the agile manifesto of course.

Framework 156

Framework Agile Workshop Construction 156

Roman Pichler

AUGUST 17, 2021

The product vision describes the ultimate purpose of a product, the positive change it will bring about. This allows you to pivot, to change the product strategy and the product while staying grounded in your vision. The board encourages you to state the product vision at the top and the product strategy underneath it.

Vision 156

Vision Customer Experience User Testing Product Strategy 156

Roman Pichler

OCTOBER 21, 2016

There are two main reasons for this: First, we have a demanding, multi-faceted job that requires us to carry out diverse tasks—from shaping the product strategy, providing input to the marketing collateral, analysing user data, to crafting user stories together with the development team. Tip #5: Be Positive. Learn More.

Product Management 220

Product Management Product Manager Customer Experience User Testing 220

Product Management University

JUNE 21, 2021

Just because leadership, vision and strategy are part of your product management job description, doesn’t mean people trust you to do those things. Proving you can execute the strategy seals the deal. Contact us about a personalized workshop where you’ll learn how for your products, your markets and your business model.

Product Management 147

Product Management Product Manager Healthcare Banking 147

The Product Coalition

FEBRUARY 15, 2021

Join us on March 9, 2021 , for a live virtual workshop to create actionable recommendations on how to deal with the outcome of a forensic Product Backlog analysis. And just relabeling the positions of the old middle management rarely works. Shall I notify you about articles like this one? Participation is free.)

Agile 182

Agile Startups Technical Review Software Review 182

UX Planet

DECEMBER 19, 2023

Use tools like mind maps or design thinking workshops to generate ideas collectively. They’re positive, because they allow you to work off something.” — Charles Eames, Renowned Designer Impact: Embracing constraints forces you to be resourceful, often leading to simplicity and elegance in design.

Feedback Software 98

Feedback Software Strategy ChatGPT UX 98