Product Talk

OCTOBER 4, 2023

Question: How do you respond to requests for date-based roadmaps? To provide a bit more context, one CDH community member was being drawn into theoretical debates about date-based roadmaps. First, I’d like to address some of the shortcomings of date-based roadmaps. At best, creating a date-based roadmap is a waste of time.

Roadmap 329

Roadmap Product Research Customer Experience User Testing 329

Productside

APRIL 16, 2025

Product managers push for roadmaps. But PMs bring something different : systems thinking, long-term vision, and the ability to synthesize inputs from across the business. The Power of Influence Over Authority Another myth Guy breaks down is the idea that product managers need positional power to lead effectively.

Engineering 177

Engineering Product Research Feedback Software Feedback Loop 177

Roman Pichler

SEPTEMBER 13, 2022

How does it differ from a product roadmap and how do the two plans relate? And what’s their relationship to the product vision and the product backlog? At the heart of the model in figure 1 are four artefacts: the product vision, the product strategy, the product roadmap, and the product backlog.

Product Strategy 338

Product Strategy Strategy Vision Product Research 338

Roman Pichler

APRIL 7, 2025

5] What about Product Roadmap Generation? You might have noticed that I didnt list the creation of product roadmaps as an AI benefit, even though several tools offer it. There are two reasons for this: First, the AI-generated roadmaps I came across during my research were feature-based, which is a roadmapping approach I dont recommend.

Product Strategy 192

Product Strategy User Testing Data Visualization Strategy 192

Roman Pichler

DECEMBER 1, 2020

Figure 2 contains a set of cascading goals: vision, user and business goals, product goals, and sprint goals. The vision guides the user and business goals, which are contained in the product strategy. The user and business goals help select the right product goals, which I capture on the product roadmap.

Product Management 405

Product Management Product Manager Management Management 405

Roman Pichler

JUNE 10, 2024

Listen to the audio version of this article: [link] Traditional vs Outcome-based Roadmaps Before I share the four steps, let me briefly describe the main differences between a traditional, feature- and an outcome-based product roadmap. A traditional roadmap is essentially a list of features, which are mapped onto a timeline.

Roadmap 238

Roadmap User Testing Workshop Customer Experience 238

The Product Coalition

AUGUST 3, 2023

How to Achieve Success in Your Product Strategy In today’s rapidly evolving market, having a clear product vision and a well-defined strategy is essential for the success of any tech product. A compelling product vision is a guiding light, providing direction and purpose to the development process.

Vision 142

Vision Product Research User Testing Roadmap 142

Roman Pichler

AUGUST 17, 2021

What is the Product Vision? The product vision describes the ultimate purpose of a product, the positive change it will bring about. As the product vision, I could then choose “help people eat healthily” or just “healthy eating.” What Makes a Good Product Vision? Who Owns the Product Vision?

Vision 156

Vision Customer Experience User Testing Product Strategy 156

The Product Guy

JUNE 20, 2019

As the first and most senior PM, I recognized the need to clarify vision, formalize processes, and set a proactive agenda moving forward. They need to shift their focus to leveraging teams to execute their vision and it is up to you to help with this transition. Start at the Top. In most companies, this process is ongoing.

Product Research 379

Product Research Feedback Software User Testing Technical Review 379

bpma ProductHub

APRIL 17, 2017

By Don Stoddard – In the very best companies, roadmaps support key objectives with very specific measures impacting the business. Roadmaps are great at showing a direction, but they often don’t tell the story of “why.” And while strategy and Roadmaps set the direction, they are not enough to deliver results.

Roadmap 188

Roadmap B2B Strategy Product Strategy 188

The Product Manager Coach Blog

JANUARY 14, 2025

Connect Decisions to Customer Needs: Show how your roadmap addresses customer pain points to build trust. Inspire Confidence with a Clear Vision A compelling product vision unites teams and stakeholders, positioning you as a leader with purpose and direction.

Data Visualization 93

Data Visualization Customer Feedback Strategy User Friction 93

Product Management University

OCTOBER 16, 2023

Here’s a simple example of portfolio positioning and how it makes your product positioning more strategic. If we go back to post 3 of 10 , you’ll see the ripple effect of a customer-facing portfolio vision in full swing when it’s time to craft your portfolio (and product) positioning! It sounds strategic.

Positioning 147

Positioning Product Research User Friction Differentiation 147

Mind the Product

FEBRUARY 15, 2018

Much has been written about the process of creating product roadmaps, not least the six great articles written by my own team. I believe the actions of a product leader all too often are the root cause of a “bad” roadmap. Without thoughtful leadership around them, it may not be in product manager’s gift to achieve a “good” roadmap.

Roadmap 188

Roadmap Weak Development Team Leadership Research Software 188

Roman Pichler

SEPTEMBER 11, 2023

This includes a sound understanding of the market, the user and customer needs, and the competition as well as solid product management skills such as the ability to develop an effective product strategy and an actionable product roadmap (as I explain in more detail in the article The T-Shaped Product Professional ).

Reporting Tools 376

Reporting Tools User Testing Customer Experience Product Research 376

Product Innovation Educators

JUNE 29, 2020

Leaders of product management need agility, influence, trust, empathy, and motivating vision. Hard skills like market research or roadmapping are important, but they’re not enough. We don’t have any positional authority or transactional power. 17:30] Tell us about product vision.

Agile 276

Agile Product Management Product Manager Workshop 276

Roman Pichler

JANUARY 22, 2024

Their visions, target groups, needs, standout features , and business goals must comply with the overall portfolio strategy. [1] To get started, create your own Portfolio Vision Board by downloading and adapting the Product Vision Board or by recreating it in your favourite tool.

Weak Development Team 280

Weak Development Team Strategy Software Review Vision 280

Roman Pichler

JULY 6, 2021

When you become a head of product, you move into a line management position. Instead of creating, for example, product strategies and roadmaps and tracking KPIs , you should help the people on your team acquire the right knowledge and develop the right skills so that they can carry out the relevant work on their own.

User Testing 343

User Testing Product Research Weak Development Team Customer Experience 343

Product Management University

OCTOBER 19, 2023

Since this entire series of articles is about the ripple effect of product management, there’s a good chance the content for your product positioning (post 7 of 10), sales enablement tools (post 8 of 10) and marketing launch activities was created in a silo in product management long before the product or feature set was ever built (posts 4-6).

Product launches 264

Product launches Product Research Weak Development Team Vision 264

Arkenea

FEBRUARY 23, 2025

But, it’s usually challenging to assess what’s the right way to go about it – how much of iteration should be that from user feedback versus founder’s vision for the product? However, I don’t necessarily agree with the idea that its user feedback “versus” the founder’s vision.

User Testing 98

User Testing Feedback Software Research Software Customer Feedback 98

The Product Guy

MAY 7, 2020

Hence it is critical that one is aware of the best practises of the role and develops his own philosophy which results into maximum positive leverage for the organization. The path and the steps to reach the destination is defined through a product roadmap. Hence roadmapping is a crucial exercise which can make or break your product.

Technical Review 398

Technical Review Product Management Product Manager Research Software 398

The Product Coalition

JUNE 9, 2023

If you do things that are purposeful, you’ll eventually be successful.” — Howard Schultz Several years ago, I found myself in a heated discussion about product roadmaps with a client. So as he leaned across the table and looked me in the eyes, he demanded, “Explain why I need a product roadmap.” Why not, indeed?

Roadmap 140

Roadmap Data Visualization Customer Experience User Testing 140

The Product Coalition

JULY 11, 2022

Position Products Perfectly, Prototyping Properly: Product Management Alphabet Aerobics was originally published in Product Coalition on Medium, where people are continuing the conversation by highlighting and responding to this story. What, in my world, is a worthwhile Wow, Witness wonderful, worthwhile wonders now.

Positioning 136

Positioning Product Research Product Management Product Manager 136

Roman Pichler

MARCH 11, 2020

You consequently don’t have any transactional power : You cannot tell people what to do; you cannot assign tasks to them; and you are typically not in a position to offer a bonus, pay raise, or other incentives. In other words, you are not their boss. At the same time, you depend on the individuals. Limited Influence on Group Selection.

Leadership 274

Leadership Product Research Customer Experience Agile 274

Roman Pichler

MARCH 11, 2020

You consequently don’t have any transactional power : You cannot tell people what to do; you cannot assign tasks to them; and you are typically not in a position to offer a bonus, pay raise, or other incentives. In other words, you are not their boss. At the same time, you depend on the individuals. Limited Influence on Group Selection.

Leadership 274

Leadership Product Research Customer Experience Agile 274

Roman Pichler

JUNE 7, 2022

The value the product should create is not clearly understood : A validated product strategy and an actionable product roadmap are missing. To achieve this, refer to the needs and business goals stated in the product strategy and the product goals on the product roadmap. Auditable : The data can be clearly traced back to its source.

KPI 323

KPI Data Visualization Weak Development Team Customer Feedback 323

The Product Guy

AUGUST 30, 2017

I had a strong roadmap, clear goals and a vision for the product. A production release was a distant vision. Before that she held multiple positions in Fin-Tech companies in Israel as Associate Product Manager, Project Manager and QA Engineer. At the end of 2015 I was in the worst nightmare of any Product Manager.

Technical Advisors 309

Technical Advisors Product Management Product Manager Technical Review 309

Product Innovation Educators

DECEMBER 12, 2021

We have seen many organizations in the last few years move the product group and product roles to more prominent positions, putting clearer focus on creating great products for customers. 20:16] What are your suggestions for structuring and using roadmaps? We’re buying the roadmap. We’re buying the roadmap.

Customer Experience 241

Customer Experience B2C Customer Feedback Data Visualization 241

Roman Pichler

FEBRUARY 19, 2024

It’s the first step to bring about positive change. You are not in a position to decline feature requests. As you are not empowered to determine the product features, you are not in a position to manage the product and significantly impact the value it creates. I certainly don’t intend to make anyone feel bad.

Product Research 278

Product Research Product Management Product Manager Customer Experience 278

Product Management University

AUGUST 21, 2023

Portfolio Vision Portfolio CEO, the first and most important thing you’re going to do, just like the CEO of a company, is establish a “north star” vision for the portfolio. The important thing here is that each product vision supports the portfolio vision. Here’s the great thing about this vision structure.

Product Management 246

Product Management Product Manager White Paper Vision 246

Roman Pichler

APRIL 13, 2021

It’s like driving a car with your vision blurred: You can’t see if you are heading in the right direction or getting closer to your destination. Then take into account the product goals on the product roadmap to discover additional KPIs. Without KPIs, you end up guessing how well your product is performing. But it is not enough.

Feedback Software 273

Feedback Software Data Visualization Analytic Tools Research Software 273

Sachin Rekhi

FEBRUARY 16, 2020

I instead define a product manager as driving the vision, strategy, design, and execution of their product. Vision: Vision Narrative. Most product managers realize that defining a compelling vision for their product is a core responsibility of their role. Vision: Product Walkthrough.

Data Visualization 218

Data Visualization Product Research User Testing Reporting Tools 218

Intercom, Inc.

JANUARY 24, 2023

This evolution always starts with one thing: a clear product vision. Reinvention requires a product vision : a visual artifact that sets product direction over a longer term time horizon. Product vision is the critical bridge between strategy and execution. Unlock planning Facilitate multi-quarter roadmapping and resourcing.

Vision 118

Vision Feedback Software Customer Experience User Testing 118

Product Innovation Educators

AUGUST 14, 2023

 He is also the co-author of Build What Matters: Delivering Key Outcomes with Vision-Led Product Management. A lot of companies have a mission statement that they think is a strategy or vision. The vision is where you intend to be in several years. A lot of work that goes into a vision. It provided a lot of clarity.

Technical Review 268

Technical Review User Testing Weak Development Team Vision 268

The Product Coalition

NOVEMBER 19, 2022

Talk to any of the product managers, and one of the main problems they will share how difficult it is to create an achievable product roadmap. I have mentioned “achievable” in the title because, most of the time, the product team comes up with a roadmap only to realize that it’s not achievable. This could happen for multiple reasons.

Roadmap 133

Roadmap Customer Feedback Feedback Software Customer Experience 133

The Product Guy

SEPTEMBER 27, 2016

He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients.

Research Software 370

Research Software User Testing Analytic Tools Product Research 370

The Product Guy

NOVEMBER 21, 2018

Identify needs that are not yet met and use this to inform your product roadmap. Get validation of your priorities by asking members how they feel about your roadmap and it’s prioritization. Align your vision and product strategy with the strategic direction of your customers business. New Idea Generation.

User Testing 348

User Testing Customer Experience Customer Feedback Product Research 348

Roman Pichler

OCTOBER 6, 2020

Will the product make a positive impact on people’s lives, the wider society, and the planet, or will it at least not cause any harm ? Do the metrics show a positive, flat, or negative trend? Assess the product strategy and product roadmap together with development team representatives and key stakeholders.

Product Research 287

Product Research Technical Review Feedback Software Research Software 287