Roman Pichler

APRIL 13, 2021

To select the right KPIs, I recommend taking the following three steps: First, use the user and business goals in the product strategy to select an initial set of indicators. Then take into account the product goals on the product roadmap to discover additional KPIs. Step 3: Add Health Indicators.

Feedback Software 273

Feedback Software Data Visualization Analytic Tools Research Software 273

Roman Pichler

AUGUST 17, 2021

What is the Product Vision? The product vision describes the ultimate purpose of a product, the positive change it will bring about. You can think of it as a big, hairy, audacious goal (BHAG) —or a moon shot—that inspires people and offers continued guidance for the next five to ten years.

Vision 336

Vision Customer Experience User Testing Product Strategy 336

Roman Pichler

JULY 6, 2021

Be Prepared to Look after People, Not Products. When you become a head of product, you move into a line management position. Consequently, your focus shifts from managing a product to looking after the product people on your team and empowering them to do a great job. Gain Experience in Managing Different Products.

User Testing 343

User Testing Product Research Weak Development Team Customer Experience 343

Userpilot

AUGUST 8, 2024

Crafting a winning product strategy is crucial for SaaS success, and finding the right product strategy example can provide all the inspiration you need. This article provides concrete examples of different product strategies employed by SaaS companies. Book a demo to learn more.

Analytic Tools 105

Analytic Tools Feedback Software Research Software Product Strategy 105

Userpilot

JULY 24, 2024

Launching a product without a well-defined product strategy framework is similar—you risk wasting resources without a clear path to success. So, how do you outline a product strategy framework that is the foundation of product-led growth ? Product strategies help you design and grow your products.

Data Visualization 111

Data Visualization Framework Product Strategy Analytic Tools 111

Roman Pichler

JUNE 10, 2024

Step 1: Set an Outcome-based Goal for the Next Three Months To get started, set a single, outcome-based goal for the next three months. 1] Make sure that the goal states the positive impact you want to make on the users/customers and the business. A handy template to capture the strategy is my Product Vision Board.

Roadmap 238

Roadmap User Testing Workshop Customer Experience 238

Mironov Consulting

JANUARY 24, 2024

Expanding on a recent post ( Revenue Goals are Not Company Strategies ), I’ve been seeing lots of maker teams (product, engineering, design) struggling to form product strategies without a company strategy to hang them on.    There are no generic product strategies.

Product Strategy 119

Product Strategy Strategy Onboarding KPIs Data Visualization 119

Roman Pichler

JUNE 1, 2020

As the person in charge of the product, you lack transactional power : You cannot tell the stakeholders what to do, you cannot assign tasks to the individuals, and you are typically not in a position to offer a bonus, pay raise, or other incentives. Involve the Stakeholders in Important Product Decisions.

Weak Development Team 335

Weak Development Team Product Research Customer Experience Workshop 335

Roman Pichler

JUNE 7, 2022

The value the product should create is not clearly understood : A validated product strategy and an actionable product roadmap are missing. If this data is actioned, bad product decisions will be made. Then ask yourself how you can tell that these goals have been met. 3 Stakeholder or Big Boss Dictates KPIs.

KPI 323

KPI Data Visualization Weak Development Team Customer Feedback 323

Userpilot

SEPTEMBER 28, 2022

Setting smart product goals is a vital skill for any sensible SaaS owner or product manager to get right. In this article, we’re going to explore what makes an effective product goal, the difference between goals and product initiatives, how to set them and make them work with your product backlog, and more.

Product Goals 98

Product Goals Feedback Software Customer Feedback User Testing 98

Roman Pichler

DECEMBER 6, 2022

For instance, the marketing strategy, the user experience (UX) design and technology choices have to align to successfully acquire new users, increase conversion, or meet another product goal. The influence you exercise should therefore be a positive one, see my article Should Product People be Servant-Leaders?

Leadership 319

Leadership Technical Review Reporting Tools User Testing 319

Roman Pichler

APRIL 13, 2021

To select the right KPIs, I recommend taking the following three steps: First, use the user and business goals in the product strategy to select an initial set of indicators. Then take into account the product goals on the product roadmap to discover additional KPIs. Step 3: Add Health Indicators.

Feedback Software 156

Feedback Software Data Visualization Analytic Tools Research Software 156

Roman Pichler

DECEMBER 1, 2020

Figure 2 contains a set of cascading goals: vision, user and business goals, product goals, and sprint goals. The vision guides the user and business goals, which are contained in the product strategy. A product goal, finally, helps determine the right sprint goals.

Product Management 156

Product Management Product Manager Management Management 156

Product Innovation Educators

JUNE 19, 2023

I’m in a position to be trusted because you have power. For product managers joining a new team or organization, one of the best things to do to build a foundation of trust is to build early commitment. 10:30] How do you keep virtual teams aligned on product goals and priorities?

Customer Experience 204

Customer Experience Engineering Product Strategy Reference 204

Intercom, Inc.

OCTOBER 18, 2021

Product metrics are data measurements that businesses use to evaluate the success of a product and determine how customers are engaging with it. Popular metrics like churn rate and conversion rate inform product strategy and help various company stakeholders to understand a product’s value.

Data Visualization 269

Data Visualization Analytic Tools User Testing Customer Experience 269

Roman Pichler

AUGUST 17, 2021

What is the Product Vision? The product vision describes the ultimate purpose of a product, the positive change it will bring about. You can think of it as a big, hairy, audacious goal (BHAG) —or a moon shot—that inspires people and offers continued guidance for the next five to ten years.

Vision 156

Vision Customer Experience User Testing Product Strategy 156

Roman Pichler

JULY 6, 2021

Be Prepared to Look after People, Not Products. When you become a head of product, you move into a line management position. Consequently, your focus shifts from managing a product to looking after the product people on your team and empowering them to do a great job. Gain Experience in Managing Different Products.

User Testing 156

User Testing Product Research Weak Development Team Customer Experience 156

Roman Pichler

JUNE 6, 2023

Cindy who helps you manage the product started to come late to meetings. It can be tempting to ignore people issues and focus on product-related tasks like reviewing the product strategy , updating the product roadmap , and refining the product backlog. But this is hardly a recipe for success.

Construction 187

Construction Customer Feedback Framework User Testing 187

Usersnap

FEBRUARY 24, 2025

Gathering insights about target users through user research, such as surveys and interviews, is essential to tailor products effectively and enhance user satisfaction. 6 Goal-Oriented Questions Understanding user goals helps align product strategies with long-term business priorities and aspirations.

Product Research 52

Product Research User Testing Customer Feedback Customer Experience 52

Userpilot

AUGUST 18, 2024

According to Ant Murphy, the reason is simple, you don’t have a prioritization problem, you have a strategy problem. We explain how to create a successful product strategy, the role of product strategy in prioritization, and how to align your prioritization efforts with your strategy.

Data Visualization 105

Data Visualization Strategy User Testing Product Research 105

Product Management University

FEBRUARY 25, 2020

There are seven core principles of portfolio product management. Structure product management/marketing so that their market knowledge is stronger than all other disciplines combined. That way, they’re always leading from a position of strength. On to product strategy. Aspirational Market Positioning.

Marketing 130

Marketing Product Management Product Manager Reporting Tools 130

Userpilot

OCTOBER 11, 2022

Best product vision examples focus on delivering value , are clear, and inspire the team and customers. They are also in sync with the company’s vision and shape the product strategy. A product vision statement template will help you focus on the key pieces of the puzzle you need to figure out.

Vision 111

Vision Analytic Tools Data Visualization Reporting Tools 111

Product Management University

AUGUST 5, 2019

Many product management teams struggle with this one because number one, they have a lot of products, and number two, it’s more difficult when your thought process starts with the product. If you have 20 products, that equates to 20 product visions and 20 product strategies. On to product strategy.

B2B 100

B2B Product Management Product Manager Sales Training 100

Userpilot

OCTOBER 25, 2022

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Product strategy defines who we are building for, what to build, and how to build it. What is product strategy?

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

ProductPlan

MARCH 5, 2021

Associate Product Manager. In terms of day-to-day work, associate product managers do everything a product manager does, but on a smaller scale. In other words, you may not set the product strategy or own the product roadmap , but you will set priorities for your projects. Product Manager.

User Testing 132

User Testing Product Research Product Management Product Manager 132

The Product Coalition

JANUARY 24, 2021

You can still have departmental goals, but they need to be secondary to the goals that drive the results the company wants to achieve. Mistake #2: Creating Objectives That Are Efforts and Not Outcomes Now that we have established that product goals are about the product and not about product management, what should these goals be?

Analytic Tools 197

Analytic Tools Customer Experience B2C Enterprise 197

Mironov Consulting

MAY 20, 2019

Creating a strategy and tooling process so that product managers can succeed. Growing cross-functional collaboration, trust and camaraderie. Working with C-level execs on business/product/goal alignment. A role without our own products can sound unfulfilling. A tall order, and often invisible.

Leadership 106

Leadership Product Research Customer Experience Customer Feedback 106

The Product Coalition

AUGUST 24, 2021

A business plan is a document written by a company or product executives to describe operational aspects of the business, such as product strategy, financial projections, and go-to-market strategy. It indicates all major steps a company needs to achieve its desired goals from its current stage.

User Testing 157

User Testing Development Customer Experience Product Research 157

ProductPlan

JULY 16, 2021

The art of product leader communication relies on the concept of responsibility without authority. Product managers who follow this concept understand the responsibility to influence others to achieve the organization’s product goals. As product managers, we have the power to task others with responsibilities.

Reporting Tools 122

Reporting Tools Onboarding KPIs Research Software User Friction 122

Userpilot

SEPTEMBER 14, 2023

Its main goal is to bring the product to the market and ensure it’s well-received by the target customers. The product marketing manager role involves conducting customer research, developing the GTM strategy , refining product positioning and messaging , managing product launches , and creating onboarding experiences.

Product Research 104

Product Research User Testing Research Software Feedback Software 104

Userpilot

NOVEMBER 20, 2023

A big part of their job is managing the roadmap and prioritizing technical initiatives in the product backlog. Technical PMs play an important role in helping the development and product team gain a shared understanding of the product goals and technical requirements. Product vision. Product roadmap.

Feedback Software 105

Feedback Software Analytic Tools Research Software User Testing 105

The Product Coalition

MAY 31, 2021

Leading Complex Initiatives As a Product Leader, you will be expected to lead and drive initiatives that span across an organization. So the potential impact you can have on the business— either positive or negative?—?increase But that’s the work of a Product Leader?—?lots and “how does one lead strategy across an organization?”

Customer Experience 124

Customer Experience Data Visualization Vision Leadership 124

Userpilot

SEPTEMBER 14, 2023

The role of the growth product manager focuses on identifying and maximizing product growth opportunities. The product launch manager collaborates with the marketing team to develop launch plans and oversees their implementation. Product marketing managers develop product positioning , messaging , and differentiation strategies.

Research Software 105

Research Software Analytic Tools Feedback Software Product Research 105

The Product Coalition

JULY 28, 2020

Customer Success (CS) Strategy The role of the PM here is to understand the requirements of the users, how to convert new users into repeat paying customers, and what levers to rely on in order to grow the existing customer accounts. Upsell Strategy (upgrade, expand, replace) b. Competitor Positioning c. User Retention c.

Data Visualization 78

Data Visualization Analytic Tools Startups User Testing 78

Userpilot

NOVEMBER 8, 2022

Unlike a go-to-market strategy, which focuses on the product launch phase alone, a marketing strategy refers to a longer-term approach toward achieving success with your brand. A product strategy , on the other hand, focuses only on the product (answering the who, what, and why of the product).

Feedback Software 98

Feedback Software User Testing Product Research Strategy 98

Mind the Product

JUNE 19, 2018

Problems your product solves and how it solves them. The positioning document will probably come in handy here and Osterwalder’s value proposition canvas can also be a useful way to illustrate value proposition. Product Market Analysis. Here you want to build a picture of your product’s place in the wider market.

Data Visualization 130

Data Visualization Research Software Feedback Software Weak Development Team 130

ProductPlan

MARCH 5, 2021

Associate Product Manager. In terms of day-to-day work, associate product managers do everything a product manager does, but on a smaller scale. In other words, you may not set the product strategy or own the product roadmap , but you will set priorities for your projects. Product Manager.

User Testing 98

User Testing Product Research Product Management Product Manager 98