Should you disrupt or create a category? 5 lessons from Gainsight’s CMO Anthony Kennada
Intercom, Inc.
APRIL 18, 2019
Maybe we build the blog very similar to the Inside Intercom blog – all about how to be great in your job, how to self-actualize, how to get promoted, how to deliver great products. There’s a temptation to come in and say, ‘We need to run down the gamut of traditional tactics, like getting our outbound SDR team calling.’ Who are you?
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