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9 User Onboarding Strategies to Increase Customer Lifetime Value

Userpilot

Ever wonder why some products instantly click with users while others get abandoned faster than New Year’s resolutions? The secret often lies in those crucial first moments – your user onboarding. But here’s the thing: getting users to say “wow” instead of “why?”

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Delete to Accelerate: Transforming Your Product with a Reverse Roadmap

The Product Coalition

They have gotten significantly simpler iteration over iteration despite being rocket engines for space travel. of users accidentally used this feature once per year. I’ve also found it helps to show the positive impact on other teams — customer implementation, for example. But customers and users change over time.

Roadmap 121
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How a Well-designed Mobile App can Eliminate the Stress of Travel

Alchemer Mobile

Picture this: You’re sprinting through the maze-like airport as the airline calls your name over the intercom. If you’re a travel brand developing an app for your airline, hotel, rideshare, etc. you need to understand that your customer’s number one priority is convenience. Personalize the customer experience.

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Strategy Blocks: An operator’s guide to product strategy

Lenny Rachitsky

Basic definitions Strategy has benefited from several excellent foundational frameworks over the years, from Michael Porter’s work to Good Strategy Bad Strategy , Playing to Win , and The Art of War , to name a few. product marketing, user research, content design, etc.). Both should be included in this analysis.

Strategy 118
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How Google Conducts User Research to Ensure Customer Loyalty

Usersnap

Google’s tech alone didn’t build them into a top company, User Research matters too! Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. User loyalty is the natural result. Keep reading for info on Google’s current user research.

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How to use in-app messaging to retain your best customers

Intercom, Inc.

In-app messaging is a key component of a strong customer engagement strategy – one that reaches users at the right place, at the right time, and is consistent across platforms. With our recent launch of Mobile Carousels , we tapped into the possibility of creating and nurturing better customer relationships through mobile.

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Why 36% is the magic number: Finding the right amount of text in mobile apps

Intercom, Inc.

Lots of social stuff, banking, travel, local services, fitness, cooking, more than a few games, even apps made by governments. Text introduces us to each app, starting with its name, and text guides us to how apps work and what value they provide, from instructions and inputs to settings and disclaimers.