Mind the Product

MAY 20, 2021

Focus on identifying your target audience, communicating an authentic message that they want and need and project yourself as an “expert” within your niche” Kim Garst, Marketing Thought Leader As she states in her quote, the fundamental principle to winning first reference customers in the mainstream market is to target a specific niche (..)

User Testing 203

User Testing Reference Messaging Marketing 203

The Product Guy

JUNE 18, 2020

Have a good understanding of what problem we solving | who benefits from that solution | how do we express that (marketing messaging) . I try to get this into my product reference document and have it passed around to marketing, comms and product before heading to engineering. One pager or Amazon style memo.

Product Research 412

Product Research Feedback Loop Feedback Software User Testing 412

Alchemer Mobile

FEBRUARY 21, 2025

This blog references our new e-guide, titled The Complete Guide to CX Transformation . Where are customers struggling, and how can we improve our messaging and outreach? You can download the free, comprehensive e-guide, here. At Alchemer, we’ve established that NPS surveys dont tell the full story.

Customer Feedback 113

Customer Feedback Feedback Software User Testing Data Visualization 113

Product Talk

APRIL 5, 2023

Getting a group together to generate ideas—an activity often referred to as “ brainstorming ”—doesn’t always go smoothly. Getting a group together to generate ideas—an activity often referred to as “brainstorming”—doesn’t always go smoothly. We weren’t trying to go head-to-head with other messaging services.

Engineering 254

Engineering Feedback Software Product Research Technical Review 254

Intercom, Inc.

MARCH 2, 2021

Here’s how to put on your Sherlock Holmes detective hat and ask the right questions, get to the bottom of their issues, and provide better support through messaging or live chat. First, ask some follow-up questions, trying to rephrase their initial message. I like to include a suggestion on what they might be referring to.

Customer Experience 248

Customer Experience Customer Feedback Data Visualization Artificial Inteligence 248

Mind the Product

APRIL 30, 2020

Friction cost refers to seemingly minor details that make a task require more effort, but have a disproportionately large effect on whether people will complete that task. Similarly, the Picture Superiority Effect refers to the phenomenon in which images are more likely to be remembered than text. Friction Cost. Conclusion.

Data Visualization 235

Data Visualization Customer Experience Product Manager Product Management 235

Product Management University

OCTOBER 19, 2023

You’ve got customer references with success metrics to make your value story real. With that as the backdrop, there’s a good chance all of your launch content and messaging follows the theme of the headline in the press release. The new product is going to boost your differentiation in the competitive space. All good, right?

Product launches 264

Product launches Product Research Weak Development Team Vision 264

Product Talk

FEBRUARY 12, 2020

Lisa began her career in data science and spent four years as a data scientist at Airship , a marketing and messaging automation company. Lisa explains that “Orchestration is a catch-all term that refers to orchestrating messages across different channels—sometimes referred to as cross-channel orchestration.” Tweet This.

Product Research 217

Product Research Data Visualization User Testing Research Software 217

Intercom, Inc.

OCTOBER 5, 2018

One retention tactic that works particularly well is lifecycle messaging: contacting users with in-apps and emails they will get value out of, based on their actual experience of using, or in most cases not using, your software. Best of all, to create these message schedules you don’t need a “retention hacker”. Retention isn’t binary.

Customer Experience 199

Customer Experience Strategy Embedded Analytics Messaging 199

Intercom, Inc.

APRIL 6, 2018

Including the roadmap seems like a detail, but it’s key to making sure your messaging sticks and, ideally, increases in relevance as more features get shipped. A story that includes all the key messages that you derived from your roadmap. A story that strikes a chord deep within your users. A story that only you can tell.

User Testing 222

User Testing Customer Experience Messaging Framework 222

Alchemer Mobile

MAY 14, 2020

because it helps people have a frame of reference to understand changes they’re seeing in their own metrics. Average inbound and outbound message volume. We’re thankful that our annual Mobile App Engagement Report was published right around the time that everything started to really shift in the U.S. Average app rating for Media apps.

Research Software 208

Research Software Feedback Software User Testing Customer Feedback 208

Userpilot

OCTOBER 20, 2024

When a customer refers someone — be it a friend or family member — and the referred party makes their first purchase, both receive $5 off. Celebrate with fun visuals or messages when milestones are reached. Banners : Use banners to celebrate user milestones with congratulatory messages. Provide rewards (e.g.,

Onboarding KPIs 102

Onboarding KPIs Customer Experience User Testing Customer Feedback 102

The Product Guy

JUNE 4, 2020

These are the fires I was referring to. Asking yourself what message you want to convey, what the interests of the other people in the room are, and what you want them to take away from the meeting can change how you prepare, and say in it.

Framework 319

Framework User Testing Customer Experience Product Manager 319

Alchemer Mobile

JULY 13, 2021

Product experience refers to the customer journey that takes place within the product itself, from a person’s first login to their last time using the application. It is a broader, more end-to-end view of user experience, which refers to specific interactions a person has within a product. What is product experience?

Customer Experience 230

Customer Experience User Testing Onboarding KPIs Product Research 230

Intercom, Inc.

MAY 28, 2019

The other thing you’ll notice on the website is the bold new brand color: teal (or as we like to refer to it, “Electric Mint”). As we look to introduce more people to the power of Intercom, we want the message about what we do and how we help to be undeniably clear. Opinionated colors.

Branding 217

Branding Customer Experience Messaging Reference 217

Alchemer Mobile

APRIL 9, 2020

because it helps people have a frame of reference to understand changes they’re seeing in their own metrics. Below are the averages for Food and Drink app interaction and response rates, surveys, and in-app messages. Consumers notice small in-app changes right away, where they might not see them otherwise.

Research Software 246

Research Software Feedback Software Data Visualization User Testing 246

Userpilot

MARCH 30, 2025

If youre managing a mobile product , I probably dont have to tell you that it is a must to learn how to send push notifications at the right time, with the right message, and to the right users. Best practices to avoid spamming and build real value with every message. Analytics and performance tracking. Cross-platform support.

Analytic Tools 66

Analytic Tools Data Visualization Onboarding KPIs User Testing 66

Roman Pichler

FEBRUARY 4, 2019

It can therefore be tempting to glance at your phone or smart watch to see if an urgent message has arrived while listening to someone. They refer to our intentions and goals and describe why we say what we are saying. As the person in charge of the product, you are likely to have many duties that compete for your time and attention.

Customer Experience 310

Customer Experience Information Books Positioning 310

Arkenea

JANUARY 25, 2025

Here we’ve created a comprehensive guide to understanding HL7 messages and its benefits: An Overview of HL7 Messages Health Level Seven (HL7) is a revolutionary messaging standard that facilitates data transfer across disparate systems. ’ There are hundreds of message formats, each triggering a different event.

Messaging 52

Messaging Research Software Healthcare Technical Review 52

Product Talk

DECEMBER 13, 2023

It’s not like most apps where it’s not even a consideration—of course Slack knows whether I sent messages and it probably knows who I sent messages to,” says Thomas. They also tracked what Thomas refers to as “blunt measures”—things like the numbers of users logging in or not.

Data Visualization 299

Data Visualization Analytic Tools Reporting Tools Technical Review 299

Intercom, Inc.

NOVEMBER 24, 2020

For a long time, online customer support has revolved around issuing tickets, with help desk software primarily designed to keep track of long, multi-digit reference numbers. After all, long reference numbers don’t provide a sense of reassurance to customers – ultimately, only the resolution of their problem can do that.

Reporting Tools 211

Reporting Tools Data Visualization Customer Experience Customer Feedback 211

The Product Coalition

NOVEMBER 1, 2022

As the Pushwoosh Team has determined , behavior-based communications have 7x higher CTRs than broadcast messages and lead to 30x higher in-app engagement and 25x conversion into target action. If a user doesn’t trigger the activation event shortly, you can nudge them with an in-app message. Sounds challenging?—?but but achievable?—?if

Customer Experience 154

Customer Experience User Testing Customer Feedback Analytic Tools 154

Intercom, Inc.

SEPTEMBER 10, 2020

I think that’s message-market fit. For example, Slack might measure this as 75% of customers sending 2,000 team messages within 30 days, or for Dropbox it could be 85% of customers backing up their files within one hour. Mark couldn’t disagree more: . “I I just don’t think sales have anything to do with product-market fit.

Onboarding KPIs 226

Onboarding KPIs Customer Experience User Testing Weak Development Team 226

Intercom, Inc.

AUGUST 12, 2021

Messaging, voice, video – companies should leverage all these different ways of interacting with Only then can they seamlessly escalate conversations from chat messages to phone calls or video calls, depending on what the person or the situation requires. At Intercom, we use the term conversation to describe our messaging tickets.

Analytic Tools 223

Analytic Tools Data Visualization Customer Experience User Testing 223

Intercom, Inc.

SEPTEMBER 18, 2019

Your potential customers see dozens, sometimes hundreds, of marketing messages every day and everywhere: on social media, on their phones, on billboards as they drive down the street. Any marketing messages they see then are effectively out of context. Any marketing messages they see then are effectively out of context.

Research Software 36

Research Software Marketing Customer Communications Data Visualization 36

Userpilot

MARCH 30, 2025

Use referrals to encourage users to refer your app to others. To do this, you can use all sorts of in-app messages such as announcements, tooltips , or banners to expose your mobile app to people who will likely find value in it. Personalize messaging based on each segments use case. Sources: Headspace, Rakuten, and Hotellook.

Research Software 66

Research Software User Testing Customer Experience Customer Feedback 66

Intercom, Inc.

DECEMBER 17, 2018

If you have a physical product that’s frequently returned, you can start a visitor auto message on the return page with a link to your FAQs. If you have a software product, and customers frequently need help during setup, trigger an auto message in your Messenger during this process. They might be: Your checkout. A pricing page.

Research Software 217

Research Software Reporting Tools User Testing Feedback Software 217

Intercom, Inc.

MARCH 2, 2018

I wrote our docs , hosted our webinars , created our help videos and managed our outbound messaging to customers. When we’re creating other materials like webinars and help videos, we refer back to our docs time and time again to check how we defined things in the first place. I wore many hats.

Customer Experience 218

Customer Experience Marketing Webinar Demo 218

The Product Coalition

NOVEMBER 19, 2020

Get a reference. A reference makes a huge difference. You can still get a reference. He cold messaged them. Talked generally about the company, then asked if they would mind referring him. Remember, most professionals get a healthy bonus for anyone they refer. Don’t know anyone? Create a personal website.

Technical Review 166

Technical Review Product Manager Product Management Research Software 166

UX Planet

JANUARY 12, 2025

This feature improves navigation within large datasets, making it easier to maintain context and quickly reference key datapoints. Enhanced Data Accessibility: By keeping critical data points, such as column titles or unique identifiers, always in view, users can quickly reference and compare information.

Data Visualization 111

Data Visualization User Testing Customer Experience Customer Feedback 111

The Product Bistro

DECEMBER 11, 2018

It is long, so get a fresh cuppa… Without further ado, here is the message I sent: Sent: Friday, September 18, 2009 8:05 AM. If your going away message fires off an email storm, you will be cursed. Trust me, to this day, almost 10 years later, when I cross paths with people who received this message, we have fond memories.

Sales Training 195

Sales Training Travel Customer Experience Messaging 195

UX Planet

DECEMBER 6, 2024

To do this, we will analyze effective strategies and refer to some key successful studies. Netflix content recommendations Starbucks AI-Driven Mobile App Through its app, Starbucks uses AI to customize marketing messages, promotions, and even menu suggestions based on location, time of day, and previous purchases. If so, read on!

Feedback Software 88

Feedback Software Research Software Analytic Tools Data Visualization 88

Mind the Product

NOVEMBER 15, 2019

He references a study by The Standish Group who researched 2,000 software projects and found that 45% of the features shipped were never used. This doesn’t mean we shouldn’t create them, but rather that they won’t be useful in getting your message across to other people in your company. Inspire Actions Through Insights.

Product Research 174

Product Research User Testing Research Software Data Visualization 174

The Product Coalition

OCTOBER 28, 2021

An attack on smart plush toys from Spiral Toys also made headlines that year: hackers had put the data of 800,000 users and two million private audio messages online. Simpler Processes: - Faster time-to-market through reference architectures and designs. - Blackmail software had delayed and interrupted operations for weeks.

Data Visualization 167

Data Visualization Analytic Tools Systems Review Customer Experience 167

Intercom, Inc.

DECEMBER 12, 2018

Demandbase enables companies to deliver personalized online ads to specific people at specific companies across the web while refining the message to try to convert them into customers. We use it for: Sending targeted messages to visitors on our website. So let’s say Joe works for Pfizer. How long they stayed on parts of your site.

Analytic Tools 223

Analytic Tools Research Software Feedback Software Reporting Tools 223

Userpilot

DECEMBER 18, 2024

Concept testing : Validate everything from product design ideas to branding and messaging, ensuring that your product is primed for success. Analytics in UX refers to the process of collecting and analyzing qualitative and quantitative data. UX analytics FAQs What is analytics in UX?

Data Visualization 105

Data Visualization Analytic Tools Research Software User Testing 105

UX Planet

MARCH 3, 2025

The signs show that the message can change based on how we group thewords. In GraphicDesign Poster for Pixars Inside Out by Stacey Aoyama and EricTan This poster for Pixars Inside Out uses the common region principle to bring the movies characters together inside a single humanshape.

Reference 52

Reference Customer Experience UX Messaging 52