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How to Improve Customer Retention: 20 Actionable Strategies

Userpilot

TL;DR Customer retention is your ability to keep users using the product. Offer personalized onboarding experiences to help users quickly realize product value. Use interactive product tours to guide new users through the core functionality. Provide exclusive access to new features and beta programs for loyal customers.

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What Does a Product Marketing Manager Do? 8 Key Responsibilities

Userpilot

What does a product marketing manager (PMM) do? Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product. TL;DR The product marketing manager role (PMM) is primarily responsible for a product’s positioning, messaging, and branding.

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How Segment avoids user onboarding drag for its technical product

Mixpanel

Onboarding new users is one of the biggest challenges a technical product faces. If you want to boost product activation and retention, a one-and-done, low-touch onboarding flow simply won’t cut it. Both the Mixpanel team and our partners over at Segment know how crunchy user onboarding can be.

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Example of Strategic Initiatives: What They Are, How To Develop and Execute Them?

Userpilot

To stay ahead of the competition and drive customer retention , feature adoption, etc, you need to systematically build strategic initiatives and complete them. You can use examples of strategic initiatives in your SaaS business to improve customer retention rates and drive feature discovery.

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Customer Success Strategy: 15 Actionable Tactics to Drive SaaS Growth [+ Examples]

Userpilot

In SaaS, customer success is needed to ensure that your customers achieve their desired outcomes with your product and become loyal advocates for your brand. A customer success strategy is beneficial to increase customer retention, boost customer lifetime value, expand WOM , and enhance your product experience.

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Product Tours In 2021: The Ultimate Guide

Userpilot

Product tours are an essential way to onboard users in your app. Yet, all too often, SaaS businesses see their customers not completing the product tour, or even churning during the onboarding stage. Product tours are a way of showing users the product features they need to learn in order to activate.

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17 B2B Customer Engagement Strategies That Drive Retention and Loyalty

Userpilot

Both metrics work together to help you retain customers and keep them happy. Measure customer engagement KPIs and metrics across the user journey and make iterations. Track product usage and in-app customer behavior to glean valuable insights. Communicate product changes in a proactive manner.