The Product Guy

MAY 7, 2019

There are many issues with having clients drive the roadmap. Secondly, waiting for clients to drive the roadmap tends to puts companies in a situation where the backlog becomes too large to practically handle. Understanding the client needs and drawing the bigger picture from these needs is essential when planning out a roadmap.

Roadmap 379

Roadmap Research Software User Testing Product Research 379

Roman Pichler

NOVEMBER 1, 2022

1 The Product Roadmap is a Feature-based Plan. Traditional product roadmaps are usually output-focussed plans that map a list of features, like registration, search, and reporting, onto a timeline. Such a roadmap essentially states when a piece of functionality will be delivered. 2 Roadmap Goals are Features in Disguise.

Roadmap 340

Roadmap Weak Development Team Customer Experience Reporting Tools 340

Product Innovation Educators

DECEMBER 16, 2024

Product Roadmapping Once product positioning is established, product managers move into the more action-oriented activity of roadmapping. This planning phase requires careful consideration of multiple contextual factors that significantly impact how roadmaps should be developed and managed.

Research Software 266

Research Software Feedback Software User Testing Product Research 266

The Product Guy

OCTOBER 1, 2018

Once you and your team have a clear understanding of why this product is worth pursuing, as well as some solution ideas, it’s time to think about the specific features that the product should have to meet its objectives and bring its intended impact. This is where Roman Pichler’s GO Product Roadmap comes in handy. Feature Definition.

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Roadmap Customer Experience Workshop Document 334

The Product Guy

JANUARY 7, 2019

Thank you to everyone who attended the latest roundtable meet-up of The Product Group and discussed Product Roadmaps for Good and debated Featured Product, ADP… And, also, thank you to our awesome sponsors who make everything possible…

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Roman Pichler

APRIL 5, 2022

Be clear on the reason why the meeting is needed. What’s the meeting about? Contrast this with a sprint review meeting , which might help you determine if users can easily sign up for the product. Carefully consider who should participate in the meeting to achieve the objective you have set. 1 Set an Objective.

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Weak Development Team Product Manager Product Management User Testing 290

The Product Guy

MARCH 19, 2019

Roadmaps are altered by user feedback, new strategies and changing client needs. Help your team adapt and keep clients aligned with these documents, meetings, and conversations. In a recent live stream from one of our mentors of The Product Mentor , Andrew Hsu, lead a conversation on this topic.

Roadmap 345

Roadmap Document User Testing Customer Feedback 345

Roman Pichler

SEPTEMBER 7, 2021

Traditionally, product roadmaps are output-focussed plans that map features like registration, search, and reporting onto a timeline. Such a roadmap essentially states when a piece of functionality will be delivered. This makes the product roadmap more susceptible to change and it increases the effort to update it.

Roadmap 293

Roadmap Weak Development Team Customer Experience User Testing 293

Roman Pichler

JUNE 10, 2024

Listen to the audio version of this article: [link] Traditional vs Outcome-based Roadmaps Before I share the four steps, let me briefly describe the main differences between a traditional, feature- and an outcome-based product roadmap. A traditional roadmap is essentially a list of features, which are mapped onto a timeline.

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Roadmap User Testing Workshop Customer Experience 238

Alchemer Mobile

JANUARY 26, 2021

The key to understanding your customers lies in meeting them where they are. Here are five tips to reassess your digital experience, meet customers where they are, and turn the channel into an actionable listening tool. Listen to your customers wants and needs, then build solutions to meet those desires.

User Testing 246

User Testing Customer Feedback Customer Experience Feedback Software 246

Product Talk

OCTOBER 4, 2023

Question: How do you respond to requests for date-based roadmaps? To provide a bit more context, one CDH community member was being drawn into theoretical debates about date-based roadmaps. First, I’d like to address some of the shortcomings of date-based roadmaps. At best, creating a date-based roadmap is a waste of time.

Roadmap 324

Roadmap Product Research Customer Experience User Testing 324

Roman Pichler

OCTOBER 7, 2024

Listen to the audio version of this article: [link] You Can’t See Further than the Next Three Months A product roadmap should be a realistic forecast that states the specific value a product is likely to offer in the next 12 months. [1] If you can’t see further than the next three months, then do not use a product roadmap.

Roadmap 242

Roadmap Product Research Data Visualization Customer Feedback 242

Roman Pichler

JULY 8, 2024

The individuals whose buy-in to strategy and roadmap decisions is crucial are the players: They are interested in your product, as they, for example, will have to market and sell it. Smaller strategy updates and product roadmapping decisions, however, are not as critical. I refer to this group as key stakeholders.

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The Product Guy

MARCH 12, 2025

You’re Stuckand It’s Because You’re Playing by the Rules In product management, youve been told to follow the rules: stick to the roadmap, build consensus, and hit your OKRs. As can be easily found in many organizations: Roadmaps trap you in outdated plans. Rule 1: Trust the Roadmap Roadmaps are your comfort zone.

Data Visualization 150

Data Visualization User Testing Customer Experience Technical Review 150

Productside

MARCH 6, 2025

Meet Brian Fugere , a pro whos navigated the high-stakes terrain of M&A more times than he can count. Technology Roadmap Figure out the dev stack, the product backlog tools (Jira vs. Aha?), She standardized everythingno more 14 different ways to build a roadmap. and how quickly you can merge them with your current methods.

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Technical Review Software Review Development Team Review Product Manager 177

Productside

MARCH 3, 2025

In our latest Productside webinar, Becoming an Effective Product Management Leader , Principal Consultants Roger Snyder and Kenny Kranseler delivered a no-nonsense roadmap for new leaders who want to nail their first 90 days (and beyond) and get the tools on how to become a product management leadereffectively. The principle stays the same.

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Product Research Feedback Software Product Manager Product Management 177

The Product Guy

NOVEMBER 14, 2024

Pro Tip from Aarti Iyengar : Focus on outcome-driven roadmap planning. Meet the Roundtable Experts We were joined by two outstanding product leaders: Aarti Iyengar , Sr. Here’s what you can do today: Prioritize Outcome-Driven Thinking : Reassess your roadmap to ensure it focuses on outcomes rather than just deliverables.

Customer Experience 195

Customer Experience Leadership Customer Feedback Customer Satisfaction 195

The Product Guy

MARCH 4, 2025

Your team is following the roadmap. Roadmaps provide alignment. But heres the problem: The world doesnt care about your roadmap. Teams are trained to treat roadmaps as gospel, OKRs as strategic truth, and customers as the ultimate source of insight. You shipped everything on the roadmap, but customers werent delighted.

Customer Feedback 150

Customer Feedback Product Manager Product Management Feedback Software 150

Roman Pichler

MARCH 9, 2021

This helps me choose the right product goals and it ensures that meeting a product goal is a step towards creating the desired value for the users and the business, as figure 1 shows. In order to determine the right product goal, I asked myself, “What would be a first good step to meet the from the user and business goal?”

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Product Goals Weak Development Team User Testing Vision 388

The Product Guy

SEPTEMBER 12, 2024

In product management, one of the most complained about occurrences is that of MEETINGS — viewed as time-consuming, unnecessary, or simply ineffective. However, when designed and executed well, meetings can be highly beneficial and essential for driving alignment, fostering collaboration, and making complex decisions.

Product Research 150

Product Research Document Leadership Roadmap 150

The Product Guy

MARCH 12, 2020

In agreeing our framework, we realised that we had been placing too much bias on ‘Market Fit’ in our meetings, and had neglected ‘Product Fit’. I also re-framed the alignment meetings as “Roadmap” meetings, not “Prioritisation” meetings. Finally, share the roadmap far, and share it wide.

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User Testing Customer Experience Product Research Framework 405

Product Innovation Educators

JANUARY 6, 2025

These interactions weren’t just about immediate product needs – they focused on building long-term partnerships and ensuring customers saw value in the product vision and roadmap. However, she still needed to learn the company’s products, technology, and internal language.

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Reporting Tools Customer Communications Analytic Tools Leadership 266

Product Talk

JUNE 21, 2023

Meet Ellen Brandenberger , a product coach and consultant and Director of Product at Stack Overflow. Meet Ellen Brandenberger, a product coach and consultant and Director of Product at Stack Overflow. Meet new Product Talk instructor Ellen Brandenberger! to the roster. Tell us a bit about your background.

Product Research 194

Product Research User Testing Research Software Customer Experience 194

The Product Guy

MAY 7, 2020

The path and the steps to reach the destination is defined through a product roadmap. Hence roadmapping is a crucial exercise which can make or break your product. In my opinion, apart from a bad culture, a bad roadmap can also have a devastating impact on your organizational strategy. Product Roadmap. Data vs Intuition.

Technical Review 398

Technical Review Product Manager Product Management Research Software 398

Productside

APRIL 2, 2025

But instead of telling a clear, compelling story, they send out a spec or share a roadmap deckand hope it gets read. Tom put it this way: A storyboard is worth a thousand meetings. PMs are often tasked with aligning stakeholders, guiding engineering teams, and championing the customer. And if it isnt understood, it wont get built.

Data Visualization 177

Data Visualization User Testing Product Research Reporting Tools 177

Roman Pichler

NOVEMBER 3, 2020

It’s a model of an iterative process that systematically links the product strategy with the product roadmap , the product backlog , the development work, and the key performance indicators (KPIs). With an actionable product roadmap in place, move on and stock your product backlog.

Product Strategy 410

Product Strategy Strategy Product Research Technical Review 410

Intercom, Inc.

SEPTEMBER 2, 2021

We’re there from start to finish – from the early stages of development to roadmap strategy, launching to market and beyond. And as we’ve matured and begun to cater to new segments, a wider range of use cases, and upmarket customers, product marketing’s role has evolved and expanded.

Product Marketing 211

Product Marketing Marketing Research Software Customer Experience 211

Roman Pichler

SEPTEMBER 11, 2023

This includes a sound understanding of the market, the user and customer needs, and the competition as well as solid product management skills such as the ability to develop an effective product strategy and an actionable product roadmap (as I explain in more detail in the article The T-Shaped Product Professional ).

Reporting Tools 362

Reporting Tools User Testing Customer Experience Product Research 362

The Product Coalition

OCTOBER 15, 2024

Photo by AP Vibes Outcome-based roadmaps are considered the best practice; however, they are not as common as you would expect. The promise that we made was that by the first version, any listing that sells a product that meets certain criteria would be tagged with the right product from the new catalog.

Customer Experience 135

Customer Experience Systems Review Roadmap Customer Satisfaction 135

The Product Guy

DECEMBER 23, 2018

One of the primary goals of any business strategy is to identify and meet needs of the customer. Defining target customer base helps with creating the roadmap. Knowing specifically what customer want, helps companies to build and deliver the precise solutions that meet customer needs. About Madhavi Marka.

User Friction 360

User Friction Customer Experience Customer Feedback Data Visualization 360

Roman Pichler

SEPTEMBER 2, 2020

I like to take this idea further, derive several product goals from the product strategy for the next 12 months, and capture them on a product roadmap. If you have a product roadmap, then ensure that it implements the overall product strategy. Do not add too much detail to your product roadmap , though, to keep it a high-level plan.

Healthcare 74

Healthcare Roadmap Product Strategy Strategy 74

The Product Coalition

JULY 5, 2023

As I’ve often shared, a not-so-distant coffee meeting led me down a path I never would have guessed. It forced me to question a belief, as a product leader, I treated as an absolute — that products always require roadmaps. Do you think every company and product needs a roadmap?” Roadmaps are not always needed. I answered.

Roadmap 151

Roadmap Product Research Weak Development Team Customer Experience 151

The Product Guy

NOVEMBER 21, 2018

Identify needs that are not yet met and use this to inform your product roadmap. Get validation of your priorities by asking members how they feel about your roadmap and it’s prioritization. Arrange the meeting : Agree on a shared date and time each x weeks for the meeting. New Idea Generation. Prioritization.

User Testing 348

User Testing Customer Experience Customer Feedback Product Research 348

Roman Pichler

FEBRUARY 14, 2023

Using a product goal addresses this issue: You only add an item to the backlog if it helps you meet the goal. Third, product goals help you connect the product roadmap and the product backlog , assuming that you use a goal-oriented plan like my GO product roadmap. Otherwise, you discard it, at least for now.

Product Research 357

Product Research Feedback Software Research Software User Testing 357

Roman Pichler

SEPTEMBER 13, 2022

How does it differ from a product roadmap and how do the two plans relate? At the heart of the model in figure 1 are four artefacts: the product vision, the product strategy, the product roadmap, and the product backlog. With a validated strategy in place, you are in a great position to build an actionable product roadmap.

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Product Strategy Strategy Vision Product Research 324