Meeting Product Marketing Product Strategy 
Product Management University
OCTOBER 22, 2024
Today, Product Management University announced its Product Strategy Framework for B2B product management. There are two key aspects that separate this framework from all the conventional product strategy frameworks. It’s the root cause behind product priorities that are constantly under scrutiny.
Roman Pichler
APRIL 5, 2022
Be clear on the reason why the meeting is needed. What’s the meeting about? For example, a product strategy workshop might have the objective to identify the key changes required to achieve product-market fit. Carefully consider who should participate in the meeting to achieve the objective you have set.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Product Innovation Educators
SEPTEMBER 4, 2023
A four-layer framework to create a winning product strategy Today we are talking about creating product strategy. Bob is the author of the book Creative Strategy Generation. I first heard of Bob when he was the president of Sequent Learning, the product management training company. Our guest is Bob Caporale.
Product Innovation Educators
DECEMBER 16, 2024
This led him to research and identify 19 core activities specific to product management, with clear separation from product marketing, sales, and go-to-market functions. This phase highlights the important distinction between product manager and product owner roles, particularly in Agile environments.
Roman Pichler
SEPTEMBER 2, 2024
Listen to the audio version of this article: [link] Product Strategy Discovery Explained What is product strategy discovery? More precisely, it is the process of developing a product strategy whose implementation will likely create the desired value and impact.
Lenny Rachitsky
FEBRUARY 25, 2025
I worked closely with a seasoned board member to trace this back to a lack of product strategy—both articulated and aligned. With her help, I wrote the first strategy document for Headspace, which eventually led to the complete reimagination of Headspace , maximizing growth for our guided mindfulness product and adjacent spaces.
Intercom, Inc.
FEBRUARY 13, 2018
As your sales team scales and plays a larger role in representing the voice of your customers, an open line of communication aligns your product strategy with your addressable market. we’ve found the short, fortnightly meeting to be a game changer. We have all relevant product owners attend. Running the meeting.
Expert insights. Personalized for you.
130 
Let's personalize your content