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Travel Apps: 2022 Mobile Customer Engagement Benchmarks

Alchemer Mobile

Subcategories for Travel Apps: Transportation, Hospitality & Tourism, Auto. The mobile investments teams made to Travel apps in 2020 paid off in 2021, fast-tracking the comeback Travel brands desperately needed after a year of uncertainty and low engagement, particularly in Transportation and Hospitality and Tourism.

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What is Good Product Strategy?

Melissa Perri

To create a front of the funnel website that markets to our target users and converts them.” The CEO has stated that the company’s vision is to make Uber the cheap and efficient alternative to both owning a vehicle and taking public transportation. (He To create a backend system that will allow the sales team to manage their leads.” “To

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Q&A with Digital Transformation Experts: Liz Jensen from Visa

Alchemer Mobile

But in 2020, digital transformation as we know it barreled ahead at a dizzying pace—causing product and marketing teams to make fast, learn-as-you-go decisions impacting billions of dollars. Prior to her time in fintech, she founded two connected car startups focused on car app development and the future of transportation.

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The Scooter Platform Play: Why scooter startups are important and strategic to the future of transportation

Andrew Chen

Like a toy, a scooter seems underpowered vs other transportation options. What’s the market size on that?? :). The post The Scooter Platform Play: Why scooter startups are important and strategic to the future of transportation appeared first on andrewchen. It only takes you on short trips – a few blocks at a time.

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Japan Market Entry, what you need to know from a research standpoint

freshtrax

In the beginning of July, I had an opportunity to speak at GlobalSaké’s 7th event of 2021, “Japan and Germany New Markets Entry Strategy ”, to share how important conducting research is prior to entering the Japanese market. Again, researching about Japan and the market space is important for market entry.

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How Blockchain Is Transforming Marketing: Four Effective Ways

The Product Coalition

Four years ago, Toyota partnered with analytics firm Lucidity to track marketing campaigns. The technology paid off by pointing out unscrupulous web bots and other fraudulent sources to Toyota marketers. So, the automaker optimized advertising costs and increased the effectiveness of marketing campaigns by 21%.

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Product Managers Deal With The Problem Of Too Much Sand

The Accidental Product Manager

If you don’t believe that the market for sand has been hot, hot, hot then all you have to do is look back to 2014-2015. Back then, the business of sand was such a hot place to be that the combined market value of the six companies that were either wholly or partially dependent on the sand business was a cumulative US$18B.