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How Continuous Discovery Works (and Doesn’t) in Early-Stage Startups

Product Talk

“I get that the continuous discovery habits framework works well for mature products, but does it work for early-stage startups?”. I spent all of my full-time employee experience at early-stage startups (many of them pre-product) and I relied on these same habits to figure out what to build. This question always surprises me.

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Growing up without growing old: How to keep the startup spirit as you scale

Intercom, Inc.

You used to obsess about innovation and being at the front of the market, and now you’re feeling bogged down shipping table-stakes features. “You grow into the big, bloated company once you stop being a startup” This talk I gave at Web Summit 2021 is about pushing back against that. . The key takeaway?

Startups 257
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Why Startup Pivots Fail… Even with Data

Piyanka Jain

Brikker (anonymized), a children’s toy manufacturing startup, was like a hamster on a wheel. So here’s how Brikker would use the BADIR data analysis framework to overcome all the reasons startup pivots fail. In discussions about their marketing strategy, product quality, etc., Going nowhere fast. Result : There wasn’t much.

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10 technical strategies to avoid when scaling your startup (and 5 to embrace)

Intercom, Inc.

If you’ve been paying attention to any loud marketing efforts over the last few years, you have definitely heard about multi-cloud. Even thinking about implementing a multi-cloud architecture is prematurely optimizing for practically all businesses – especially startups – and not a trap you want to fall into. Multi-cloud architectures.

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Product Market Fit: A Lesson from Sephora’s Head of Product

Speaker: Sneha Narahalli - VP, Head of Product at Sephora

Only 20% of these companies attain product market fit, despite years of excruciating effort by founders, early employees, and investors. Creating an iterative process to identify Product Market Fit. What metrics you should track to measure product-market fit. At least 3,000 start-ups receive seed investment each year.

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MVP or EVP: Which is the Best Option for Your Startup?

Mind the Product

To become a million-dollar startup-unicorn like Amazon, Uber, Instagram. Roadblocks like increasing competition, time constraints, market saturation, changing trends, evolving technologies, and limited funds make the destination look farther away. The post MVP or EVP: Which is the Best Option for Your Startup?

Startups 205
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Top 50 Resources on Product/Market Fit

Sachin Rekhi

The most important journey any new product goes through is finding product/market fit. Marc Andreessen, who popularized the term, defined it as: Product/market fit means being in a good market with a product that can satisfy that market. From Viddy to Quibi to Google Wave, we can all name famous product failures.

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100 Pipeline Plays: The Modern Sales Playbook

For the first time, we’re sharing the winning plays that took us from scrappy startup to a publicly traded company. Meet your modern sales playbook - See how high-performing sales and marketing teams increase pipeline year-over-year. Use our proven data-driven plays to grow your pipeline and crush your revenue targets.

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Put Your Data to Work: The Complete Playbook

What do startups and Fortune 500 companies have in common? They rely on data to power products, business insights, and marketing strategy. An interactive guide filled with the tools to turn your data into a competitive advantage.