Userpilot

AUGUST 1, 2024

Product marketing is the process of bringing a product to market, and a well-curated product marketing strategy is key to understanding customer needs and driving adoption. TL;DR A product marketing strategy is a roadmap for how a new product will be positioned, priced, and marketed.

Research Software 89

Research Software Analytic Tools Product Marketing Product Research 89

Userpilot

SEPTEMBER 18, 2024

” And that’s also why AARRR metrics are called pirate metrics. Short for acquisition, activation, retention, referral, and revenue, these metrics help you measure and drive product growth. In this article, we’ll dig deeper into the AARRR framework and the relevant metrics associated with each stage.

Onboarding KPIs 86

Onboarding KPIs Framework Data Visualization Analytic Tools 86

Userpilot

APRIL 30, 2024

Wondering what a marketing growth strategy is? From this article, you will find out how to develop a strong growth marketing strategy and learn growth marketing tactics for different customer journey stages. Market penetration is about increasing existing market share with existing products.

Analytic Tools 92

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 92

Userpilot

MAY 2, 2024

Customer retention is vital for product success and business profitability. You will also learn how to build a retention strategy, what metrics to track, and 10 bulletproof retention tactics for SaaS companies. TL;DR Customer retention is the ability to keep your customers actively using their products. To prevent it.

Onboarding KPIs 90

Onboarding KPIs Customer Experience Feedback Software Analytic Tools 90

Userpilot

JULY 10, 2024

Businesses invest heavily in product marketing through webinars, blog posts, and video content for a reason – it gets them notable results. If you’re looking to start or improve your SaaS product marketing strategy, this is the article to read. Both are vital for SaaS success.

Analytic Tools 87

Analytic Tools Feedback Software Research Software User Testing 87

Userpilot

JUNE 10, 2024

Researching customer onboarding strategies for your SaaS product? The article shares 17 tried-and-tested customer onboarding tactics that will help you build delightful user experiences and drive product growth. Create a welcome series of in-app and email messages to greet users and kick off onboarding.

Onboarding KPIs 85

Onboarding KPIs User Testing Data Visualization Analytic Tools 85

Alchemer Mobile

JULY 22, 2021

Product adoption is a key piece of any successful customer acquisition strategy or onboarding program. Understanding how, when, and why (or why not) customers become power users or high-value customers can drive ROI, inform future product roadmap decisions, and lower customer acquisition costs (CAC).

Onboarding KPIs 246

Onboarding KPIs User Testing Feedback Software Customer Feedback 246

Userpilot

MAY 17, 2021

Are you tracking the right Product Marketing KPIs? With so many product growth insights available to every product marketer, it’s sometimes hard to understand which metrics are relevant and which you should be tracking to measure the success of your product marketing.

Onboarding KPIs 91

Onboarding KPIs Analytic Tools Feedback Software Product Marketing 91

Userpilot

DECEMBER 22, 2022

There’s a saying that in the modern world, ‘data is the new oil’ For any savvy product manager, onboarding metrics are some of the most valuable data you can get your hands on. Critically, user onboarding is not a ‘once and done’ activity. What is the user onboarding process?

Onboarding KPIs 88

Onboarding KPIs Analytic Tools Customer Experience Customer Feedback 88

Userpilot

JULY 4, 2024

It’s no secret that learning how to evaluate product performance is essential for product management. But how can you effectively measure product metrics that can help you reach your goals and increase revenue growth? Why not book a Userpilot demo to see how you can analyze and improve product performance continuously?

Data Visualization 74

Data Visualization Onboarding KPIs Analytic Tools Customer Feedback 74

Userpilot

MARCH 18, 2024

In SaaS, a new user activation dashboard can become a massive product analytics tool to understand and optimize the user journey. Let’s explore how a new user activation dashboard works, look at the key metrics you need to include in it, and see how it can help you unlock ways to retain more customers. What is user activation?

Data Visualization 82

Data Visualization Onboarding KPIs Dashboard Customer Experience 82

Userpilot

SEPTEMBER 10, 2024

Are you frustrated with how your users are underutilizing your product, complaining about it, and not realizing the value that it has to offer? It’s probably because you’re lacking in some of the product management fundamentals. Let’s explore the key fundamentals of product management that every product leader should master.

Data Visualization 99

Data Visualization Analytic Tools Feedback Software Product Research 99

Userpilot

AUGUST 18, 2024

How do you ensure your AI product not only survives but thrives in this competitive market? A well-crafted go-to-market strategy could be your secret weapon. Best-selling author and go-to-market advisor Maja Voje has helped hundreds of companies, including Google and Rocket Internet, build and grow successful products.

Feedback Software 79

Feedback Software Research Software User Testing Product Research 79

Userpilot

AUGUST 19, 2024

Whether you’re introducing a new product, releasing an upgrade, or announcing advanced features, outlining a product launch strategy can help align your efforts in the right direction. The key is to monitor all the data and optimize your strategy at each step. Book a demo to see it in action.

Data Visualization 77

Data Visualization Analytic Tools Onboarding KPIs Feedback Software 77

Userpilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. In this guide, we’re going to go over what PLG marketing is and why it just might be the perfect approach for your business. What is product-led growth? What does PLG stand for in marketing?

Analytic Tools 85

Analytic Tools Feedback Software Onboarding KPIs Marketing 85

The Product Coalition

JANUARY 27, 2024

In the past decade, the field of product management has evolved, shedding much of its earlier ambiguity. The spectrum of roles in product management is broad, ranging from highly specialised to more generalist positions. Maybe it’s “product led”. I will share my insight about the implications for the product team for both cases.

Feedback Software 133

Feedback Software Analytic Tools Onboarding KPIs B2B 133

Userpilot

OCTOBER 31, 2022

Looking for the right product engagement metrics to track and see how well users are interacting with your product? As a product manager, you need to track product engagement metrics as it allows you to measure user engagement and find ways to deliver more value to your daily active users. Let’s go!

Onboarding KPIs 90

Onboarding KPIs Analytic Tools Strategy Customer Experience 90

Userpilot

NOVEMBER 8, 2022

How do you make sure your product marketing team is actually working toward success? By using product marketing OKRs to guide strategy and track progress. Leading industry online publications talk about marketing OKRs in general, looking at the acquisition stage of the journey only.

Onboarding KPIs 91

Onboarding KPIs Product Marketing Marketing Data Visualization 91

Userpilot

NOVEMBER 19, 2022

Having trouble deciding which customer service KPI to use? There are some vanity metrics among the KPIs for customer service. So let’s look at the most important KPIs that will help you create strategies to provide superior customer service and boost retention. What are customer service KPIs?

Onboarding KPIs 88

Onboarding KPIs Data Visualization Reporting Tools Customer Experience 88

The Product Coalition

MAY 10, 2023

Maximizing Product Success Through Effective Metric Utilization As a product manager, understanding how your product is performing is crucial for making data-driven decisions that drive success. Let’s say you are a product manager for a social media platform that allows users to share photos and videos.

Onboarding KPIs 117

Onboarding KPIs Data Visualization Feedback Software Research Software 117

Userpilot

OCTOBER 10, 2022

Are you having trouble deciding on what feature adoption metrics you should choose to measure the success of the new feature? In this article, we’ll cover the key metrics you need to develop an informed feature adoption strategy and discuss how you can improve them. What is feature adoption in SaaS?

Onboarding KPIs 73

Onboarding KPIs Feedback Software Analytic Tools Research Software 73

Userpilot

NOVEMBER 7, 2023

In SaaS, acquiring customers through marketing is not enough for sustainable growth. That’s why customer engagement marketing is an essential pillar, as it provides the building blocks for making customers stay, engage , and eventually become loyal advocates for your product.

Feedback Software 82

Feedback Software Analytic Tools Research Software User Testing 82

Mironov Consulting

JANUARY 24, 2024

Expanding on a recent post ( Revenue Goals are Not Company Strategies ), I’ve been seeing lots of maker teams (product, engineering, design) struggling to form product strategies without a company strategy to hang them on.    If these strategies don’t hang together, we each hang separately.

Product Strategy 119

Product Strategy Strategy Onboarding KPIs Data Visualization 119

Userpilot

AUGUST 14, 2023

Are you struggling with creating an effective growth marketing strategy? With more players entering the SaaS market and the growing use of digital technology in marketing, traditional marketing alone cannot sustain your business. Therefore, leveraging growth marketing is crucial to stand out among your competitors.

Onboarding KPIs 84

Onboarding KPIs Strategy Marketing User Testing 84

Userpilot

APRIL 14, 2023

Having an effective SaaS onboarding strategy is essential to user success and, by extension, customer retention. If you don’t make your onboarding flow as streamlined as possible, you could struggle to retain customers in the long run. The product, sales, marketing, and CS teams all play a role in the onboarding concerto.

Analytic Tools 87

Analytic Tools Research Software Feedback Software Onboarding KPIs 87

Userpilot

OCTOBER 16, 2023

Like any form of analytics, product marketing analytics is all about capturing key data and optimizing the customer experience using that data. Unlike marketing analytics which focuses on replicating marketing successes, product analytics focuses on improving the product. What is product analytics?

Data Visualization 87

Data Visualization Analytic Tools Onboarding KPIs Feedback Software 87

Userpilot

AUGUST 30, 2024

Starting a career as a customer onboarding manager requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for customer onboarding managers, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Feedback Software Research Software 52

Userpilot

JANUARY 28, 2024

Tracking relevant product performance metrics allows you to assess how successful your product is at satisfying user needs and achieving business goals. What metrics should you track though? Our guide covers 11 key performance metrics to analyze at different stages of the customer journey. Let’s dive in!

Onboarding KPIs 92

Onboarding KPIs Data Visualization Analytic Tools Customer Experience 92

Userpilot

AUGUST 28, 2024

Understanding the salary range for customer onboarding managers is crucial whether you’re entering the field or looking to advance your career. TL;DR A customer onboarding manager is the person behind developing and implementing onboarding strategies to help SaaS customers move seamlessly from sign-up to effective product use.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Feedback Software Research Software 52

Userpilot

JULY 19, 2024

Not sure what metrics you should use? TL;DR Martech success can be defined as the ability of the product to satisfy customer needs and drive business goals. One way to measure your Martech product success is by using benchmarks to compare its performance to similar products. Core feature adoption rate : 27.9%

Onboarding KPIs 87

Onboarding KPIs Data Visualization Reporting Tools Customer Experience 87

Userpilot

NOVEMBER 14, 2022

Are you leveraging customer marketing to generate new and sustained business opportunities? As product marketers , getting lost in the push for new customers after launching a new product or service is easy. Successful customer marketing improves the user experience , making it more enjoyable.

Feedback Software 87

Feedback Software Analytic Tools Customer Experience User Testing 87

Userpilot

JUNE 28, 2021

Is your customer engagement marketing strategy bringing in expected results? As the user experience is becoming increasingly important (even more so than product and pricing for many brands), improving user engagement is crucial. What is customer engagement marketing? Why is customer engagement marketing important?

Feedback Software 105

Feedback Software Analytic Tools User Testing Customer Feedback 105

Userpilot

JULY 22, 2024

Wondering which customer engagement metrics to track? In this article, we discuss 12 key metrics you should cover – and why. We also look at the benefits of tracking user engagement for SaaS product teams! Time to Value (TTV) measures the duration it takes for customers to experience the product’s value.

Onboarding KPIs 77

Onboarding KPIs Customer Experience Customer Feedback User Testing 77

Userpilot

AUGUST 19, 2024

This guide will introduce you to the best resources available for customer onboarding managers, providing you with a curated selection of valuable materials to enhance your skills and knowledge. Looking to enhance your customer onboarding process and drive product adoption? What does a customer onboarding manager do?

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Feedback Software Research Software 52

Userpilot

MARCH 16, 2022

Which customer onboarding metrics can you use to track the success of your onboarding efforts? Customer onboarding can be tricky. This makes it all the more important to select the right metrics to optimize your customer onboarding. So without further ado, let’s see what these metrics are.

Onboarding KPIs 86

Onboarding KPIs Customer Experience Analytic Tools User Testing 86

Userpilot

MARCH 29, 2023

Having a solid free trial marketing strategy is crucial to product growth. In this article, we’re going to show you exactly how you can build a reliable free trial strategy to convert free trial users! There are five growth strategies to choose from before you can begin your free trial marketing campaigns.

Analytic Tools 89

Analytic Tools Feedback Software Onboarding KPIs Data Visualization 89

Userpilot

AUGUST 20, 2023

After tirelessly working on a new release, the next step is to drive feature adoption and ensure the intended users enjoy using it. This article shows you the right strategies to implement for feature adoption. Feature discovery focuses on making users aware of new or underused features. What is feature adoption?

Feedback Software 76

Feedback Software Onboarding KPIs Product Research Strategy 76