Product Talk

APRIL 17, 2024

A Workshop Kicks Off a New Commitment to Discovery Teresa: It sounds like recently, you had a workshop that had a big impact. I initiated a workshop as a kickoff for 2024 saying, team, I see we’ve done a great job in the define and measure phase and build phase, but I feel like we’re still lacking the discovery phase.

Product Research 273

Product Research User Testing Data Visualization Research Software 273

Product Innovation Educators

DECEMBER 12, 2022

As part of a workshop on roadmaps, I was briefly covering tips for gaining alignment, and someone told me, “I really enjoyed the workshop on roadmaps, but we need a workshop on alignment. When we wrote Product Roadmaps Relaunched , we knew just producing a roadmap is not the goal for product management teams.

Product Research 223

Product Research Workshop User Testing Management 223

Roman Pichler

FEBRUARY 19, 2024

You manage the stakeholders, for example, by inviting them to roadmapping workshops and sprint review meetings or by having regular one-on-ones with them. You should therefore involve them in creating and updating the plans, preferably in the form of collaborative workshops.” Strategize , 2 nd ed.,

Product Research 278

Product Research Product Management Product Manager Customer Experience 278

Mind the Product

NOVEMBER 15, 2019

To minimise the number we need to spend time doing effective product research – a combination of user research, market research and product analytics. Research requires more than just evidence. User research is trying to build empathy. Product research is a combination of all three.

Product Research 174

Product Research User Testing Research Software Data Visualization 174

Melissa Perri

JUNE 29, 2017

I was doing a workshop for a very large bank when one of the attendees chimed in. We had been using Scrum for years, but I was still called a Product Manager, so the fact that they would be interchangeable made sense to me. I rarely thought about it after that. You are teaching us to talk to users, but I am a Product Owner.

Product Research 325

Product Research Product Management Product Manager Customer Experience 325

Mind the Product

JANUARY 22, 2019

New for this year from Mind the Product Training is a Product Metrics workshop, and a particularly nuanced part of the program is the balance between your innate intuition and the data you collect. Will the rise of these changes cause challenges or friction that has to be accounted for? Recognizing Product Intuition.

Research Software 175

Research Software Product Research User Testing Data Visualization 175

Roman Pichler

FEBRUARY 2, 2021

Before the advent of agile frameworks like Scrum , a product person—the product manager—would typically carry out the market research, compile a market requirements specification, create a business case, put together product roadmap, write a requirements specification, and then hand it off to a project manager.

Agile 270

Agile Product Research User Testing Feedback Software 270

Product Innovation Educators

AUGUST 5, 2019

Another misunderstanding is thinking of VOC as any kind of market research. VOC is actually a subset of the entire field of market research. Useful links: Future Voice of the Customer workshops. Applied Marketing Science, where Gerry is Vice Chairman. We try very hard to keep the questionnaire short.

User Testing 168

User Testing Product Research Research Software Customer Experience 168

Product Innovation Educators

JUNE 24, 2024

Share examples of how you’ve taken initiative to expand your knowledge, such as attending product management workshops, reading industry blogs, or collaborating with product managers in your network. For example, Mary had led a successful capital campaign to fund the construction of a new community center.

Product Management 249

Product Management Product Manager User Friction Product Research 249

Imaginary Cloud - Design

AUGUST 19, 2021

This blog post will discuss what Design Research is, its top benefits, and how we do it at Imaginary Cloud. What is Design Research? The Benefits of Design Research. ? Market Research vs Design Research. ? Design Research steps. ? Design Research methods. User Research. ?

User Testing 110

User Testing Research Software Product Research Customer Experience 110

The Product Coalition

APRIL 7, 2021

The company provides iOS Native App Development, Android Native App Development, Flutter Cross-Platform App Development, Web App Development, Digital Product Design, and Product Design Workshop. Its team has a strong background in various fields, including mobile commerce, Internet of Things (BLE), fintech, and business.

Research Software 119

Research Software Feedback Software Artificial Inteligence User Testing 119

Roy Madden

JANUARY 29, 2021

You write exceptionally well (including go-to-market materials and customer case studies). You have experience designing sales collaterals from scratch based on sales conversations, sales calls, product interviews, user interviews, market research, and your own experience.

White Paper 118

White Paper Marketing User Testing Customer Experience 118

Userpilot

NOVEMBER 30, 2023

Your colleagues, especially customer-facing ones, can offer valuable insights into unmet user needs and shifts in the markets. Market research techniques, like industry-specific surveys and customer segmentation analysis, can help you find underserved user groups in the market. Spotting market gaps: keyword research.

User Testing 105

User Testing Data Visualization Feedback Software Research Software 105

Roman Pichler

FEBRUARY 2, 2021

Before the advent of agile frameworks like Scrum , a product person—the product manager—would typically carry out the market research, compile a market requirements specification, create a business case, put together product roadmap, write a requirements specification, and then hand it off to a project manager.

Agile 156

Agile Product Research User Testing Product Management 156

freshtrax

AUGUST 31, 2021

Since 2015, we began providing workshop-style services, mostly to Japanese enterprises, based on design thinking. In the past few years, the number of companies offering Design Thinking workshops in Japan has increased, and the market has become saturated. As a result, the price of the service has dropped.

User Testing 105

User Testing Research Software Branding Workshop 105

UX Studio

NOVEMBER 3, 2017

Envisioning workshops. After gathering a team of people in mind, work on the visionary statements and lead a workshop on the topic. This article covered product vision workshops pretty well. At that point, briefly express the purpose of the product and how it will affect customers or the market. Product vision board.

Vision 96

Vision User Testing Product Research Workshop 96

UX Planet

JANUARY 16, 2024

SELECT Branding Process by Shakuro Mistake #1: Neglecting market research Market research is the North Star of branding. This belief makes you disregard market research because you feel you already know everything customers want. Start early: Begin the research process at the inception of your branding idea.

Branding 98

Branding User Testing Product Research Data Visualization 98

Userpilot

AUGUST 22, 2024

It covers crucial aspects of launching a product , including market research, pricing , positioning, and growth techniques. With practical examples, mental models, and workshop templates, this book equips readers with everything needed to create a successful go-to-market strategy.

Books 105

Books User Testing Analytic Tools Feedback Software 105

Product Management University

SEPTEMBER 3, 2024

The Ripple Effect of a Single Market Strategy Fewer Redundancies Across Product Teams Can you imagine the redundancies and busywork you’d eliminate in product management if you had a single market strategy with a supporting roadmap for each product?

Product Strategy 130

Product Strategy Strategy Product Research Customer Experience 130

Userpilot

JULY 17, 2024

Methods include in-app surveys , user interviews, user behavior data, reviews, and market research tools. Market research tools : Use comprehensive market research tools like Qualtrics to gather data on user demographics, psychographics, and market trends. Tracking in-app behavior with Userpilot.

User Testing 105

User Testing Research Software Data Visualization Feedback Software 105

Userpilot

JULY 16, 2024

Technical product manager responsibilities include: Conduct user and market research to understand user pain points. Continuous learning : Stay up-to-date with the latest trends and best practices in product management through online courses, workshops, conferences, podcasts, blogs, and webinars.

Analytic Tools 111

Analytic Tools Research Software Data Visualization Feedback Software 111

Mind the Product

OCTOBER 20, 2019

Proceedings kicked off with workshops and leadership discussions on Thursday, followed by the conference itself at London’s famous Barbican Centre. This week, 1,775 product people from across the globe came together for #mtpcon London 2019. Here’s a quick look at what we learned: Martin Eriksson takes to the stage.

Weak Development Team 93

Weak Development Team Data Visualization User Testing Customer Experience 93

Userpilot

AUGUST 30, 2024

Or, you can take a more ambitious approach with full-fledged community-driven marketing campaigns, like Figma’s ‘Config’ events, which bring together designers for workshops and networking. The scale of your community marketing efforts will naturally depend on your available resources and specific objectives.

Advertising 105

Advertising Analytic Tools Research Software Data Visualization 105

BrainMates

JUNE 25, 2020

Developing a series of Scenarios for each of your target markets can be a fun creative and collaborative process. Gather information about your target markets from a number of sources. Define the target markets in the form of personas. Gather customer insights.

User Testing 85

User Testing Customer Experience Customer Feedback Research Software 85

The Product Coalition

JANUARY 25, 2021

You can conduct market research, send a survey to your customers that goes beyond the usual questions about the product, work on a few white papers, tips & tricks, FAQ’s, cheat s s, best practices, and more. In-house Workshops/Meetups ?—?if

Product Research 100

Product Research User Testing Customer Experience Reporting Tools 100

The Product Coalition

NOVEMBER 26, 2019

It’s hard, time-consuming work that often leaves little room for market research, data analysis, or idea validation, without which it is hard to create products that deliver real impact. Last tickets available for my Lean Product Management workshop Dec 3–4 in Barcelona.

Product Research 79

Product Research Onboarding KPIs Agile User Testing 79

Sequent Learning

DECEMBER 20, 2023

Keep learning about new tools, technologies, market trends, and methodologies. Consider pursuing advanced certifications or attending workshops to stay updated. You’ll strategize, conduct market research, define product vision, and collaborate across teams.

Data Visualization 52

Data Visualization Certifications Product Management Product Manager 52

UX Studio: Product Management

JULY 14, 2021

As a design thinking consulting firm , we advise on product strategy, lead workshops, and offer customized training to equip your business with the best UX practices. Their services include design research, market research, business and design strategy, ethnographic research, user experience design and industrial design.

Consulting 87

Consulting Research Software Reporting Tools User Testing 87

Sequent Learning

DECEMBER 20, 2023

The role of a product manager is the linchpin in product development, overseeing the entire lifecycle from inception to market launch. They delve deep into market research, analyzing customer needs and market trends, translating these insights into product features and enhancements.

User Testing 52

User Testing Customer Feedback Product Management Product Manager 52

Revulytics

MARCH 20, 2018

In fact, in workshops, he asks people to complete this sentence: ”Our customers become much more valuable when.” You may think that balancing that insight with user surveys and market research is enough to ensure you’re meeting the innovation needs of the majority of the customer base – but it’s more than likely not telling the whole story.

Data Visualization 60

Data Visualization Analytic Tools User Testing Customer Feedback 60

The Product Coalition

JUNE 9, 2020

These events usually include presenting two customer cases and a product workshop. I’d been then asked to take over the marketing department on top of my previous responsibilities (product marketing and product management). To be honest, the 12 months that followed were very tough. In March 2020, after 3.5

Research Software 80

Research Software Startups Product Research Customer Experience 80

The Product Coalition

MARCH 11, 2020

Exploration The first step after identifying the problem is to explore what solutions are available: What is already available in the market, and what is the product market fit? Market research as well as customer interviews will help you learn how others have solved similar challenges. How does product discovery work?

Product Research 80

Product Research User Testing Data Visualization Technical Advisors 80

The Product Coalition

JUNE 18, 2019

ROADMAP & EXECUTION Ability to contribute to the vision and goals of the company based on your market research. Define problems and workshop with the engineering team to develop solutions. Easier to reach out to users/customers to get them interested in alpha/beta tests. Priorities can change within a month.

User Testing 60

User Testing Customer Feedback Product Management Product Manager 60

Userpilot

AUGUST 19, 2024

Head of product’s main responsibilities Key responsibilities of a head of product typically include: Defining product strategy : Conducting market research, gathering customer insights , analyzing competitor landscapes, and identifying market opportunities to shape the overall product strategy.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

UX Studio: Product Management

MARCH 19, 2021

There’s a good chance that the team might have already piled up market research reports, but they still have a lot of assumptions – you want signals that support your decision in a cost-effective way. How might we get closer to the market and the users, while we need to move fast and rely on internal prioritization?

Product Research 109

Product Research User Testing Development Customer Experience 109

The Product Coalition

JANUARY 24, 2018

Studying all of those subjects, there is one thing that I’ve noticed as a pattern: Whichever the article, paper, workshop that you read or attend to, there will always be some sort of steps you need to go through in order to be successful. That is what I´m calling “magical framework”.

Framework 60

Framework User Testing Customer Feedback Customer Experience 60

The Product Coalition

DECEMBER 8, 2020

Good opportunities to engage stakeholders are Scrum events like the Sprint Review, workshops such as user story mappings, or training team members of stakeholders to better communicate with the Scrum Team in general. Stakeholders make excellent members of the customer development or user research team.

Product Research 88

Product Research User Testing Customer Experience Technical Review 88