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Aligning Product Managers and Product Marketing Managers for Success – Interview With Aatir Abdul Rauf

Userpilot

Overlapping responsibilities and conflicting priorities are just a couple of the many friction points between product managers and product marketing managers – leading to inefficient workflows and potential product failures. Product managers focus on building the right product.

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Understanding What is Churn: Your Essential Guide to Retention Metrics

Userpilot

Churn reflects user engagement with a product , the value they find in it, and the effectiveness of retention efforts. A low churn rate suggests strong product-market fit and customer loyalty, whereas a high rate may indicate underlying issues with the product or service. Handling problems effectively.

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An Honest Review of Pendo Analytics

Userpilot

You can review Pendo's analytics in their free trial, which displays various different graphs on the basis of dummy data. This suggests that these users selected a next step that hadn't been pre-defined in Pendo by the dummy product marketing team. 13% are tagged as "No next step." Feature Clicks. Track Events.

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Now you can automatically initiate surveys driven by key business events

Alchemer Mobile

With the addition of Alchemer Workflow Initiators to Alchemer Workflow, you can listen to events from your third-party enterprise software such as Salesforce, Salesforce Marketing Cloud, Salesforce Service Cloud, Zendesk, and others – to automatically initiate surveys and feedback requests in the context of your customer’s or employee’s experience.

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Amazon’s Product Managers Take On Health Data With Alexa

The Accidental Product Manager

The product managers at Amazon have a bit of a problem on their hands right now. Google and Apple both have competing products. This means that the Amazon product managers have to do something to make their product unique. Do customers want to trust Alexa with their health data? Image Credit: Jeff Eaton.

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Product Management 2019: Year In Review

ProductPlan

There are so many changes happening in product management as I write this, and the evolution only seems to be accelerating. With your support, we dove into the most result-driven strategies, popular frameworks, and groundbreaking leaders who changed the product management landscape. I’m excited to watch it all unfold.

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Product Marketing Resources: Everything You Need To Know in 2022

Userpilot

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. Product marketing is the process of bringing a product to the market, promoting it, and selling it to customers.