Userpilot

APRIL 21, 2021

Put simply, good product marketing software helps your SaaS solve two fundamental problems: Build a product that users love on the basis of customer feedback Acquire and retain users of that product. But how do you choose good product marketing software? What is product marketing?

Analytic Tools 53

Analytic Tools Feedback Software Research Software Customer Communications 53

Intercom, Inc.

OCTOBER 8, 2020

She was Trello ’s very first sales hire in 2010, built the company’s sales and account management teams, and was instrumental in scaling its business from 5 million to 25 million users within two years. Let the product be your sales guide. Making it work means taking a product-led approach , so it might not suit every business.

Software Review 205

Software Review Enterprise Technical Review User Testing 205

Userpilot

AUGUST 26, 2024

We asked Charlotte Vermedal, Liv-ex ’s Product Marketing Manager. TL;DR Challenge : Liv-ex faced significant challenges using Appcues , primarily due to its inability to create onboarding tours for new users and poor usability. Userpilot is an intuitive no-code platform. How did the transition work out?

Analytic Tools 91

Analytic Tools Feedback Software Data Visualization Reporting Tools 91

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? Let's get started.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? Let's get started.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

JULY 1, 2024

Product market research is essential for comprehending your customer base, competition, and the prevailing trends within the industry. It involves collecting and evaluating information that can guide you in making well-informed decisions about your product offerings. What is product market research and why is it important?

Research Software 59

Research Software User Testing Analytic Tools Feedback Software 59

Userpilot

JUNE 3, 2022

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. Product marketing is the process of bringing a product to the market, promoting it, and selling it to customers.

Research Software 82

Research Software Analytic Tools Feedback Software Data Visualization 82

Userpilot

SEPTEMBER 14, 2022

In this article, we included the best tips and advice for product marketing managers (PMMs) on how to launch a product, along with various tips that can help your process go smoothly. Successfully launching a product requires proper planning which usually follows specific steps and checklists.

Product Research 76

Product Research Feedback Software Research Software Product Marketing 76

Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. What Is Product Marketing?

Analytic Tools 97

Analytic Tools Feedback Software Research Software Data Visualization 97

Userpilot

AUGUST 15, 2022

Micro goals vs macro goals in product marketing: Have you ever wondered what the difference is and how can you use both to achieve customer success and product growth ? As a product marketing manager, you need to set goals that would guide and motivate you and your team members. Micro vs macro goals.

Product Marketing 82

Product Marketing Feedback Software Marketing User Testing 82

Userpilot

OCTOBER 8, 2021

You can review Pendo's analytics in their free trial, which displays various different graphs on the basis of dummy data. This suggests that these users selected a next step that hadn't been pre-defined in Pendo by the dummy product marketing team. 15% were untagged. 13% are tagged as "No next step."

Data Visualization 89

Data Visualization Analytic Tools Software Review Feedback Software 89

Product Innovation Educators

AUGUST 5, 2024

How product managers should use the five-step model for creating team culture Watch on YouTube TLDR Product managers often face the challenge of significant responsibilities without formal authority. As product managers, we must navigate both these realms. They are leaders who inspire and guide their teams.

Technical Review 110

Technical Review Product Manager Product Management Leadership 110

Userpilot

JUNE 11, 2021

This is where analytics software comes in. In this post, we will break down the analytics software each SaaS business needs to understand their buyer and user personas, prospects, users, and revenue metrics & company health. What types of Analytics software does every SaaS business need? Marketing Analytics Tools for SaaS.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Reporting Tools 52

Userpilot

MAY 17, 2021

Are you tracking the right Product Marketing KPIs? With so many product growth insights available to every product marketer, it’s sometimes hard to understand which metrics are relevant and which you should be tracking to measure the success of your product marketing. What is Product Marketing?

Onboarding KPIs 90

Onboarding KPIs Analytic Tools Feedback Software Product Marketing 90

The Accidental Product Manager

FEBRUARY 8, 2021

The product managers at Amazon have a bit of a problem on their hands right now. Google and Apple both have competing products. This means that the Amazon product managers have to do something to make their product unique. Amazon’s share of the smart-speaker market fell to 40% after having been at 59%.

Data Visualization 100

Data Visualization Artificial Inteligence Reporting Tools Software Review 100

Alchemer Mobile

AUGUST 9, 2023

With the addition of Alchemer Workflow Initiators to Alchemer Workflow, you can listen to events from your third-party enterprise software such as Salesforce, Salesforce Marketing Cloud, Salesforce Service Cloud, Zendesk, and others – to automatically initiate surveys and feedback requests in the context of your customer’s or employee’s experience.

Product Research 130

Product Research Feedback Software Events Feedback Loop 130

Business of Software Conference

JULY 29, 2019

At every Business of Software Conference we record the talks so that you, the great people of the internet, can join in the feast of learning that our attendees get to gorge themselves upon. Want us to let you know about new talk videos, speaker AMAs, Business of Software Conference and other event updates? 2 – Product & UX.

Software Review 49

Software Review Analytic Tools Technical Review Data Visualization 49

Mind the Product

APRIL 24, 2018

I joined Setapp as a product manager in January last year, at the same time as the company was launching its main product. We liken Setapp to Netflix for Mac software: the user pays a monthly subscription and receives access to a suite of curated Mac apps. What attracted you to this product? Why are you using it?

User Testing 154

User Testing Customer Feedback Customer Experience Data Visualization 154

Userpilot

APRIL 8, 2022

Product market fit, often just called product/market or “P/M” is one of the most important Lean Startup concepts. There is a lot of information out there about why it’s important for having a successful product and grow your business, but finding out how to achieve product-market fit can still feel elusive.

User Testing 87

User Testing Feedback Software Research Software Product Marketing 87

Userpilot

MAY 21, 2024

Churn reflects user engagement with a product , the value they find in it, and the effectiveness of retention efforts. A low churn rate suggests strong product-market fit and customer loyalty, whereas a high rate may indicate underlying issues with the product or service. Handling problems effectively.

Data Visualization 52

Data Visualization Onboarding KPIs Analytic Tools Feedback Software 52

PMLesson's Ace the PM Interview

MAY 19, 2020

Product Marketing is a very new role in the industry - it sits at the intersection of product and marketing but the function influences several areas of the organization including design, sales, support, and engineering. Product Marketing is one of the most collaborative roles within an organization.

Product Marketing 52

Product Marketing User Testing Marketing Technical Review 52

Userpilot

JULY 24, 2024

This guide will introduce you to the best resources available for CX product managers, providing you with a curated selection of valuable materials to enhance your skills and knowledge. A CX product manager is responsible for understanding customer needs, behaviors, and pain points. What does a CX product manager do?

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Userpilot

AUGUST 26, 2021

You know how when you log into a SaaS product, you often notice the UI has changed or there are new options that weren't there before? That's SaaS product management hustling in the background to give you the best experience. And you had to own all the servers.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

ProductPlan

DECEMBER 11, 2019

There are so many changes happening in product management as I write this, and the evolution only seems to be accelerating. With your support, we dove into the most result-driven strategies, popular frameworks, and groundbreaking leaders who changed the product management landscape. I’m excited to watch it all unfold.

Technical Review 59

Technical Review Systems Review Software Review Onboarding KPIs 59

Userpilot

JULY 9, 2021

What are the best product management books to add to your 2021 reading list? We’ve put together a list for you with a few staples from every product manager’s bookshelf and some new releases too. New in – Best New Product Management Books in 2021. out of 5 stars. 54 global ratings. Where to buy?

Books 98

Books Research Software Feedback Software Analytic Tools 98

The Basics of Product Management

MAY 24, 2020

Software Development Life Cycle (SDLC) is the process of building software, using 6 phases – Analysis, Definition, Design, Coding, Testing and Deployment. People use it interchangeably with software development life cycle. As a Product Manager, this is probably the most important phase for you.

Software Developers 52

Software Developers Software Development Research Software Software Review 52

Userpilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. As the number of software tools and subscriptions increase, so too do the expectations of SaaS customers.

Analytic Tools 88

Analytic Tools Research Software Data Visualization Onboarding KPIs 88

Userpilot

AUGUST 28, 2024

Collaborate with teams : Work closely with product, marketing, and support teams to implement customer-centric solutions. In the SaaS industry, they analyze customer data, feedback, and behaviors to enhance user satisfaction and retention, ensuring the software meets user needs and expectations. Book a demo to see it in action!

Data Visualization 52

Data Visualization Customer Experience Analytic Tools Feedback Software 52

Userpilot

JULY 14, 2024

Starting a career as a CX product manager requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for CX product managers, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

Analytic Tools 52

Analytic Tools Data Visualization Feedback Software Research Software 52

Userpilot

NOVEMBER 21, 2022

The elusive search for the ideal beta tester is something many product managers will be familiar with. In this article, we’re going to break down what beta testing is, what makes a good beta tester, how to find and recruit them, and the difference they can make for you and your software. Ready to get started?

User Testing 78

User Testing Feedback Software Analytic Tools Research Software 78

Userpilot

JULY 17, 2024

Let’s explore: What a persona is and its importance in product management. TL;DR A user persona is a fictional character representing a user type based on user research to ensure user-centered product design. Methods include in-app surveys , user interviews, user behavior data, reviews, and market research tools.

User Testing 88

User Testing Research Software Data Visualization Feedback Software 88

Userpilot

JULY 21, 2024

Embarking on a career as a CX product manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful CX product manager. Looking into tools for CX product managers?

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

The Product Coalition

JULY 8, 2019

An insight into Product Marketing roles, responsibilities and KPIs after interviewing dozens of Product Marketing Managers. The State of Product Marketing today Product Marketing is like Customer Success was 5 years ago; misunderstood but easily thrown around. What is Product Marketing?

Data Visualization 60

Data Visualization Definition Product Marketing Reporting Tools 60

The Product HQ

JUNE 10, 2024

Are you looking to break into an exciting career in B2B product management? Then ensure you have the right skills before commencing a B2B product manager job. B2B Product management guides the activities of the entire product life cycle from product indentation to its final launch.

B2B 52

B2B Product Research User Testing Data Visualization 52

Userpilot

AUGUST 17, 2024

Consider Userpilot for its no-code in-app guidance and analytics capabilities. In the SaaS industry, they analyze customer data, feedback, and behaviors to enhance user satisfaction and retention, ensuring the software meets user needs and expectations. Looking to enhance user onboarding and overall customer experience?

Data Visualization 52

Data Visualization Customer Experience Analytic Tools Feedback Software 52

Userpilot

JULY 24, 2024

This guide will introduce you to the best resources available for associate product managers, providing you with a curated selection of valuable materials to enhance your skills and knowledge. They collaborate with various teams, create user stories, and ensure product features align with user expectations and business goals.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Userpilot

SEPTEMBER 16, 2024

Is your company ready to target new markets? What product marketing strategies can you use to increase your chances of success? To answer this, let’s explore: What a market development strategy is. Common methods companies use to enter new markets. Real-life SaaS examples of successful market development attempts.

Research Software 70

Research Software Analytic Tools Feedback Software Data Visualization 70