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How Sprout Social increased retention with customer-centric marketing

Intercom, Inc.

One of our mantras here at Intercom is that customer retention is the new conversion. In an era when more and more businesses adopt a subscription model, strong customer retention is the key to sustainable long-term growth and requires a laser-like focus. . How Jobs-to-be-Done unlocks customer empathy.

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How to Become an Experience Strategist [+Tools and Resources]

Userpilot

TL;DR An experience strategist designs and optimizes user experiences across different touchpoints to enhance customer satisfaction and engagement. They combine insights from user research , data analytics, and design thinking to create cohesive and compelling experiences that align with business goals.

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How to Become a UX Researcher [+Tools and Resources]

Userpilot

Embarking on a career as a UX researcher involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful UX researcher. Looking into tools for UX researchers? Let’s dive in!

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How to Become a UX Designer [+Tools and Resources]

Userpilot

UX designers can leverage a variety of tools to streamline their workflows and create exceptional user experiences: Userpilot aids in crafting personalized user onboarding and gathering feedback, while Monday.com and Jira Software facilitate project and product management respectively, etc.

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3 Useful Methods for Gathering Generative Research Insights

UX Studio: Product Management

Generative research , sometimes referred to as discovery or exploratory research , is defined by Usertesting as “a method of research that helps researchers develop a deeper understanding of users in order to find opportunities for solutions or innovation.”. That’s why we do generative research.

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How to Become a CX Designer [+Tools and Resources]

Userpilot

TL;DR A customer experience designer (CX Designer) focuses on creating and optimizing the interactions that customers have with a company’s products or services. This role is dedicated to enhancing every touchpoint in the customer journey to ensure a seamless, engaging, and satisfying experience. Let’s dive in!

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How to Become a Product Designer [+Tools and Resources]

Userpilot

TL;DR A product designer is a professional responsible for creating user-friendly and visually appealing designs for products , particularly in digital applications like software and websites. Coursework in these programs typically includes design principles, UX/UI design, prototyping, and user research.