article thumbnail

From Looker to Mixpanel: How and why Mixpanel’s analytics team is making the transition

Mixpanel

Up until now, that was handled by Mixpanel and Looker, our BI (business intelligence) solution of choice. I’d like to share how we worked with our product, engineering, and design teams to inspire and dogfood the best business analytics solution and what we’re gaining today by moving off of Looker. Second, cost became an issue.

article thumbnail

How to Implement Testing in Production

Split

Testing in production is becoming more and more common across tech. The following plan is both guidance and order of operations for what to implement if you want to start testing in production. If your team is still hesitant or fearful, have them watch my video on testing in production. The Benefits of Testing in Production.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Build Your Dream Analytics Stack

Indicative

Snowflake consistently outperforms BigQuery on a number of performance metrics, according to benchmark tests performed by technology blog GigaOm. Here are a few to consider: Looker creates a data modelling layer, through LookML, on top of your raw data. Looker is known for its interactive interface. Manageability.

article thumbnail

The ultimate marketing technology stack for 2019

Intercom, Inc.

Here’s a tried and tested formula: Pick a topic/keyword. Alternatives: Microsoft BI, Looker. Optimizely allows you to create variations of your existing website with A/B, multi-page or multivariate tests, and then tracks how customers respond to those different versions. Alternatives: Ghost, Medium, Joomla. Ahrefs – SEO.

article thumbnail

Product Operations: Unlock Your Product Team’s Full Potential

The Product Coalition

Create programs to test new features, document issues, and track their resolution leading up to launch. Intermediate-to-advanced knowledge of SQL; experience with data visualization tools (Looker, Power BI, Tableau); knowledge of applied statistics. Dogfooding. Bug bashes. Quality alerts. Data analysis. Program management.

article thumbnail

Business Intelligence Analyst Career Path

Userpilot

UX/UI Design and Research Teams Can Use Userpilot to: Recruit Users for Usability Tests with Usage Analytics and Segmentation Collect User Feedback with In-App Surveys Understand Product Usage with Product Analytics Get a Demo 14 Day Trial No Credit Card Required What is a business intelligence analyst? Book a demo to see it in action!

article thumbnail

The Ultimate Guide to Google Analytics 4 for UX Designers and Business Owners

UX Planet

Additionally, we will discuss how to optimize UX design using Google Analytics 4 by identifying UX issues, A/B testing, and using heatmaps and session recordings. Optimizing UX design with Google Analytics 4 involves identifying UX issues, conducting A/B testing, and using heatmaps and session recordings.