Mind the Product

FEBRUARY 5, 2019

Product experts have tried to tackle this issue but they gloss over the impact a company’s structure and leadership team have on product/market fit. For many consumer packaged goods (CPG) companies, product teams report to marketing, sales, finance, or strategy leads.

User Testing 154

User Testing Product Marketing Marketing Product Research 154

Roman Pichler

JULY 6, 2021

Consequently, your focus shifts from managing a product to looking after the product people on your team and empowering them to do a great job. Grow Your Leadership Skills. Carrying out the relevant product discovery work and taking into account product ethics.

User Testing 336

User Testing Product Research Weak Development Team Customer Experience 336

Intercom, Inc.

JUNE 3, 2021

And so, now’s the time to start thinking about accelerating our business strategies and grabbing the opportunities it brings. Now that the worst seems to be over, what exactly should your strategy look like? If the product isn’t in good shape, R&D needs to prioritize getting it up to speed before focusing on the next thing.

Strategy 228

Strategy Feedback Software Research Software Software Review 228

Roman Pichler

AUGUST 11, 2020

This article assumes that you are familiar with the product vision board or the key elements of a product strategy : market, value proposition, standout features, and business goals. Trying to offer a product that pleases everybody carries the risk of not doing a good job for anyone. A Brief Guide to this Article.

Vision 319

Vision User Testing Research Software Product Research 319

Intercom, Inc.

SEPTEMBER 1, 2021

That’s why some of Intercom’s first marketing hires were product marketers and why we’ve had a “seat at the table” from the early days of the company. . Product marketing looks different in every company, but one common trend is that many product marketing managers (PMMs) feel undervalued.

Marketing 138

Marketing Product Marketing User Friction Customer Experience 138

The Product Coalition

JULY 16, 2023

My personal passion is to bring back this very important dimension into product management and leadership. Product Leadership Is a Business Role I make a distinction between product management and product leadership.

Strategy 142

Strategy Product Management Product Manager Management 142

The Product Coalition

SEPTEMBER 10, 2023

Leadership without authority is product management 101. But as a product executive, you must take it to the next level — and this time use it with the entire management team. Image by Denis Doukhan from Pixabay In the CPO Bootcamp we talk a lot about product strategy. I’ll start with the former.

Leadership 109

Leadership User Testing Strategy Product Strategy 109

Product Management University

FEBRUARY 22, 2023

It’s common for larger organizations with multiple products to have at least one Senior Product Manager, whereas smaller companies with a handful of products may not need this distinction. Experience as a product manager is a must-have for this role. How Lucrative is a Career in Product Management?

Positioning 264

Positioning Product Management Product Manager B2B 264

Product Innovation Educators

SEPTEMBER 4, 2023

A four-layer framework to create a winning product strategy Today we are talking about creating product strategy. Bob is the author of the book Creative Strategy Generation. I first heard of Bob when he was the president of Sequent Learning, the product management training company.

Product Strategy 121

Product Strategy Strategy Weak Development Team Framework 121

The Product Coalition

NOVEMBER 13, 2023

The Critical Role of Product Strategy When Money Is Scarce (Part 2 — Rounds A, B, and Later) When you start selling your product, you feel great, but that doesn’t last for too long. You blame the market, but often that’s just overlooking the real problem. You add features, you replace salespeople, but it doesn’t help.

Product Strategy 124

Product Strategy Strategy User Testing Weak Development Team 124

The Product Coalition

JULY 31, 2022

If you are on the journey toward product-market fit, you know it’s not easy. Every new product has its own fit to find. One of the hardest challenges of any product and any startup is of course reaching product-market fit. product-market fit under the hood. So here it is?—?product-market

User Testing 127

User Testing Product Marketing Marketing Customer Experience 127

The Product Coalition

JANUARY 8, 2023

A solid product strategy takes time to build. Here is the method I use for creating a product strategy that makes sense. When I talk to the startups I consult to , or with the CPO Bootcamp participants, I always say that building a solid product strategy isn’t like solving a math equation.

Product Strategy 120

Product Strategy Strategy Research Software Product Research 120

Sachin Rekhi

FEBRUARY 16, 2020

I instead define a product manager as driving the vision, strategy, design, and execution of their product. It's equally important for product managers to think about each of these four dimensions as having a concrete set of deliverables. Strategy: Product/Market Fit Hypotheses.

Data Visualization 218

Data Visualization Product Research User Testing Reporting Tools 218

Lenny Rachitsky

SEPTEMBER 26, 2024

This insight is crucial for creating products that resonate and for leading teams effectively. Companies with strong product-market fit can thrive despite internal chaos, while well-run companies may struggle if they don’t solve a real customer need. Operational excellence doesn’t guarantee success.

User Testing 111

User Testing CTO Coach Analytic Tools Research Software 111

The Product Coalition

DECEMBER 4, 2023

The Critical Role of Product Strategy When Resources Are Limited (Part 2 — Rounds A, B, and Later) When you start selling your product, you feel great, but that doesn’t last for too long. You blame the market, but often that’s just overlooking the real problem. Photo by Tomas Sobek on Unsplash Nobody likes crises.

Product Strategy 112

Product Strategy Strategy User Testing Weak Development Team 112

Product Management Unpacked

SEPTEMBER 29, 2021

I’m excited to be named Product Executive in Residence (PXIR) at Carnegie Mellon University. This new PXIR role enables CMU to bring the voice of industry into classrooms and product leadership curricula. I have spent 30 years in the enterprise software space, as a founder, entrepreneur, investor and board member.

Product Management 217

Product Management Product Manager Product Research Management 217

Userpilot

MAY 30, 2024

Overlapping responsibilities and conflicting priorities are just a couple of the many friction points between product managers and product marketing managers – leading to inefficient workflows and potential product failures. They define the product vision , strategy, and roadmap.

Data Visualization 76

Data Visualization Analytic Tools Feedback Software Reporting Tools 76

Lenny Rachitsky

NOVEMBER 17, 2024

Raaz was one of the first five employees at Wiz, joining as the first product manager, and helped the team pivot to what may be the most intense PMF in history. Before Wiz, Raaz led security products at Microsoft, including Azure Sentinel. It also serves over 45% of the Fortune 100.

Startups 98

Startups Feedback Software Product Strategy User Testing 98

Userpilot

AUGUST 8, 2024

Crafting a winning product strategy is crucial for SaaS success, and finding the right product strategy example can provide all the inspiration you need. This article provides concrete examples of different product strategies employed by SaaS companies. Book a demo to learn more.

Analytic Tools 90

Analytic Tools Feedback Software Research Software Product Strategy 90

Product Management University

JUNE 21, 2021

That market information becomes the platform for all product, marketing, sales and customer success decisions and priorities. Product management owns that platform. Don’t confuse leadership and influence with a dictatorship. Proving you can execute the strategy seals the deal. That’s right.

Product Management 147

Product Management Product Manager Healthcare Banking 147

Intercom, Inc.

JULY 28, 2022

Sanj started working at Salesforce back in 2005, when the company had around 1,000 employees and a few hundred million in revenue, and he was a part of its growth for 14 years, holding several leadership positions in multiple markets in EMEA. It’s very transparent, very collaborative, and filled with really smart, amazing people.

Feedback Software 210

Feedback Software Customer Feedback Customer Experience Weak Development Team 210

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

Product Marketing 79

Product Marketing Onboarding KPIs User Testing Marketing 79

The Product Coalition

DECEMBER 6, 2023

The Critical Role of Product Strategy When Money Is Scarce (Part 1 — Seed) A good product strategy is something every company needs. Here is how a product strategy can help you create business results, even when the market is not in your favor. Product strategy is such a vague term for most people.

Product Strategy 113

Product Strategy Research Software Strategy User Testing 113

Mind the Product

MARCH 12, 2020

Below are some examples of problems we’ve encountered during our rapid growth, and how product ops was able to resolve them: Scaling Problem. How Product Ops Resolved the Problem. Worked with support leadership to develop a weekly support call between product managers + support team leaders to triage support tickets.

Product Research 204

Product Research User Testing Weak Development Team Customer Experience 204

Roman Pichler

APRIL 5, 2022

For example, a product strategy workshop might have the objective to identify the key changes required to achieve product-market fit. Contrast this with a sprint review meeting , which might help you determine if users can easily sign up for the product. Assess product strategy and adjust if necessary.

Weak Development Team 287

Weak Development Team Product Management Product Manager User Testing 287

Userpilot

JULY 24, 2024

Launching a product without a well-defined product strategy framework is similar—you risk wasting resources without a clear path to success. So, how do you outline a product strategy framework that is the foundation of product-led growth ? Product strategies help you design and grow your products.

Data Visualization 96

Data Visualization Framework Product Strategy Analytic Tools 96

The Product Coalition

OCTOBER 26, 2021

Photo by Steven Lelham on Unsplash “I am in a new product lead role and I am stopping a launch because there is no strategy. The team resents me and senior leadership supports me. I’m having to manage upwards to get the support to take the team on the journey towards accelerated product strategizing but I am creating enemies.

Leadership 159

Leadership Messaging Customer Experience Travel 159

Mind the Product

JULY 9, 2019

After leaving the Navy and working on nuclear submarines, Dan Olsen embarked on a career that has spanned enterprises and start-ups, consulting, speaking, writing, and running the Lean Product & Lean UX meetup. He joined us to talk about product/market fit: what it is, how to know when you have it, and how to achieve it.

Product Research 161

Product Research Customer Experience User Testing Entertainment 161

Roman Pichler

JULY 6, 2021

Consequently, your focus shifts from managing a product to looking after the product people on your team and empowering them to do a great job. Grow Your Leadership Skills. Carrying out the relevant product discovery work and taking into account product ethics.

User Testing 156

User Testing Product Research Weak Development Team Customer Experience 156

bpma ProductHub

JUNE 12, 2017

Erin shared how she used customer focus and analytics every step of the way to optimize the cloud product offering and marketing strategy. She is also involved with user experience design and product marketing. Prior to product management, she worked as an engineer and then an analyst. Garima has an M.S.

Analytic Tools 199

Analytic Tools User Testing Customer Experience Feedback Software 199

The Product Coalition

DECEMBER 11, 2023

If you are the new product leader of your company, your company might be in product leadership debt. In such situations, you would typically be asked to come up with a strategy and roadmap ASAP, but you are still just learning the domain. Typically, the CEO will ask for a strategy or a roadmap.

Strategy 78

Strategy Onboarding KPIs Leadership Roadmap 78

Product Talk

OCTOBER 2, 2024

As the VP of Product Management at HiveMQ, Yury oversees HiveMQ product discovery and delivery by the Product & Engineering team. In his role on the leadership team, he is responsible for shaping and executing their product strategy. Yury’s next step?

Feedback Software 230

Feedback Software Customer Experience Data Visualization User Testing 230

Intercom, Inc.

OCTOBER 8, 2018

“We’re having yet another existential crisis about who we are and what we do” Meanwhile, in company leadership meetings everywhere, this is what’s going on. It’s self sabotage, and what’s really in the middle, in most companies, is a leadership team. We spent all our energy talking to ourselves.

Analytic Tools 220

Analytic Tools Research Software User Testing Data Visualization 220

The Product Coalition

AUGUST 9, 2021

There is no causal evidence to point to the perfect position in the spectrum that causes a Product to succeed. Different factors including, but are not limited to Product’s lifecycle, Technology used, Company Strategy, and Leadership Persona are critical in determining the exact coordination for the Product Team.

Product Management 157

Product Management Product Manager User Testing Management 157

The Product Coalition

FEBRUARY 9, 2021

Leadership and management books haven’t been included because when you’re just a small team, amping up leadership capability provides less leverage than solid execution of the topics that I will cover. The Four Steps to the Epiphany: Successful Strategies for Startups That Win by Steve Blank?—?This Venture Building 1.

Books 186

Books User Testing Product Research Inbound 186

Mironov Consulting

SEPTEMBER 14, 2020

They don’t value experience running product management teams , instead overweighting narrow technical or market segment familiarity. First, I observe that product titles and roles vary wildly across companies: there’s no consistency even within a segment. What’s your preferred organization model for product folks?”

Reporting Tools 145

Reporting Tools Analytic Tools Onboarding KPIs Fractional CTO 145

Product Management University

SEPTEMBER 10, 2023

As the customer success manager (CSM) role evolves into more of a strategic customer leadership role versus a tactical reactionary role, it’s critical to build relationships with customer executives, and in most cases, it’s not as difficult as you think. They’re also critical to the success of product management, product marketing and sales.

Customer Experience 130

Customer Experience Product Research Government Leadership 130