The Product Guy

MARCH 19, 2025

Key debate: How do you convince leadership that sustainability isnt just an ethical decision, but a business growth strategy? Building Durable Products: When to Reinvent vs. Retire Some products stand the test of time, while others become bloated or irrelevant. C-suite buy-in requires a business-first framing.

Development 195

Development User Testing Customer Feedback Customer Experience 195

Product Innovation Educators

JULY 3, 2023

Walmart tried a text-messaged-based commerce concierge service called Jet Black, which was an upscale product in select markets. They have had success with health centers and micro-warehouses in stores.

Artificial Inteligence 282

Artificial Inteligence Leadership User Testing Feedback Software 282

Product Management University

AUGUST 24, 2020

Strong brand identity builds trust and motivates people to buy your products and services. In B2B organizations the same concepts apply to product management and product marketing teams for the same reasons. Engineers get paid to design and build products, and so on. Market & Industry Knowledge.

Branding 165

Branding Product Marketing Marketing Product Management 165

The Product Coalition

FEBRUARY 4, 2023

But product management at the lower levels is still an individual sport, while product leadership at the highest levels is a team sport. They learned how to play the team sport called product leadership. But once they see you have valuable insights and ideas, your leadership will rock.

Leadership 157

Leadership User Testing Product Strategy Strategy 157

Product Management University

FEBRUARY 12, 2024

If you’re looking to climb the product marketing career ladder faster, here are five things you can do that’ll accelerate your climb. Track Record of Year-Over-Year Product Revenue Growth Not to state the obvious here, but product revenue is always top the priority. It’s more about demonstrating stronger leadership.

Product Marketing 147

Product Marketing Marketing Customer Experience Differentiation 147

Product Management University

APRIL 8, 2024

There are a million and one things that go into creating a market leading company. But products are the nucleus, and that means market leadership starts with product management. There are the obvious things product management does. To some product managers, market is synonymous with users.

Leadership 147

Leadership Marketing Product Management Product Manager 147

The Product Coalition

SEPTEMBER 10, 2023

Leadership without authority is product management 101. But as a product executive, you must take it to the next level — and this time use it with the entire management team. Image by Denis Doukhan from Pixabay In the CPO Bootcamp we talk a lot about product strategy.

Leadership 125

Leadership User Testing Strategy Product Strategy 125

Product Innovation Educators

AUGUST 5, 2024

The Three Pillars of Leadership: Know, Do, Be Effective product managers are more than just idea generators or task managers. To excel in this leadership role, focus on these three key areas: Know: Develop a comprehensive understanding of your product, market, and team dynamics.

Technical Review 297

Technical Review Product Management Product Manager Leadership 297

Roman Pichler

JULY 6, 2021

If it’s hard for you to let go of being actively involved in managing a product or if you don’t find it rewarding to help and support a group of product people, then becoming a head of product is probably not right for you, at least not at this point in time. Grow Your Leadership Skills.

User Testing 343

User Testing Product Research Weak Development Team Customer Experience 343

Product Innovation Educators

SEPTEMBER 4, 2023

A four-layer framework to create a winning product strategy Today we are talking about creating product strategy. He is a strategic practitioner, having spent 20 years leading product, marketing, and business functions for large international corporations. 11:03] How is senior leadership involved in product strategy?

Product Strategy 322

Product Strategy Strategy Weak Development Team Framework 322

The Product Guy

DECEMBER 6, 2018

When I started working as a product manager, I understood that identifying and defining the problem is a crucial first step before even thinking about solving it. After every discussion with customers, sales, service, leadership and my colleagues, I was left with a laundry list of problems that needed my attention. About Rashid Manzar.

Reporting Tools 350

Reporting Tools Customer Experience Product Management Product Manager 350

Gocious Blog

APRIL 18, 2024

When it comes to leadership in the manufacturing world , product marketers and product managers are like two peas in a pod. Both positions require a thorough understanding of the product and their ideal customer's preferences and pain points.

Product Marketing 105

Product Marketing Marketing User Friction Management 105

The Product Coalition

JULY 31, 2022

If you are on the journey toward product-market fit, you know it’s not easy. Every new product has its own fit to find. One of the hardest challenges of any product and any startup is of course reaching product-market fit. product-market fit under the hood. So here it is?—?product-market

User Testing 144

User Testing Product Marketing Marketing Customer Experience 144

Product Innovation Educators

NOVEMBER 6, 2023

Before founding Viable, he held senior leadership roles in engineering, technology, and product. Summary of some concepts discussed for product managers [2:25] What is the qualitative data you have found useful for making product management decisions? .” That report goes to the top-level leadership.

Data Visualization 314

Data Visualization Reporting Tools Analytic Tools Feedback Software 314

Userpilot

MAY 30, 2024

Overlapping responsibilities and conflicting priorities are just a couple of the many friction points between product managers and product marketing managers – leading to inefficient workflows and potential product failures. Product marketing managers focus on getting the product in the right hands.

Data Visualization 103

Data Visualization Analytic Tools Feedback Software Reporting Tools 103

Product Management University

FEBRUARY 22, 2023

It’s common for larger organizations with multiple products to have at least one Senior Product Manager, whereas smaller companies with a handful of products may not need this distinction. Experience as a product manager is a must-have for this role. How Lucrative is a Career in Product Management?

Positioning 264

Positioning Product Management Product Manager B2B 264

Product Management University

DECEMBER 11, 2024

Our Training Courses Before AI The goal from inception was to make sure our clients walked away knowing exactly how to apply the best practices of our framework to their specific products, markets, business model and the culture of their organization such that they knew what good looked like for their unique circumstances.

Product Management 130

Product Management Product Manager User Testing Management 130

Lenny Rachitsky

APRIL 11, 2024

He kickstarted his career at Google as an associate product manager and eventually led product for Gmail, witnessing its growth from beta to 200 million users. examples: Vanta, Lattice, Persona] Level two: Developing product-market fit. Likely a pre-seed or seed-stage company.

User Testing 124

User Testing Framework Product Marketing Marketing 124

Lenny Rachitsky

MARCH 6, 2025

Brought to you by: • Eppo —Run reliable, impactful experiments • Airtable ProductCentral —Launch to new heights with a unified system for product development • Sinch —Build messaging, email, and calling into your product — Ivan Zhao is the co-founder and CEO of Notion.

Feedback Software 106

Feedback Software User Testing Customer Feedback Vision 106

Lenny Rachitsky

NOVEMBER 17, 2024

Raaz was one of the first five employees at Wiz, joining as the first product manager, and helped the team pivot to what may be the most intense PMF in history. Before Wiz, Raaz led security products at Microsoft, including Azure Sentinel.

Startups 98

Startups Feedback Software Product Strategy User Testing 98

Sequent Learning

OCTOBER 29, 2024

Achieving and Scaling Product-Market Fit: A Guide for Product Managers in Mid-to-Large Tech Companies Introduction As product managers in mid-to-large technology companies, you’re no stranger to the challenges of maintaining and scaling product-market fit (PMF).

User Testing 40

User Testing Technical Review Feedback Software Customer Feedback 40

Product Talk

MAY 13, 2020

This illustration can help focus a cross-functional leadership team who shares the business outcome goal to determine which leading indicator outcomes each functional team will own. In this example, let’s say the product team believes that the opportunities in green are most within their control or influence.

Product Research 360

Product Research User Testing Customer Experience Feedback Software 360

The Product Guy

OCTOBER 9, 2018

However, this is a naïve analysis that overlooks lost market share due to poor strategic thinking, or the demoralizing effect on engineers having to repeatedly rewrite code because of poor product-market fit. Julian Dunn is a senior product manager with Chef Software where he. About Julian Dunn.

Weak Development Team 326

Weak Development Team Product Strategy Strategy Development 326

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

Product Marketing 98

Product Marketing Onboarding KPIs User Testing Marketing 98

Roman Pichler

AUGUST 11, 2020

Therefore, choose a specific market segment and develop a product for the few, not the many, as Steve Blank suggested , particularly when you manage a new or young product. More Information : Market Segmentation Tips and Strategize , pp. 59; Boost Your Product Leadership Power and How to Lead in Product Management , pp.

Vision 334

Vision User Testing Product Research Research Software 334

Mind the Product

MARCH 12, 2020

Below are some examples of problems we’ve encountered during our rapid growth, and how product ops was able to resolve them: Scaling Problem. How Product Ops Resolved the Problem. Worked with support leadership to develop a weekly support call between product managers + support team leaders to triage support tickets.

Product Research 239

Product Research User Testing Weak Development Team Customer Experience 239

Lenny Rachitsky

FEBRUARY 25, 2025

Strategy working group: The product leader should assemble a core strategy working group, at a minimum, consisting of an engineering lead, a design lead, and a data lead, besides the product lead themselves. product marketing, user research, content design, etc.). Both should be included in this analysis.

Strategy 117

Strategy Technical Review Product Strategy Product Research 117

Userpilot

OCTOBER 31, 2024

Improves product-market fit through actionable insights. How to build a product analytics strategy? Building a product analytics strategy ensures you’re collecting data and using it effectively to solve real problems. For instance, let’s say you find that users aren’t realizing the value of your product.

Data Visualization 105

Data Visualization Analytic Tools Reporting Tools Onboarding KPIs 105

Product Management University

JULY 10, 2020

is critical to the reputation of the company, its leadership and financial future. These user scenarios and features also get repurposed to become your product demos with the above business dialogue as the front end of the story. You never know where their heads are! Identify the Obstacles & Consequences. Related Articles.

Marketing 241

Marketing Customer Feedback Workshop Positioning 241

Product Innovation Educators

AUGUST 7, 2023

She is also the co-founder and managing partner at MIDIOR, which has been providing professional services for 26 years to product organizations in a number of areas from product insights, product development and management, and technology platforms. A startup is a single-product company.

Research Software 258

Research Software Certifications Product Research User Testing 258

Product Management Unpacked

SEPTEMBER 29, 2021

I’m excited to be named Product Executive in Residence (PXIR) at Carnegie Mellon University. This new PXIR role enables CMU to bring the voice of industry into classrooms and product leadership curricula. There is also the ubiquity of what’s often referred to as the “product problem.”

Product Management 217

Product Management Product Manager Product Research Management 217

Roman Pichler

JANUARY 20, 2025

If extended product teams own the product strategies, whats the role of the head of product , also called Chief Product Officer and Director/VP of Product Management, in making strategic decisions ? First, as a coach who offers strategy and leadership guidance to the person in charge of the product.

Systems Review 167

Systems Review Product Strategy Strategy Product Research 167

Sachin Rekhi

FEBRUARY 16, 2020

I find that a product walkthrough is often needed when you are trying to make the case to leadership to green-light a new venture based on the strength of your vision for it. Strategy: Product/Market Fit Hypotheses. A compelling strategy delineates exactly how your product will dominate its market.

Data Visualization 218

Data Visualization Product Research User Testing Reporting Tools 218

Lenny Rachitsky

NOVEMBER 19, 2024

Hilary Gridley is the director of product management at WHOOP, where she oversees the core product team, including AI, Health, and Coaching initiatives, specializing in combining AI with evidence-based approaches to help millions improve their health and performance.

User Testing 127

User Testing Customer Feedback Feedback Software Reporting Tools 127

Product Innovation Educators

JANUARY 10, 2022

She cofounded the Radical Product Thinking movement of leaders creating vision-driven change, along with authoring the book Radical Product Thinking: The New Mindset for Innovating Smarter. Summary of some concepts discussed for product managers. [1:56] 1:56] What put you on the path to being a product leader?

User Testing 243

User Testing Product Management Product Manager Vision 243

Product Innovation Educators

JANUARY 13, 2020

It transformed Adobe from selling boxed products to selling services and subscriptions, creating new value for customers. It was transformational for me because I had been working on smaller seed products, and for the first time I was in a leadership role on a major transformational project. [3:07]

User Testing 230

User Testing Product Research Marketing Research Software 230

Product Management University

JUNE 21, 2021

That market information becomes the platform for all product, marketing, sales and customer success decisions and priorities. Product management owns that platform. Don’t confuse leadership and influence with a dictatorship. The post Hey Product Management, Strategic Direction is Yours for the Taking.

Product Management 147

Product Management Product Manager Healthcare Management 147