Mind the Product

JUNE 25, 2018

Intercom amended its old process and introduced a method it called Product Forum to be able to collaborate better and keep up its tremendous pace. Mark ended his World Product Day talk with a personal observation on what the essential ingredient was that helped Intercom to ship the new messenger on time.

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Product launches Product Research Research Software Feedback Software 113

Userpilot

NOVEMBER 21, 2022

What does the product launch manager do? Does your organization really need such a role if you already have a product manager ? The product launch manager coordinates the work of cross-functional teams and supports the product manager during product launches. What is a product launch manager?

Product launches 98

Product launches Product Research User Testing Research Software 98

Product Innovation Educators

MAY 18, 2020

Summary of some concepts discussed for product managers. [1:38] Just like after a product launch, I conducted a lessons-learned meeting with the Summit team to discuss: What worked (best practices). Product leadership. Summary of some concepts discussed for product managers. [1:38] Product leadership. *

User Testing 320

User Testing Research Software Feedback Software Reporting Tools 320

Melissa Perri

JULY 23, 2024

I then do various interviews with executives all the way to Product Management team members and surrounding functions. At the end of this review, I do a Product Leadership workshop with C-Suite and Product leaders, where I show them what good looks like, and they have a chance to reflect on where they are.

Weak Development Team 250

Weak Development Team Product Research Research Software Feedback Software 250

Product Talk

SEPTEMBER 1, 2021

Lisa and her team were able to convince their leadership to allow them to run a one-month beta launch with a limited set of customers to test out their new feature. It turns out they were, and, after a successful beta release, the Airship Journeys product launched and has seen great success. Leadership. Tweet This.

Product Research 271

Product Research User Testing Technical Review Data Visualization 271

Gainsight

NOVEMBER 22, 2019

Questions start coming in from your leadership on how the new release is going. It goes without saying, but our perspective here at Gainsight is that when product and customer success teams work together, the customers win. Product launches are a perfect example. Days go by, then weeks. Make it easy! REQUEST A DEMO.

Product launches 80

Product launches Feedback Software Customer Experience Customer Feedback 80

Mind the Product

OCTOBER 31, 2017

As a product manager, your solution may involve an improvement in process, or a workflow optimization, or even a new product launch. The post Critical Customer Touchpoints for a Successful Product Launch appeared first on Mind the Product. Modes to Test. Show and Tell.

User Testing 98

User Testing Product launches Customer Experience Customer Feedback 98

ProductPlan

APRIL 7, 2022

Executing a product launch is no easy feat, and it requires designing, building, and testing a product. The post-launch preferred state of being might be congratulatory drinks and cigars followed by sweatpants and lazy mornings. The launch can propel the product and business to even further heights.

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Product launches Data Visualization User Testing Customer Experience 59

Userpilot

JUNE 19, 2024

This guide will introduce you to the best resources available for product launch managers, providing you with a curated selection of valuable materials to enhance your skills and knowledge. TL;DR A product launch manager is a professional overseeing the efforts to introduce new products to the market.

Product launches 52

Product launches Analytic Tools Research Software Data Visualization 52

Userpilot

JUNE 12, 2024

Understanding the salary landscape for product launch managers is crucial whether you’re entering the field or looking to advance your career. TL;DR A product launch manager is a professional overseeing the efforts to introduce new products to the market. Let’s get started! Let’s get started!

Product launches 52

Product launches Analytic Tools Data Visualization Feedback Software 52

The Product Manager Coach Blog

MARCH 4, 2025

Building trust with stakeholders isnt just a nice-to-haveits essential to preventing failed product launches due to poor stakeholder management. Without trust, even the most well-thought-out product strategies can face pushback, leading to misalignment, delays, and increased risks.

Customer Feedback 69

Customer Feedback Weak Development Team User Testing Customer Experience 69

Userpilot

JUNE 30, 2024

Embarking on a career as a product launch manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful product launch manager. First of all, enroll in a product launch manager certification course.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JUNE 17, 2024

Whether you’re a seasoned professional or new to the field, understanding the nuances of product launch managers is essential for success. TL;DR A product launch manager is a professional overseeing the efforts to introduce new products to the market. Looking into tools for product launch managers?

Product launches 52

Product launches User Testing Analytic Tools Feedback Software 52

Intercom, Inc.

AUGUST 28, 2020

Product launches go smoothly, teammates have and resolve healthy conflicts naturally, and even big challenges are viewed as opportunities to improve and grow. I also didn’t know why I had become an EM specifically as opposed to a tech lead or some other IC leadership role. The dynamic on the team seems to be one that just works.

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Engineering Leadership Framework Product launches 222

People-First Product Leadership

JANUARY 21, 2025

In this article, which originally appeared in Mind the Product , I share 5 strategies to master product leadership in 2025. As I clipped in for a recent Peloton ride, I realized that balancing resistance, cadence, and output on a bike mirrors leading a product team today. Be your authentic self.

Technical Review 52

Technical Review Leadership Customer Experience Feedback Software 52

ProductPlan

APRIL 29, 2022

The period marks all that time and effort spent developing the product. But not all product launches are created equal, and they’re not the same as introducing a new feature. There’s a significant difference in the goals and objectives for different types of product launches. Category-creating product launch.

Product launches 52

Product launches Research Software User Testing Differentiation 52

Mixpanel

MARCH 4, 2022

Product launches are fraught with challenges—from budgeting to timelines to collaboration breakdowns, there are many places and ways a launch can go wrong. But one area where headaches are preventable is metrics: i.e., how you measure the success of your launch and subsequent product performance. We did it.”.

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Product launches Data Visualization White Paper Customer Experience 59

Sachin Rekhi

JUNE 7, 2016

The 8 technology firms whose career ladders I’ve showcased below have all achieved this scale and have thus invested in career ladders for their respective product organizations. Across all product organizations, I’ve found the most common dimensions of advancement are independence, product scope, and leadership.

Reporting Tools 144

Reporting Tools Research Software Technology Product Manager 144

Product Innovation Educators

JUNE 12, 2023

First, how can product managers establish processes to enable their teams to succeed? Processes include forums to sync with different members of your team and other teams, forums to get leadership alignment, ensuring high quality of deliverables, and OKR planning. Then go into more depth around the phasing of the product launch.

User Testing 253

User Testing Customer Feedback Customer Experience Product Manager 253

Pragmatic Marketing

OCTOBER 11, 2019

You get that kind of alignment, especially when it starts at the leadership level and you've got sales, marketing and service all aligned with whatever the product is building, then you're really product driven and you're really going to have a big impact with the with the launch in the in the product and the campaign.

Product launches 70

Product launches User Testing Research Software Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

You get that kind of alignment, especially when it starts at the leadership level and you've got sales, marketing and service all aligned with whatever the product is building, then you're really product driven and you're really going to have a big impact with the with the launch in the in the product and the campaign.

Product launches 70

Product launches User Testing Research Software Product Research 70

Mind the Product

JUNE 28, 2019

And so, the product launched, and promptly sank. Make sure you create an environment where you can save power from itself by speaking truth, and if you can’t persuade your leadership with good tests and real data, make sure you build in a lifeboat. However, this has to go further. Stakeholder management.

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Weak Development Team User Testing Product Research Agile 166

Userpilot

JUNE 26, 2024

Starting a career as a product launch manager requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for a product launch manager, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

Product launches 40

Product launches Analytic Tools Research Software Feedback Software 40

The Product Guy

JANUARY 7, 2025

Whether youre grappling with a delayed product launch or a strained relationship, the path forward begins by uncovering the deeper truths beneath the surface. Product managers live and breathe this approach, diving beyond symptoms to address root causes.

Feedback Software 150

Feedback Software User Testing Weak Development Team Customer Experience 150

Mind the Product

SEPTEMBER 19, 2022

If you work in product you’ll know Martin Eriksson. ProductTank founder, co-founder of Mind the Product, author of a bestselling book on Product leadership, you will have heard him speak or read something he’s written.

Startups 172

Startups Leadership Books Product Management 172

Mind the Product

FEBRUARY 21, 2017

His fourth startup NumberFour is one of the most curiously awaited product launches in 2017. Making Ideas Work in a Complex World. Marco is a German entrepreneur with a passion for making ideas work.

Research Software 163

Research Software Feedback Software Product Research User Testing 163

Ronke PM

JULY 16, 2024

Table of Contents Understanding Customer Needs is the Path to Innovation Product and Research Partnership Research-driven leadership in product management Final thoughts Innovation thrives when we can seize opportunities in moments of struggle. 4 - Product Launch The collaboration continues post-launch.

User Testing 52

User Testing Product Research Research Software Customer Feedback 52

Product Innovation Educators

OCTOBER 28, 2016

Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes. 5 ways to kick-start your product management career. (1) 3) Use the product daily. (4) Product lifecycle management – after launch and early adopters. Read about each at [link].

Customer Feedback 124

Customer Feedback Product Manager Product Management User Testing 124

The Product Coalition

JULY 22, 2020

designed using: canva.com With the massive increase in the number of products launched in the past decade, a lot of organizations have adopted the AGILE approach as a system of managing their processes. When all the ideas come from the management/leadership and not from the team building and managing the project. Are you ready?

Agile 137

Agile Customer Experience User Friction Document 137

Mind the Product

JANUARY 16, 2020

A product manager’s role is a multifaceted one that supports all aspects of a product’s lifecycle, from the strategy and market analysis phase to the development phase and finally the product launch and subsequent marketing. Challenges You Might Face.

Data Visualization 174

Data Visualization Customer Experience Customer Feedback Transportation 174

Userpilot

MAY 30, 2024

Leadership support , shared ownership of outcomes, cross-functional training, and celebrating collaboration can encourage PM-PMM alignment. They articulate the value of the product and make it compelling to prospects through messaging and positioning exercises. What are some key differences in priorities between PMs and PMMs?

Data Visualization 103

Data Visualization Analytic Tools Feedback Software Reporting Tools 103

Intercom, Inc.

SEPTEMBER 1, 2021

When I joined Intercom five years ago, I was thrilled with how closely PMM partnered with the product and sales teams. As Intercom has grown and evolved over the years, so has the way we work – under the leadership of Ali Biggs and alongside colleagues like Christine Sotelo , we have carefully expanded the size of the team and our remit.

Marketing 138

Marketing Product Marketing User Friction Customer Experience 138

Intercom, Inc.

DECEMBER 16, 2019

A survey from ITSMA and ABM Leadership Alliance found that 45% of marketers report seeing at least double the ROI compared to traditional marketing. Source: ITSMA and ABM Leadership Alliance ). This narrowed focus on high-value accounts contributes to the improved ROI that organizations see from ABM.

Reporting Tools 189

Reporting Tools Research Software Marketing Customer Experience 189

The Product Coalition

JUNE 9, 2021

Participants: Senior Leadership (required), Product Manager (required), Product Owner (optional) Guiding Question: What is the purpose of this platform and how does it support company goals? Let’s use an existing product launch to illustrate how to apply this framework.

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Vision Roadmap Customer Experience Weak Development Team 135

Mind the Product

FEBRUARY 2, 2024

The event delved into Revolut's journey, emphasising the significance of product localisation, achieving product-market fit, and the transition from product roles to senior leadership.

Leadership 142

Leadership Events Product Marketing Marketing 142

Ronke PM

JUNE 13, 2024

The Inevitability of Failure Failure is unavoidable and a natural part of product management and life in general. As product leaders, we recognize and understand this inevitability. Our cross-functional partners and leadership understand this, too. Software errors are costly to our organization. Transparency equals trust.

Reporting Tools 102

Reporting Tools Technical Review Software Review Product Management 102

The Product Coalition

DECEMBER 27, 2023

It’s about understanding the unique dynamics of cross-functional teams and adapting leadership styles accordingly, rather than relying on a one-size-fits-all management strategy. Challenge: Diverse opinions in cross-functional collaboration can lead to division, especially in decisions like launch timings, ux, solutions, etc.

Analytic Tools 142

Analytic Tools Weak Development Team Reporting Tools Technical Review 142