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How to Become a Product Marketing Manager [+Tools and Resources]

Userpilot

The main certificates include the Meta Marketing Professional Certificate, Certified Digital Marketing Professional (CDMP), and others. Gain essential skills : Skills such as market research and analysis, marketing, technical knowledge in CRM systems, marketing automation , and related technologies are crucial for this position.

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Software Product Owner Career Path

Userpilot

Starting a career as a software product owner requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for software product owners, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

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Software Product Owner Salary [+ Resources to Advance]

Userpilot

Understanding the salary landscape for software product owners is crucial whether you’re entering the field or looking to advance your career. TL;DR A software product owner is an IT professional tasked to prioritize features , create and maintain product backlog, and work with a Scrum team throughout the product development cycle.

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How to Become a Customer Insights Manager [+Tools and Resources]

Userpilot

Here are some essential tools: Best tool for feedback collection and product analytics – Userpilot : A no-code tool, Userpilot lets customer insight managers trigger in-app surveys, conduct funnel and path reports, and visualize data on custom dashboards that are easily sharable with stakeholders.

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Product Marketing Manager Job Description and Templates

Userpilot

For example, a B2B company launching a complex enterprise software solution might require a strong understanding of technical specifications, while a B2C company marketing a consumer app might prioritize experience with social media marketing and user experience (UX) principles. Book a demo to see it in action!

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Essential SaaS Product Manager Skills

The Product HQ

SaaS product managers are crucial for an organization’s software-as-a-service business model to succeed. SaaS product managers must create a profitable and cost-effective plan for the SaaS company. Top 10 SaaS Product Manager Skills Let’s get started.

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Essential eCommerce Product Manager Skills

The Product HQ

Technical Skills An eCommerce site or app is a system that connects several different components. such as the ordering system, shopping cart, payment system, and other customer engagement services. Here is a list of research skills an aspiring eCommerce PM needs to sharpen.